Get Hired: Branding & Networking in the Now Economy

Name: Get Hired: Branding & Networking in the Now Economy
Rating: 4.3 (127 reviews)

Learn how to network with more enjoyment, clarity & confidence, and land that next project, promotion or new job

Created byKara Smith

Last updated 10/2018

English

What you'll learn

Describe personal brand, market offering, and pitch in the job market
Apply networking strategies with clarity and confidence
Promote skills and expertise to stand out in the hidden job market
Launch the "Take Action 100 challenge" with strategic focus

Course content

4 sections • 21 lectures • 1h 12m total length

Download Full Course Curriculum: The Art of the Job Search15:00
Download now the full Course Curriculum PDF for the Art of the Job Search as your roadmap to the Get Hired series. This course is focused on the Branding and Networking modules.
Download Editable Strategy Playbook0:27
DOWNLOAD EDITABLE STRATEGY PLAYBOOK (WORKBOOK)
This course is really 'choose your own adventure'. You can go deep on some modules, and skip others so you are focusing on what will make the most difference in your job search. Together, we will APPLY simple, proven and practical tools and techniques using an interactive playbook designed to help you gain clarity in your job search, develop and pitch your market offering, network and interview like a pro, and navigate offers, and finally get hired.
***Click on the link below to access the editable workbook***
https://docs.google.com/presentation/d/1BcTWQjsziEbcD2xo2PM1fuoCiSx02pWApDMZzVFf6zs/edit?usp=sharing
To save your own copy from Google Docs follow directions on introductory slide
Copyright © IWL Consulting, LLC All Rights Reserved
Giving Back & Paying It Forward: The Cara Program - Chicago, Illinois0:20
As part of our mission, the Soul of Work project is dedicated to donate a portion of proceeds quarterly to organizations who offer training and job placement services to individuals affected by homelessness and poverty.

A portion of the proceeds from this course will be donated quarterly to the non-profit: The Cara Program, based in Chicago, Illinois. The Cara Program has evolved as not only a best-in-class job training and placement provider for individuals affected by homelessness and poverty, but also a vehicle for true life transformation.

Kara spent time volunteering with the Cara Program while she lived in Chicago and was blown away with the program design, leadership, the students, and the impact on individual lives. http://www.thecaraprogram.org/what-we-do

Become a supporting member through a small donation today and help us impact more lives: http://soulofwork.org/giving

GO EXPLORE - INTRO2:09
3.0 Describe Your Brand - What is my pitch?7:47
“The good news — and it is largely good news — is that everyone has a chance to stand out. Everyone has a chance to learn, improve, and build up their skills. Everyone has a chance to be a brand worthy of remark.” Tom Peters

In order to visualize yourself in a new job, promotion, or project, you have to know and agree to your OWN value proposition in the workforce. The journey in our career is reflecting on our accomplishments, learning where and when we do our BEST work, and sharing that with our target audience to create our value proposition.
3.1 Workbook: Build Your Brand2:59
3.2 Workbook: Your Market Offering8:06
3.3 Workbook: Your Pitch6:25
GO EXPLORE - SUMMARY1:17

TAKE ACTION - INTRO2:08
1.0 Engage & Build Network - How do I network?3:14
“All things being equal, people will do business with, and refer business to, those people they know, like and trust.” - Bob Burg

Trust equity is something that we build over time with people at work and in our personal life. We can all relate to the currency of trust. How do you feel when you work with someone you trust? What is the value of your trustworthy co-worker or boss or friend? How did they gain your trust? How do you feel when you work with someone who doesn't trust you?

Rather than start with cold calling and e-mailing… go to your trust equity network first. Use your trust equity network to ask for advice. People in your trust equity network will carve out time to share ideas. They can be a bridge from where you are now to possibilities you may not yet see in your future work.
1.1 Workbook: Leverage Trust Equity Network1:39
1.2 Workbook: Expand Your Network3:47
1.3 Workbook: Connect with Network10:03
2.0 Apply for Work - How do I apply with focus?3:57
“If life gives you lemons, don't settle for simply making lemonade – make a glorious scene at a lemonade stand.” Elizabeth Gilbert

Applying for work is all about taking action on posted positions AND taking action to find work in the "hidden job market". According to some estimates, the hidden job market accounts for up to 80% of hiring.

So, how can we take strategic and focused action in the hidden job market? Tips include being strategic about how and when you network, join a professional networking group locally to build connections, contact target employers directly (and in various ways), attend conferences, and if you like your current employer - make sure to explore and expand connections within your current employer.

The key here is to bridge your market offering directly into the market through strategic action. Love what you have to offer, share what you can offer, and repeat.
2.1 Workbook: Start the 100 Challenge4:59
2.2 Workbook: Customize resume/cover e-mail3:26
TAKE ACTION - SUMMARY1:40

Requirements

Description

Join over 6500 students who have enrolled in Kara's courses to learn HR Insider Tips on finding work in the Now Economy!

Get Hired: Branding & Networking in the Now Economy

Learn insider tips from HR expert Kara Smith on how to network with more enjoyment, clarity & confidence, and land that next project, promotion or new job:

Describe personal brand, market offering, and pitch in the job market
Apply networking strategies with clarity and confidence
Promote skills and expertise to stand out in the hidden job market
Launch the "Take Action 100 challenge" with strategic focus

You are at a networking event, corporate outing, workshop, dog park, or the playground. You meet someone new ... and they say "What do you do"? You panic.

Networking is key to standing out in the 'now' economy ... and essential to finding our next promotion, project, or new job. Whether you are an extrovert or introvert, networking can seem like an scary world of cold calls and uncomfortable discussions. The reality is that networking is KEY because 80% of jobs are filled in the hidden job market.

Get clear and confident in any scenario where you are asked “What do you do?”.

And ... It’s not just what you say … it’s how you say it. What is your marketing pitch? The pitch isn’t a presentation. Its all about how you present yourself in daily work & life. How do you present yourself? Are you confident or nervous? Are you looking for approval or are you grounded and proud of your message? We get to decide how we present our market offering or our expertise to others. Some of us don’t want to be flashy and others are natural introverts. Others are extroverts who need a grounded message. Doesn’t matter. We can be authentic AND be clear what we offer in the market. We can be personable in daily conversation and be confident in our messaging. It’s your choice.

In this course, you will receive practical networking tips that you can use immediately that will help you take action in work & life with confidence and clarity.

What you get:

Lifetime access to course
Editable workbook for a better learning experience

A Few Testimonials:

"Your advice to look at what we've already done, and identify when and where and by what that spark of interest and energy ignited, and to build on that recognition instead of focusing forward into that fog--well, for me it's a whole new way of thinking." Wendy

"I participated in Kara's powerful e-course, “How to Discover, Invent, and Launch your Ideal Work & Life" ... and was thrilled with the content and online delivery. I am currently participating in the weekly "Get Hired" series and again, am impressed with the amount of helpful information that is provided in each session." Jo-Ann

Giving Back & Paying it Forward:

Consider making a small donation to the Soul of Work at the Soul of Work dot org (coming soon!) Donations will benefit the non-profit: The Cara Program, based in Chicago, Illinois. The Cara Program has evolved as not only a best-in-class job training and placement provider for individuals affected by homelessness and poverty, but also a vehicle for true life transformation.

Who this course is for:

This course is for people who want to find a more authentic and practical approach to branding and networking.
This is not suited for job seekers who want a quick-fix solution to networking challenges.
This course helps job seekers use more than just job boards to find the next job, promotion, or new company. This course is for the corporate professional (early, mid, AND executive)...

Get Hired: Branding & Networking in the Now Economy

What you'll learn

Explore related topics

Course content

Course Introduction3 lectures • 16min

Go Explore6 lectures • 29min

Take Action9 lectures • 35min

Get Hired: Bring Your Interview A-Game3 lectures • 8min

Requirements

Description

Who this course is for: