
In this part of our course, I will share with you a general view of how your retargeting works, firstly, your main traffic is separated to two main categories, PPC traffic and organic traffic,
so once they land on your website, what you need to do is to collect their information, manually or automatically.
The manual way is to offer an added value to your visitors in exchange for their emails or phone numbers, an example to this added value or as we call it a lead magnet is a coupon code, a free service or a free product.
The automatic way is by installing a tracking code on your website, like facebook pixel or google ads tag.
Once you have these retargeting lists, you can start retargeting by email and SMS, or through advertising on platforms like google and facebook based on the tracking codes you installed.
In this video, we will cover the required Shopify apps and points of sales to start our retargeting journey, here is a list of these apps :
Facebook & Instagram : Free
Tiktok : Free
SMSBump : Paid
PushOwl : Paid
Make sure to install all these apps before moving to the next video.
In this part of our course, we will talk about setting up our Facebook and Instagram integration to our shopify store.
In this part of our course, we will talk about setting up our Tiktok integration to our shopify store.
In this part of our course, we will talk about setting up our SmsBump and the required changes we need to make to our checkout.
In this part of our course, we will talk about setting up our PushOwl app to get more sales through push notifications.
In this part of our course, we will talk about setting up our Facebook and Instagram tracking, now remember, this tracking system is essential for creating audiences, and in the next modules, we will talk about creating audiences and using them for retargeting, so make sure to copy exactly what I did in this video.
In this part of our course, we will talk about setting up our Google Ads tracking using the Shopify App Simprosys Google Shopping Feed, now remember, this tracking system is essential for creating audiences, and in the next modules, we will talk about creating audiences and using them for retargeting, so make sure to copy exactly what I did in this video.
in this part of our course, we will talk about creating sequences and email flows and automations to generate sales on autopilot, which means you only need to do this once, most importantly, all you need to remember is to add a value on each email you send, something like :
Promo code
Free delivery
Gifts etc..
In this part of our course, we will talk about how to create flows and generate a very good revenue and ROI.
In this part of our course, we will talk about how to create/send manual SMS and EMAIL campaigns .
In this part of our course, we will talk about how to create/send manual notification campaigns and automations.
In this part of our course, we will talk about how to create audiences and how to use them to create your Facebook retargeting campaigns.
In this part of our course, we will talk about how to create audiences and how to use them to create your Google Ads retargeting campaigns.
In this video, I will recap everything we have seen in this course,
All you need to remember is that ecommerce website's strength is in it's retargeting, so basically, EMAIL, SMS, NOTIFICATION AND PPC RETARGETING is what we will get you most of your sales, so by implementing these strategies and methods, you should get more order and sales.
If you have a Shopify store, then you have to watch this course to make sure you are not missing on any sales, Most of your money is hidden in your retargeting methods, So in this course, I will share with you how I do my retargeting properly and how you can get more sales by implementing these tactics, I will teach you the following :
Traffic management
How to do your Email marketing
How to do your SMS marketing
How to do your Notifications marketing
How to do your PPC retargeting
Not just theoretically, but I will show you how to setup each and every one of these retargeting channels to generate a better ROI.
Don't miss this course if you are not satisfied with how your store is doing, no matter what kind of business you are running, these methods will work if you are running a drop-shipping store, a POD store, a brand store or a brick and mortar business .
Everything I am sharing with you has been tested and used by me personally throughout the past few years, and I have seen some dramatically big jumps in my store returns after focusing on my retargeting, so let me teach you how to do the same.