Blockchain for Business: How To Make Money With Blockchain
3.7 (32 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
1,158 students enrolled

Blockchain for Business: How To Make Money With Blockchain

Understand the principles of Blockchain, and learn how to Build Successful Business Models based on this technnology
3.7 (32 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
1,158 students enrolled
Last updated 12/2019
English
Current price: $64.99 Original price: $99.99 Discount: 35% off
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This course includes
  • 1.5 hours on-demand video
  • 1 downloadable resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Know the key concepts of Blockchain.
  • Be able to explore how that technology could impact your business in the future.
  • Be faster and more efficient than your competitors in the identifying and managing this Tech Trend.
  • Learn how to create disruptive business models based on Blockchain.
  • Develop innovative business models that help companies of any size, from startups to large corporations, to grow.
Requirements
  • No special requirements to be fulfilled, but having some business and/or technical experience would be very useful
Description

~~~Be part of the BLOCKCHAIN REVOLUTION that is Changing the World~~~ 

~~~Learn how to Turn a Worthless Blockchain Idea into a Successful Business

The blockchain market is extremely hot. In fact, one of the latest reports by KD Market Insights called "Worldwide Blockchain Market 2018 to 2024" describes a market size that can reach $60 billion in the coming years.

Exciting, right? Can you imagine capturing just a percentage of this money with a new business model? Or finding a job to lead a new blockchain business unit within a larger corporation? Well, that is the main objective of this course: to explain to you in a very practical way the technical principles of Blockchain, along with the necessary methodology to create successful business models based on this technology.

To do so, in the first part of the course, we will give you a detailed understanding of Blockchain technology covering the following key topics: public key cryptography, hash functions, blocks, the Chain and peer to peer networks.

Next, we will discuss about the future of Blockchain, especially about smart contracts.

And, finally, we will practice building specific business models based on Blockchain. We will use the Canvas method, a simple tool for designing innovative Business Models based on nine essential components: value proposition of our blockchain solution, customer segments, channels, customer relationships, resources, activities, partnerships, revenue stream and costs structure.

Blockchain experts are in short supply and hot demand. In this course, you will learn why the blockchain market is hot and how to take advantage of the current skills shortage by:

—Understanding the key technical principles of Blockchain.

—Exploring how this technology can impact businesses in the short, medium, and long term.

—Being more agile than your competitors in identifying and managing this technological trend.

— Developing disruptive business models supported by Blockchain.

As you know, it is important that businesses are managed by thinking about what the market will be like tomorrow. Understanding the latest technological trends like Blockchain will allow you to anticipate the changes that will occur and develop new business models that can generate growth.

Are you ready to be part of the Blockchain Revolution? Great! Then enroll now and start creating winning business models based on this technology.

IMPORTANT NOTE: The Business Model Canvas is licensed as Creative Commons. Enjoy it and adapt it freely, as long as you reference with citation “Strategyzer .com” and share your work under the same license.

Who this course is for:
  • Business Development
  • Entrepreneurs
  • Business Owners
  • Start-ups
  • Strategic Consultants
  • C Level people
  • Sales People
  • Anyone wanting to gain knowledge in Blockchain
  • Anyone wanting to gain knowledge in building Business Models
Course content
Expand all 12 lectures 01:34:32
+ Introduction
1 lecture 04:49

Today, in the 21st century, we are witnessing what could be the next industrial revolution, characterized by the emergence of a set of technological trends that will digitize the industry and take it to another level. A level where full automation will be achieved, allowing maximum efficiency at the lowest cost. It is called Industry 4.0, or the fourth industrial revolution. Among the technologies that it favors it are Artificial Intelligence, Virtual Reality, the Internet of Things, and 3D printing.

However, based on data from leading market analysts, one of the Industry 4.0 technology trends that is estimated to have the greatest impact in terms of transforming society is Blockchain.

Preview 04:49
+ A Practical Understanding of Blockchain
3 lectures 27:50

But what is Blockchain? Although I will explain it in detail later, I can start by telling you that it is a technology that allows users to interact without the need for intermediaries, guaranteeing the confidentiality, authenticity and integrity of transactions.

Preview 05:29

Our business challenge is about answering the following question: how can I build a system that replaces the Bank and guarantees the confidentiality, authenticity and integrity of transactions?

Solving the Blockchain Business Challenge - Part One
16:48

Our business challenge is about answering the following question: how can I build a system that replaces the Bank and guarantees the confidentiality, authenticity and integrity of transactions?

Solving the Blockchain Business Challenge - Part Two
05:33
+ What Does The Future of Blockchain Hold?
1 lecture 10:39

Well, now that we have reviewed what Blockchain is, we will now see the main way it is tending to evolve: the so-called “smart contracts.”

The Future of Blockchain and its Potential Impact on our World
10:39
+ Canvas: A Simple Tool for Designing Blockchain Business Models
4 lectures 29:04

There are many ways to create a new business model, but the Canvas methodology created by Alexander Osterwalder is one of the best that exists and is the one we are going to use in this course.     

IMPORTANT NOTE: The Business Model Canvas is licensed as Creative Commons. Enjoy it and adapt it freely, as long as you reference with citation “Strategyzer.com” and share your work under the same license.

Nine Components of the Business Model Canvas
06:47

Case Study: Value Proposition, Relationships, Segments, Channels

IMPORTANT NOTE: The Business Model Canvas is licensed as Creative Commons. Enjoy it and adapt it freely, as long as you reference with citation “Strategyzer.com” and share your work under the same license.

Case Study: Value Proposition, Relationships, Segments, Channels
12:57

Case Study: Key Activities, Resources, Partners

IMPORTANT NOTE: The Business Model Canvas is licensed as Creative Commons. Enjoy it and adapt it freely, as long as you reference with citation “Strategyzer.com” and share your work under the same license.

Case Study: Key Activities, Resources, Partners
03:39

Case Study: Cost Structure, Revenue Stream

IMPORTANT NOTE: The Business Model Canvas is licensed as Creative Commons. Enjoy it and adapt it freely, as long as you reference with citation “Strategyzer.com” and share your work under the same license.

Case Study: Cost Structure, Revenue Stream
05:41
+ Different Types Of Business Models To Suit Your Blockchain Business Concept
2 lectures 10:40

In the previous section, I explained the different components of Canvas. Before starting the case study, I'll talk about the most efficient business models that exist today.

Most Common Business Models to Make a Profit
06:43

There are different ways to build our own business models using the Canvas methodology. However, I would like to make a few recommendations to help you be successful.

Recommendations for Creating Blockchain Business Models
03:57
+ New Blockchain-Based Business Models
1 lecture 11:30

In this reading, we are going to generate a new business model using Blockchain. To do this, first, we will review the main opportunities offered by this technology in the business world.

IMPORTANT NOTE: The Business Model Canvas is licensed as Creative Commons. Enjoy it and adapt it freely, as long as you reference with citation “Strategyzer.com” and share your work under the same license.

Practical Example: Blockchain Genomics Startup
11:30