How to Create your Artist Brand

Name: How to Create your Artist Brand
Rating: 4.7 (15 reviews)

Learn how to Create your own Professional Brand as a Music Composer & Artist.

Created byMikael Baggström

Last updated 4/2020

English

English [Auto],

What you'll learn

Create you own professional brand
Elevate your Authority and Online Presence

Course content

3 sections • 20 lectures • 55m total length

Welcome & Congratulations1:17
Learn to create your own professional brand with step-by-step branding guidelines, actionable tips, and secrets to elevate your authority and online business, boosting your composing career.
Your Bonus Gift1:15
discover how to create your artist brand from a composer who motivates and educates creatives. download the bonus gift in the resource section as a pdf e-book for the course.
Introduction to Branding2:13
Discover how branding defines a music artist's identity with a clear vision, why, and story. Implement a three-step process—vision, definition, creation—along with professional branding elements and designer support.
10 Powerful Guidelines2:34
Discover 10 powerful branding guidelines for professional artists and composers, emphasizing vision-based design, consistency, less is more, uniqueness, owning your name, linking back home, changing slowly, and branding everywhere.
Branding - When & Where1:25
Define your brand as the personality and design of your business, and apply branding elements across your web site, social media, music platforms, graphics, and email signatures.

Your Brand Name3:24
Brainstorm a unique, memorable brand name for your music career and verify availability, prioritizing a .com domain and social platforms. Choose personal, artist, or business names and secure domains.
Your Brand Style3:07
Define and describe your brand style by identifying its personality and character, aligning with your vision, mission, and audience. Tag your brand with keywords to guide design and messaging.
Your Brand Story2:37
Tell a compelling brand story by sharing your background, vision, and personal perspective to connect with people. Create multiple versions for your about page, including a concise why and mission.
Your Brand Slogan2:40
Craft a short, memorable brand slogan that defines your essence as a composer, conveys your vision or mission, and speaks to your customers about the benefits they gain.
Your Brand Sound3:11
Define your brand sound with a short, distinct audio logo and showcase your signature style in a focused portfolio and demo reel, highlighting influences to guide your branding.
Your Brand Colors4:08
Choose a five-color brand palette with a primary and complementary color that express your emotional core, and apply them to all branding elements and links.
Your Brand Font1:59
Choose a brand font that matches your core emotion, vision, and style, then test it on headings and body text using serif and sans-serif forms to find the best look.
Your Brand Language3:23
Define your brand language with a consistent style that fits your persona, and cultivate signature words and phrases, like story, journey, dreams, and inspiration, across channels.
Your Brand Logotype2:54
Design your brand logo type as a simple, unique, memorable graphical icon that represents your brand style, aligns with your colors, and works in black and white.
Your Brand Avatar2:35
Create a square brand avatar for your profile image across platforms. Use a close-up photo with sharp lighting and eyes in focus, with a background that signals your music studio.
Your Brand Photos2:38
Create a 12 to 15 photo official brand portfolio that represents your brand on website, social media, and press, with high-resolution, print-ready images and thoughtful background, lighting, and composition.
Your Personal Brand10:59
Learn how to build your personal brand by aligning your extended title, word cloud, and style, and showing your authentic self to build know, like, and trust, including live streams.

Requirements

You need a vision and a dream for your business and career in music.
You need to be truly motivated and dedicated to succeed as a composer and producer.

Description

Welcome and Congratulations! For choosing to learn, create and implement your own brand. You are going to create one of the most powerful aspects of your own business, your brand. Yes, as a professional composer, you are your own boss, and your own business.

You will Learn

How to Create your own Brand - Step by Step
10 Professional Guidelines on Branding
Actionable Tips, Tricks and Secrets

In the end you will be able to

Create your own Professional Brand
Elevate your Authority and Online Presence
Level up as a Composer from the Power of Branding

Take Action Now

Complete this course to Learn how to Create your own Professional Brand
Which will be huge for your Composer Career and Business Success.

Who this course is for:

Music Composers, Producers and Artists who wants to build a professional career in music.
Composers and Producers who wants to build a professional brand and business.
Level up as a Composer from the Power of Branding

How to Create your Artist Brand

What you'll learn

Explore related topics

Course content

Start your Journey5 lectures • 9min

How to Create your Professional Brand12 lectures • 44min

Action - Create your Brand3 lectures • 3min

Requirements

Description

Who this course is for: