Brand Design Concept
What you'll learn
- Learn What is branding?
- Learn Why is branding important?
- Learn What is the difference between the logo and the brand?
- I will show several sketches for the logo
- Design new logo in Adobe Illustrator
- Define the emotional elements as a story
- Create breathing and proof for the logo
- Create and imagining the look and feel
Requirements
- Photoshop, Illustrator
Description
hi guys
welcome to the first course of brand design series, In this course we will get into brand design concepts.
we will talk about
What is branding?
Why is branding important?
The difference between the logo and the brand.
we will sketch and design new logo, define the emotional elements as a story
creating breath and proofing the logo by designing posters.
Why is branding important?
great branding
shows customers what is special in you
tells your story in an instant
builds confidence
builds an emotional connections
gives you purpose and direction
leads to new directions and ideas
make selling easier and better
delivers results
generates growth
creates a positive employee morale
building a trust relations with audience
build a loyal customer base
build a stronger customer bond
supports marketing and advertising efforts
increased market share
Who this course is for:
- Graphic design Students
- graphic designers
- Animators
Course content
- Preview03:38
- Preview03:27
- 05:10The Differences Between the Brand and The Logo
- 08:56Sketching Logo, Story, The Definitions ...
- 07:29Design the Logo / Part-1
- 07:29Design the Logo / Part-2
- 08:36Design the Logo / Part-3
- 08:28Design the Logo / Part-4
- 04:12Design the Logo / Part-5
- 07:24Design the Logo / Part-6
- 07:00Design the Logo / Part-7
- 07:00Design the Logo / Part-8
- 08:30Design the Logo / Part-9
- 07:04Design the Logo / Part-10
Instructor
![Yousef Ikhreis](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64"%3E%3C/svg%3E){kind=avatar}
- 4.9 Instructor Rating
- 6 Reviews
- 786 Students
- 15 Courses
My name is Yousef Ikhreis.
My professional experience exceeds twenty years in art, design, photography, print, animation, directing and marketing.
I have worked for many international brands and companies.
working as an art director since 2003, I am a graphic designer, calligrapher, sculptor, character designer, 2D -3D Animator, 3d artist, Autodesk Certified professional & Instructor, fine artist, video editor, colorist
I spent my last 7 years at social media marketing for health sector and publishing campaigns at several platform.
I am offering a massive amount of information, skills, techniques, tips and advices which I have earned through my real-life practice.