Course Selling and Marketing That Works - Two Courses in One
What you'll learn
- Design powerful course landing pages that really do get sales
- Most important thing that gets big results
- How to make your course curriculum sell
- My proven course description writing formula
- How to make your course title grab students
- How to get course at the top of search results
- Proven promo video formula that really does get the sale
- The best price for the best results
- Be determined to succeed
- Willing to take action
- A genuine desire to help others with quality courses
This is two courses in one
Course 1 - Online course selling
(Course update June 2nd 2021. Lecture 23 added: The secret that sells more courses)
By the end of this course, you will be able to design a powerful course landing page that get's students to enroll in your course.
The methods and formulas I teach you in this course have got me great results.
My name is Ian Stables. I have more than 100,000 students and have so far created 37 courses,.
When I started on Udemy, I had to discover what got students to enroll in my course. I created a so-so promotional video. I write a course description which was ok but was far from being the best it could. I needed to fix this problem.
I studied everything I could find. I read countless books, took many courses, and watched what seemed endless Youtube videos. I even messaged top instructors to get their advice.
I combined all this knowledge with what I already knew about getting sales, I tried and tested all sorts of formulas and methods to see what worked. I got rid of what didn't work well and kept ones that got the best results.
I now have methods and powerful formulas that work very well. They have got me amazing results. In this course, I share them with you.
It's took me a long time to learn what sells and doesn't sell courses. I bring all this knowledge and know how to you in this course.
- The difference between marketing and selling (Something I didn't know in the beginning.)
- The most important thing you must have to get big results (This is crucial. Your sales results all hang on this.)
- How to make your course curriculum sell - There's a special way of doing this (Yes. Your curriculum can really sell your course.)
- My proven course description writing formula This really does get the sale. (I show you a simple but very effective step-by-step formula. You'll especially love the eight effective openers.)
- How to make your course title grab students - Very important (This makes a massive difference to your sales.)
- How to get your course at the top of search results
- Proven promo video formula that really does get the sale. (This one took me some time to get right. It creates a short but very convincing video.)
- The best price for the best results. (High or low?)
Course 2: Online Course Marketing; The Few Methods That Work
My course sales dramatically increased when I discovered these few marketing methods.
By the end of this course, you will be able to get amazing course sales results. You will know the few marketing methods that have given me the best results ever.
My name is Ian Stables. I have more than 100,000 students and have created 38 courses.
I know what it's like to get little results from your course marketing efforts.
I tried many different methods. Sadly, most of them didn't give me the big results I wanted. I read countless books, watched endless videos. I kept trying new things to see what results I got.
Eventually, I started to discover methods that produced great results. I came up with ideas of my own and tested and tweaked until I found what gave big sales results.
I ended up with a few online course marketing methods that always give me amazing results.
Let me teach them to you so you can get the course sales results you are looking for.
What you'll learn:
- Universal rule - Why few methods get most results
- Surprisingly effective way to market using Kindle books
- Get other people to market your course - for free
- The effective way to market with your last course lecture
- The fastest way to build your audience to market to
- What gets me amazing results from promotional messages
- How something new gets great results
- The irresistible offer (This is a game changer)
- Powerful testimonial method (I absolutely love this)
- What to leave out that jumps results (My recent discovery that made a big difference)
- Way to write messages that get better results
- The promo message length that increased sales
- Message subjects that get me the most results
- What I discovered is the best time to send promotional messages (I had a lightbulb moment with this one)
- A very fast way of creating promotional announcements - you know will get great results
I want to help you get the best results
If you need any help, simply post your questions in the Q&A section of the courrse. I'll get back to you as soon as I can. I will usually get back to you the same day. Sometimes, like weekends, it may be two or three days. Rest assured. I will respond.
Enroll now and increase your course sales
Who this course is for:
- New instructors who want to get big results
- Seasoned instructors who want to get better results
"Always be learning."
Teaching more than 100,000 students.
"I love to find better, easier, faster, and more efficient ways to do things. I then like to help others by sharing my discoveries."
"You can do anything, within reason. You just need to know how."
I want to help as many people as possible with what they want to improve in their lives. I have done that through my writing since 2001.
Would you like to make nonfiction book writing easy? This is what my first course, Write In Steps, does.
More courses to come.
I gave my first talk when I was aged twelve. This was in front of over one hundred people. I followed a program designed to improve public speaking and teaching.
I learned computing and went on to develop a computer system to run a business in herbs and spices. This was designed to allow complete novices to generate customer orders and delivery notes. It then allows the finished order to be processed and then invoiced.
I'm telling you this because I want you to understand something. I have always been keen on learning new things. Not only that, but I like to make things work better. So when I found writing books hard, I started to improve my system. The result is that I now have a system that is streamlined and far more efficient. It allows me to produce quality books that readers gain great benefit.
Part of my innovative mentality means that I am always reading about new ideas. I have also learned a lot by viewing instructional videos on Udemy, Youtube, and the like. There's always something new to learn. I take the best from everything and re-assemble it into a better improved process. I temper it with my own personal experience. Continue to make further improvements. Finally, as I like to help others, I teach this knowledge on via books and now video.
I started writing content for the internet in 2001. In 2012 I wrote my first Kindle book, which was published on Amazon.
I have had several best-sellers. My first one was The Easy Way To Clean. It remained my best-selling title for around two years. I currently have more than fifty titles published.
My aim is to help as many people as possible with my experience and knowledge. I also aim to encourage many others to share their knowledge.