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30-Day Money-Back Guarantee
Business Business Strategy

Branding and Marketing a Business

Crash course in Business Strategy
Rating: 5.0 out of 55.0 (5 ratings)
12 students
Created by Jennifer Bardsley
Last updated 12/2020
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • Why it's Important they have a Brand and How they do this
  • Things you can personally do to improve the chance of success in Business
  • Resources and Tools they can use to improve Businesses'
  • How to effectively raise Brand or Business awareness
  • The importance of Continuing your Professional Development

Requirements

  • No Prior Experience Required

Description

Refresh or create an effective, customised Marketing and Branding strategy with me on the course- learning how keeping your Brand and Professional image will affect your success in Business. It can be tough out there on your own so we'll also cover starting out in the world of Business, be that as a Business or Freelancer.

Who this course is for:

  • New Freelancers
  • Start up Businesses
  • Freelancers or Businesses who want to refresh their Branding and Marketing

Course content

8 sections • 36 lectures • 59m total length

  • Preview01:06

  • Preview01:06
  • What to Expect
    01:52

  • What is a brand and How do I find mine?
    01:16
  • Brand Definition Document
    1 question
  • Why is it Important?
    01:00
  • Key Points- What, How, Why?
    01:03

  • Start With You
    00:42
  • Be Organised
    01:23
  • Be Punctual
    02:01
  • Be Available
    02:30
  • Be Fluid
    01:28
  • Consider Your Capacity
    02:15
  • Have a thick skin
    01:37
  • Research, Research, Research
    01:06
  • Key Points- Start With You
    01:38

  • Good Marketing Materials
    00:57
  • Need Good Reviews
    02:11
  • Website- Why is it Important and Where to Start?
    01:31
  • Website- keeping it simple
    00:56
  • Website- What should I include?
    03:01
  • Website Checklist
    1 question
  • Website- Example
    00:49
  • Looking at My Website
    04:33
  • Website- Completed
    01:41
  • Search Engine Optimisation Resources
    1 question
  • CV's or Portfolios
    02:12
  • CV Tips Document
    1 question
  • Key Points- Making the Brand
    01:32

  • Networking
    01:34
  • How to Write for Business
    02:17
  • Writing for Business Purposes- Example
    01:30
  • You don't have to wait for Opportunities
    01:39
  • Key Points- Spreading the Word
    01:26

  • Keep yourself in the Loop
    01:11
  • Reflect
    02:03
  • SWOT Reflection Document
    1 question
  • Look into Support
    01:18
  • Value Your Skill
    02:37
  • Key Points- CPD
    01:11

  • Conclusion
    01:32

Instructor

Jennifer Bardsley
Freelancer
Jennifer Bardsley
  • 5.0 Instructor Rating
  • 5 Reviews
  • 12 Students
  • 1 Course

Hi,

I'm Jennifer Bardsley.  I'm a full time Freelance Actor, Voiceover Artist and Model. Being a Freelancer in such competitive fields isn't without it's challenges- I believe I can offer courses- not currently on offer on Udemy to share my expertise and knowledge and hopefully help people! 

Thanks for reading, hopefully see you on one of my courses soon.

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