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MULTIMEDIA: COMPLETE GENERATIVE AI COURSE for Video & Images
Rating: 4.1 out of 5(18 ratings)
2,648 students

MULTIMEDIA: COMPLETE GENERATIVE AI COURSE for Video & Images

Master Generative AI for image, video, editing, localization and workflows using Firefly, Runway ML, Synthesia & Make
Created byPaul Ashun
Last updated 6/2026
English

What you'll learn

  • By the end of this course, students will be able to:
  • Generate high-quality images from prompts using Adobe Firefly and apply core prompt engineering techniques.
  • Create AI-powered videos by converting scripts, images, and prompts into animations using Runway ML.
  • Edit, brand, and enhance videos faster with AI tools, including object removal, color grading, and timeline adjustments.
  • Localize videos at scale with Synthesia, including multilingual voiceovers and adapted visual assets.
  • Build automated creative workflows using Make to streamline text-to-image and text-to-video production.

Course content

8 sections • 28 lectures • 2h 50m total length

  • Introduction2:26
  • The Birth of Generative AI5:29
  • What is Prompt Engineering (and why do we need it?)5:18

    Explore prompt engineering as the steering wheel of ai outputs, using instruction, chain-of-thought, persona, template, and iterative refinement patterns to create high-quality results.

Requirements

  • No previous experience with AI tools is required.
  • This course is designed for beginners through intermediate creators.
  • Recommended (but not required):
  • Basic familiarity with digital content creation (images or video).
  • A computer capable of running browser-based tools like Firefly, Runway ML, and Synthesia.
  • Optional accounts for Adobe Firefly, Runway ML, Synthesia, and Make (free or trial tiers are sufficient).

Description

This course contains the use of artificial intelligence.

Welcome to Generative AI Content Creation . Production & Multimedia Campaigns — the practical, end-to-end generative AI ( GenAI ) course that teaches you exactly how modern studios and creators use AI to produce high-quality visual and video content creation faster than ever before.

This is the complete generative AI course for creators who want to:

  • generate stunning images from prompts

  • convert scripts and storyboards into video

  • add motion to still images

  • streamline editing and post-production

  • localize videos at scale for global audiences

  • automate repetitive tasks across their creative workflows

Using AI tools you’ll actually use in real production — Adobe Firefly, Runway ML, Synthesia, and Make — you’ll learn how to produce content smarter, faster, and more efficiently.

Every lesson is short, practical, and designed to give you real-world skills you can use immediately.


What You’ll Learn

Generative AI Foundations

  • The origins and evolution of generative AI

  • Why prompt engineering matters — and how to write prompts that yield high-quality images and videos

  • How GenAI fits into modern creative workflows

Visual, Image & Video Production with AI

  • How to generate production-ready images using Adobe Firefly

  • Lip-syncing a voice to a face using Runway ML

  • Turning scripts, prompts, and images into complete AI-generated videos

  • Adding motion to still images using Runway ML’s motion tools

Editing & Post-Production with AI

  • Branding and editing videos directly on the Runway ML timeline

  • Removing objects, correcting issues, and refining visuals with AI

  • Replacing video segments and adjusting scenes nondestructively

  • Performing color grading and post-production enhancements with speed

Localization & Personalization

  • Translating and localizing video using Synthesia

  • Generating multilingual versions of your video content

  • Adapting visual assets for new markets using Adobe Firefly

  • Scaling global creative output without a full production team

Workflow Automation

  • Introduction to automated workflows using Make . com

  • Creating Make scenarios that trigger AI tasks

  • Connecting Runway ML with Make for seamless asset generation

  • Building automated text-to-image workflows

  • Building automated text-to-video workflows

  • Setting up complete creative pipelines powered by AI + automation tools

Real Projects You’ll Complete

  • A set of AI-generated images created through expert prompting

  • A lip-synced character video

  • A script-to-video project built in Runway ML

  • A motion-enhanced image sequence

  • A branded, edited timeline-based video

  • A localized video with voice + visuals adapted for another market

  • A full Make + Runway ML text-to-image automation

  • A full Make + Runway ML text-to-video automation

Who This Course Is For

  • Anyone wanting to use AI to accelerate visual and video production

  • Content creators

  • Social media teams

  • Video editors & designers

  • Marketing teams

  • Production studios

  • Educators & online creators

Who this course is for:

  • This course is ideal for:
  • Social media managers
  • Content creators who want to speed up image, video, and multimedia production using generative AI.
  • Social media managers & marketers looking to scale content output across multiple formats and languages.
  • Video editors & designers interested in using AI to automate editing, motion, and post-production tasks.
  • Entrepreneurs, educators & online creators who need fast, high-quality visual content without a full production team.
  • Anyone curious about how AI can streamline visual creation, video generation, editing, and global

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