Branding You™: How to Build Your Multimedia Internet Empire

In this lecture we explore what being a brand is and is not.

Now that we understand what being a brand means, let's explore who can and cannot become one.

The most crucial element of your personal brand is your story. This lecture will explain how to brand that story and develop it.

In this lecture we'll do a worksheet featuring an exercise to help you brand your personal story, just like we learned in the last lecture.

There are so many brands out there that succeed on just one platform - why take it multi-platform? This lecture will explain!

Our brand is only as good as it's credibility and trustworthiness. This lecture explains how to establish and maintain those key elements.

Identifying profitable and worth while niches and sub-niches is an extremely important part of succeeding and making money. This lecture deals with how to do so!

This worksheet is a helpful resource in discovering your niche.

There are a lot of fears that keep "wantrepreneurs" from becoming real life entrepreneurs. Here, we'll address some of them and help you overcome them.

In this all-important lecture, we will introduce the 5+ Pillar Strategy, which is the heart of this course and the major foundation upon which all the rest of the course will be built!

In case your curiosity isn't piqued, this lecture will show you some real-life examples of what's possible when you implement the strategy successfully.

Books? Podcasts? Blogs? Courses? Where to begin?! Don't worry, that's the topic of this lecture!

In this lecture, we explain how the Blog & Website add value to your ecosystem, and why this pillar is such an all-important one.

Now that we've explained the importance of the blog & website, we're going to spend this lecture preparing you and helping you strategize before you actually set them up.

So, we've strategized and laid the groundwork, and now we're ready to set up the blog and website as the base of our pyramid. This lecture will show you how, with a no-nonsense quick-start guide.

With the blog and website set up, it's now time to explore how we create effective sales copy, descriptions, and other text that gets people excited and engaged!

Now that the base of the pyramid (our blog and website) are set up, it's time to explore how we'll be using it to link to the other 4+ pillars of our ecosystem!

In this lecture, we explain how the Mailing List and Social Media both add value to your ecosystem, and why this pillar is such an all-important one.

Now that we've explained the importance of the mailing list and social media, we're going to spend this lecture preparing you and helping you strategize before you actually set them up.

So, we've strategized and laid the groundwork, and now we're ready to set up our mailing list and social media. This lecture will tell you what needs to be done, and walk you through getting started as quickly as possible.

With the mailing list set up, it's now time to explore how we create effective sales copy, descriptions, and other text that gets people excited and engaged!

Now it's time to take everything we've learned about creating and maintaining a mailing list and social media presence, and link it up to the rest of our ecosystem. In this lecture, we'll show you how to create a two-way relationship between this pillar and all of the others.

In this lecture, we explain how the element of books adds value to your ecosystem, and why this pillar is also important in your Ecosystem.

Now that we've explained the value offered by books, we're going to spend this lecture preparing you and helping you strategize before you actually set them up.

So, we've strategized and laid the groundwork, and now we're ready to start creating and selling books. This lecture will show you how, with a no-nonsense quick-start guide.

With our books completed and almost ready for sale, it's now time to explore how we create effective sales copy, descriptions, and other text that gets people excited and engaged!

Because the "Look Inside" feature of Amazon's Kindle marketplace is such an important factor in how well your books sell, we've created this special lecture to focus in on it.

If you don't have a great Amazon Author Page set up, you're missing out on valuable opportunities. This lecture explains why.

Now it's time to take everything we've learned about writing and publishing books, and link it up to the rest of our ecosystem. In this lecture, we'll show you how to create a two-way relationship between this pillar and all of the others.

In this lecture, we explain how the online courses add significant value to your ecosystem, and why this pillar is also important in your Ecosystem.

Now that we've explained the value offered by online courses, we're going to spend this lecture preparing you and helping you strategize before you actually set them up.

So, we've strategized and laid the groundwork, and now we're ready to set up our online courses. This lecture will show you how, with a no-nonsense quick-start guide.

With our first online course produced and almost ready to go on sale, it's now time to explore how we create effective sales copy, descriptions, and other text that gets people excited and engaged!

Now it's time to take everything we've learned about creating online courses, and link it up to the rest of our ecosystem. In this lecture, we'll show you how to create a two-way relationship between this pillar and all of the others.

In this lecture, we explain how having a podcast adds value to your ecosystem, and why this pillar is also important in your Ecosystem.

Now that we've explained the value offered by podcasting as part of your ecosystem, we're going to spend this lecture preparing you and helping you strategize before you actually set your podcast up.

So, we've strategized and laid the groundwork, and now we're ready to set up our podcast. This lecture will show you how, with a no-nonsense quick-start guide.

With the podcast set up, it's now time to explore how we create effective sales copy, descriptions, and other text that gets people excited and engaged!

Now it's time to take everything we've learned about podcasting and link it up to the rest of our ecosystem. In this lecture, we'll show you how to create a two-way relationship between this pillar and all of the others.

As experts in the field of learning and memory, we understand how important it is to review what you've learned. So take a moment to go through this lecture and rehash how far you've come.

This lecture (or rather, worksheet) offers you a step-by-step checklist to make sure you don't miss anything.

This all-important bonus lecture explains what to do when your course gets pirated - and how you can actually profit really handsomely from it. Talk about finding a silver lining in the clouds...

Don't miss this lecture!

It tells you how you can continue to grow and expand from here. There is so much more to learn and test and try out as you grow your brand far beyond the 5+ pillars. We look forward to seeing what you are able to accomplish!