Branding For Success
What you'll learn
- Define your brand message
- Define your brand USP
- Create a brand mission statement
- Apply branding differentiators
- No experience required
What separates the good businesses from the great ones? You guessed it…branding. In this course we’ll pull back the curtain on successful branding and I’ll guide you step by step through everything you need to know to establish a unique brand of your own which will elevate your business above your competition and establish you as as an authority in your niche. Your customers and potential customers will know immediately what your business stands, it will build trust, recognition and revenue.
Branding has always been an important part of any successful business, but in todays digital world, great branding is essential. Your branding is not just your logo and name but it’s also your ethos and your mission statement. A great brand should be able to communicate what the business is all about immediately. Branding is what you would want your clients and prospects to see as your representation and identity that they can easily identify and recognize. It’s extremely powerful, and when used right, branding can help you attract clients and prospects to your business.
Words like “brand awareness” and “brand recognition” are often thrown around, and are synonymous with achieving success and gaining a strong foothold in your market, especially when there are thousands of other businesses competing for your customer’s attention.
You know you need to establish a unique brand, but few people tell you exactly how to get started.
That’s what this course is all about. By the time you reach the end of this course, you’ll know exactly how to create a brand that positions you as an authority in your niche and is instantly recognizable within your market.
Who this course is for:
- Anyone looking to develop a personal or business brand
Hi, I've been working in the media industry for the past 20 years. I have worked on audio video products for brands such as MTV Europe, Sony and ITV.
As a media tutor I have worked with the British Home Office, Metropolitan Police Department, Harvard Business Council, Staffordshire County Council and Universities, Schools and Colleges throughout the UK.
In 2016 the Marc James Media group was created offering creative media production. Since 2017 I have been delivering workshops and courses in media marketing and film production. In 2019 The Success Bureau was created to provide quality training and educational videos on media, marketing and business.