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Blogging for Beginners

Learn how to create a blog from scratch, maintain and promote it using social media.
Rating: 4.0 out of 54.0 (21 ratings)
78 students
Created by Holly A. Phillips
Last updated 12/2015
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • Choose and use the right blogging platform
  • Post blog entries, complete with photos, videos, and other multimedia
  • Maintain and promote their blog(s)
  • Create, design, and name a blog
  • Reach a desired audience with specific content
  • Relate and interact with bloggers worldwide
  • Utilize SEO tactics, social media channels, and other marketing methods to promote their blog(s)
  • Be able to maintain a successful web endeavor (for hobby or for business)

Requirements

  • You can start this course without even knowing what a blog is — don't worry, I'll explain it! All you need is an internet connection and we'll go over everything from there, together.

Description

Learn the basic concepts, tools, and functions that you will need to create a living, successful blog.

This class covers the blogging world from all angles, including:

  • How to choose the blog platform for your blogging needs
  • Best practices for writing & publishing entries
  • Techniques for promoting & maintaining your new blog
  • Ways to interact with bloggers around the globe
  • Information on advertising opportunities & affiliate programs to earn money

While emphasizing the content of your very own blog, this class will also hone your skills at:

  • Utilizing your blog platform to its fullest potential
  • Applying design techniques to further communicate your ideas to readers

Learn the ins and outs of three blogging platforms, including Wordpress, BlogSpot, and Tumblr. You will also encounter other bloggers and complete assignments to ensure your experience in this class is helpful in the blogging world.

Take this course if:

  • You have a curiosity about blogs and the blogosphere
  • You have a desire to create and a need for an outlet
  • You have a passion you wish to share with the world
  • You have a business you're looking to promote
  • You have a hobby you want to make money from
  • You're looking for a way to communicate on a global level
  • You've started a blog but need direction and/or promotional help

Who this course is for:

  • Blogging for Beginners is truly meant for beginners looking to start a blog. If you've started a blog, but are looking for tips on what to write, or how to promote it, you can still benefit from this course. If you're already a blogging pro, this course is probably old hat to you!

Course content

5 sections • 33 lectures • 3h 41m total length

  • Preview02:24
  • Preview10:08
  • What the heck is a blog, anyway?
    03:33
  • Tips from a Blogger #1
    01:53
  • Introduction to Blogging
    11:46
  • Introduction to Blogging: Presentation
    10 pages
  • Preview1 page

  • Choosing a Blog Platform: Blogspot
    06:15
  • Inside Blogger/Blogspot
    10:29
  • Choosing a Blog Platform: Tumblr
    03:14
  • Inside Tumblr
    09:48
  • Choosing a Blog Platform: Wordpress
    04:05
  • Inside Wordpress
    09:34
  • Choosing a Platform: Presentation
    9 pages
  • Tips from a Blogger #2
    02:59

  • Blogging: What to Write
    16:51
  • Blogging: Choosing a Name
    02:57
  • Blogging: The Look
    05:00
  • The Nuts & Bolts
    14 pages
  • The Nuts and Bolts
    14:21
  • Tips from a Blogger #3
    02:51

  • How often should you blog?
    04:07
  • Publishing a Blog Post
    01:20
  • Blog Posts: How to Add Photos
    02:19
  • Publishing a Post: Blogger
    06:18
  • Publishing a Post: Wordpress
    05:50
  • Tips from a Blogger #4
    01:10

  • How to Deal With Comments
    01:58
  • The Extras: Presentation
    27 pages
  • Blogging Extras
    11:33
  • Promoting Your Blog
    03:12
  • Tips from a Blogger #5
    01:42
  • Placing Ads on Your Blog
    02:34

Instructor

Holly A. Phillips
Writer, Editor, Obsessive Blogger
Holly A. Phillips
  • 4.0 Instructor Rating
  • 21 Reviews
  • 78 Students
  • 1 Course

Holly A. Phillips is a writer, blogger, and an SEO Analyst living in Austin, Texas. After earning a Bachelor's in Creative Writing from Louisiana State University, she started her first blog. Ten years later, she's created several successful blogs with followers around the world. She has also written and published four books from her online content in the blogging world. Blogging for Beginners is also taught at the University of Texas at Austin. 

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