
Set up a beautiful Shopify store from scratch, add products, craft product pages and collections, apply brand style to a free theme, and configure essential settings for a smooth launch.
You'll need a Shopify account to be able to create your website.
Start with a guided tour of the Shopify dashboard, showing how to navigate orders, products, customers, content, finance, analytics, marketing, discounts, apps, and settings while following along in real time.
Learn what visitors can see during store development, including the myshopify.com URL and future domain, and password protection that hides the front end while you build, providing two access points.
Learn how to configure general store settings in Shopify, including store details and billing address, default currency and unit system, time zone, and order processing preferences.
Set up payments before you launch, choose providers like Shopify payments, and decide automatic, on-fulfillment, or manual capture while configuring gift card expiry and Apple Wallet displays.
Deciding on checkout settings. We will return to the visual checkout settings later in the course.
Enable customer accounts with one time passwords to simplify login, let shoppers track orders, and toggle optional accounts on for Shopify stores, with self-service returns settings left off.
Learn how to manage inventory across multiple locations in Shopify, track stock levels, and designate the fulfillment location for online orders from home, storage, or warehouse setups.
Explore how to set up markets in Shopify, add regions like Europe, and configure per-market taxes, payment methods, products, and shipping rates to manage delivery costs and sales analytics.
Learn how to manage store notifications in Shopify, including setting the sender email, editing customer emails, and customizing templates with logos, colors, and code to make emails custom.
Explore Shopify's customer privacy settings and policies templates tailored to your EU/UK needs, customize terms of service, privacy and refund policies, and finalize shipping and contact details before going live.
Discover how a Shopify theme unites products, pages, and collections, and customize it with your logo, colors, and typefaces; start with a free theme from the theme store.
Learn how to manage Shopify themes by duplicating the original theme, naming and organizing copies in the theme library, previewing changes, and publishing an edited copy as the live theme.
Explore the theme editor and learn how to create and manage pages in Shopify, including an about us page, templates, visibility, and saving in the pages section.
Navigate the Shopify theme editor, customize a copy behind the scenes, and preview changes before publishing. Create unique templates for collections, products, blogs, and pages to design a distinctive storefront.
Create a bespoke about page by building a first page template in the Shopify theme editor, integrating header, footer, and sections like image banners, text, and testimonials.
Learn to style your home page in Shopify by duplicating the live theme, editing in the background, and safely assigning templates, header, and footer.
Explore how to style your Shopify home page with responsive design, flexible sections, and customizable color schemes to create compelling layouts across mobile and desktop.
Choose fonts for your theme to customize headings and body text, preview changes in real time, and save typography settings in the theme editor.
Upload a logo with a transparent background, adjust header color and logo size, add a small favicon, and apply these branding changes across theme settings for consistency.
Learn how to locate all your images in Shopify’s files under content, rename files, and add alt text to optimize search engines and accessibility.
Preview the front end taking shape as your own Shopify store and celebrate visual progress as the UI comes together.
Create an seo-friendly product title that highlights keywords like elegant gold bangle and topaz bracelet, ensuring the title and the url handle reflect the page title for better search results.
Preview the product front end, refine the description and meta description to persuade buyers, and format text with keywords for a concise 160-character meta description.
Improve your Shopify store by using clear, consistent product images with square crops and appropriate sizes (600–1000 px), alt text, and naming to answer customer questions quickly.
Define and enforce consistent product types to improve sales reporting and avoid mixed naming conventions across products. Decide how product types relate to categories, export, metafields, and collections for organization.
Add and organize a product vendor in the vendor settings to improve reporting and understand sales by supplier, with optional front-end display on the product page template.
Create a manual collection to organize your products. Add items, set a description, and choose a featured image to enhance the collection page and its search engine listing.
Explore the pricing section in Shopify, using compare at price and main price, tax options, cost per item, and preview how changes appear on the front end.
Learn how to manage inventory in Shopify, including adding the SKU, optional barcode or ISBN, and enabling track quantity. Update available stock and review adjustment history to keep stock accurate.
Learn how Shopify variants manage options like color, size, and flavor. Decide when to group items as variants or as separate products, and track price, stock, SKUs, and images.
Learn to edit multiple products at once in Shopify using bulk edit and column toggles. Drag the corner to apply changes across selected products, including templates, vendors, product types, SKUs.
Use the template menu in the theme editor to create visual product templates. Pull data from products, pages, and collections, and avoid altering the default template.
Edit the product information area of your template by using the theme editor and Shopify dashboard to adjust titles, prices, images, vendors, and variant options, with previews to see changes.
Discover how to add more product information by inserting sections and blocks, including icon with text, and customize display options based on your theme. Learn to add, reorder, and save.
Add and customize you may also like and featured collection blocks in your product template, by selecting collections manually or applying rules.
Publish and assign a custom product template to live Shopify themes, apply it to selected products, and customize pages with additional sections to inform customers and boost sales.
Learn to create a new collection template in Shopify, duplicating the live theme, basing it on the default collection template, and customizing previews for the bangles collection.
Design a collection-specific template in Shopify by customizing a banner header, color scheme, and text placement to optimize product discovery and SEO for the bangles collection.
Publish the updated theme to make the new collection template live, then assign the bangles template to the bangles collection, refresh your browser if needed, and preview the live store.
In this lesson, we're going to give the default Collection Template a little makeover, to match your branding and make it more interesting than the theme default.
We're not going to add anything to the template that will date it (such as special offers) because we want it to remain timeless.
Now that you have Collections, don't forget to add them to your menu!
You can add them to your Main Menu as shown, or add them to a footer menu.
Learn to edit the Shopify cart template by adding items to preview cart changes and navigate checkout limitations, while adding sections like best sellers to continue shopping.
Improve customer experience by changing what happens when shoppers add items to their cart, switching from the cart page to a drawer in the theme settings, then save and refresh.
Configure fallbacks for social sharing by setting the home page title, meta description, and a default social image in online store preferences.
Test your store with trusted testers, fix issues, then switch off password protection in preferences to go live, while setting up your own domain name and verifying access in incognito.
Check back to see more recommended apps!
Master Shopify for Your Startup: Build and Launch Your Online Store
Setting up a Shopify store can feel overwhelming - so many settings, so much to figure out, and so little time when you are trying to get your business off the ground. Whether you are launching your first online store, moving from a marketplace like Etsy or eBay, or struggling to make sense of a Shopify store built for you by someone else, this course will give you the confidence to take control.
Designed for small business owners, entrepreneurs, and startups, this course cuts through the confusion with a clear, step-by-step approach. Created by a clearly spoken, experienced instructor, it will guide you through everything you need to know without jargon or unnecessary complexity.
We will be using a free Shopify theme, which not only saves money but also helps you understand how Shopify themes work so that if you decide to invest in a paid theme, you will know what to look for.
You do not need coding skills, a big budget, or weeks of trial and error. All you need is a Shopify Basic plan and some products to sell.
By the end of this course, you will no longer feel lost in the Shopify dashboard or worried about making mistakes. Instead, you will be fully confident in setting up, customising, and launching your store, ready to start selling online.
If you are looking for a practical, no-nonsense guide to launching your Shopify store quickly and affordably, this is the course for you.
Let’s build your Shopify website today!