Personal Branding for Gamers: Masterclass
4.0 (10 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
156 students enrolled

Personal Branding for Gamers: Masterclass

Personal branding expert Nicolas Cole shows what it takes to build, grow and monetize your personal brand in gaming
4.0 (10 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
156 students enrolled
Created by LVLUP Dojo
Last updated 9/2017
English
English [Auto-generated]
Current price: $69.99 Original price: $99.99 Discount: 30% off
5 hours left at this price!
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This course includes
  • 1.5 hours on-demand video
  • 2 articles
  • 10 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Creative freedom of building a brand
  • Developing your personality
  • Identifying your audience
  • Identifying your core platforms
  • What is your brand voice?
  • Building Loyalty
  • Growth Hacking
  • Building an Email List
  • Monetizing Your Personal Brand
Requirements
  • Computer
  • Internet
  • A desire to grow your personal brand
  • An interest in social media
  • An interest in gaming
  • You secretly (or not secretly) want to be famous
Description

About Nicolas Cole 

I am a writer, author, columnist for INC Magazine, and a 3x Top writer on Quora. He has had work published in TIME, Forbes, Fortune, The Huffington Post, Entrepreneur, Business Insider, and more. He writes about self-development, creativity and innovation, productivity and positive habits, and more.

About the Course

In 2007, Cole was one of the highest rated World of Warcraft players in North America, and one of the first e-famous gaming bloggers with a dedicated audience. Since then, Cole has amassed millions of readers all over the world writing for major publications such as Inc, TIME, Forbes, Fortune, Huffington Post, Business Insider, Entrepreneur, and more. Want to learn how to build a loyal, profitable Personal Brand? Learn from one of the industry’s pioneers.

Who this course is for:
  • Entrepreneurs
  • Gamers & Streamers
  • Bloggers
Course content
Expand all 12 lectures 01:36:24
+ Introduction
10 lectures 01:32:11

Building a Personal Brand is all about reinvention. Just like in a video game, you create your own character—except that character is YOU. In this lesson, we discuss the creative freedom that comes with building a Personal Brand in gaming, and how to turn what you love into a full-time career. 

Preview 06:03

What makes a Personal Brand is your personality. It’s the way you speak, the jokes you make, the type of content you create, the way you dress and express yourself, your opinions, your playstyle, everything. It all matters. In this lesson, we break down the different types of Personal Brands—and help you discover which one you are. 

Preview 08:04

Who do you want to follow YOU? Who do you want watching your videos, reading your blogs, ‘Liking’ your posts? And more importantly, what do they want from you? Building a quality Personal Brand is all about providing your audience value—and in this lesson, we go over exactly how to do that. 

Defining Your Audience
06:30

Do you want to be a YouTuber? A Twitch streamer? A Twitter newscaster? The content you create should be unique to each platform, which is why it’s so important to understand who your audience is. In this lesson, we go through which platforms are intended for which audiences, and where you should be spending your time if you want to build a loyal following.

What is Your Platform?
06:54

Brands are constantly competing for people’s attention—and gamers are no different. Either someone is watching your stream, or your YouTube videos, or they’re watching someone else’s. It’s very important to be aware of who your competition is, so you can study them and keep tabs on the content they’re creating. In this lesson, we go over what to look for (and what to steal).

Who is Your Competition?
11:02

Building a Personal Brand is about understanding the influence your voice can have, and creating content that resonates with your core audience. Your voice isn’t just what you’re saying—it’s the way you say it. In this lesson, we go through the different “voices” gamers have, and how you can discover your own unique voice and stand out.

What is Your Voice?
11:58

How do you get someone to come back to your channel every single day? How do you keep someone as a viewer for more than just a few seconds? Building loyalty is tough, which is why in this lesson we go through the specifics for what creates loyalty in the first place. Because once you know how loyalty is created, you will know how to maintain it. 

Building a Loyal Following
09:15

How do you grow your social media following from 0? There are lots of little things you can do, quick and easy daily habits that will get your content in front of the right people. In this lesson, we go through what you can do to grow your audience base on a consistent basis. 

Growth Hacking
12:16

Having an e-mail list is the fastest way to monetizing your Personal Brand—period. Think of your e-mail list as your most loyal subscribers. The ones who want to support you in everything you do. That e-mail list is gold. In this lesson, we go over exactly how you can start building your own e-mail list and offering your best content to your most loyal fans and followers.

Building an Email List
10:09

How do you make a living doing what you love? You watch this course! Lessons 1-9 teach you how to build a Personal Brand from the ground up. But once you have an audience, and once you have people paying attention to your content, then it’s time to monetize. In this lesson, we go over how successful entrepreneurs and brands make their money—and how you can make yours too. 

Monetizing Your Personal Brand
10:00