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Becoming a Disruptive Entrepreneur
Rating: 4.0 out of 5(1 rating)
446 students

Becoming a Disruptive Entrepreneur

Finding the product idea to change the market
Created byDavid Taylor
Last updated 5/2024
English
English [Auto],

What you'll learn

  • How to create a new creative product that people will buy
  • How to learn from innovative business ideas
  • Kickstarting your own products
  • Marketing and selling your new innovative product

Course content

1 section • 11 lectures • 29m total length

  • How to come up with a disruptive idea2:36

    Discover three practical experiments to spark a disruptive idea: fix everyday frustrations, merge two useful products, and adapt an impossible dream into a realistic next big thing.

  • Innovative Businesses You Can Learn From2:45

    Discover how disruptive entrepreneurship leverages proven formulas to build successful businesses, exemplified by Facebook, Uber, Airbnb, and Nintendo, that change how we interact, travel, and play.

  • Making a successful kickstarter campaign2:42

    Discover four ways to boost your Kickstarter success, including a high-production video, attractive rewards, precise timing, and thorough prep before launch.

  • Sharing Economy2:59

    Explore five sharing economy models that enable free trade of goods and services through technology, from Uber’s ride sharing to Airbnb and Couchsurfer, highlighting less money and more exchange.

  • Funding your idea2:50

    Discover six funding options to turn your product idea into reality, including crowdfunding, pre-orders, PayPal Working Capital, credit card loans, investors, and bootstrapping.

  • SAAS Businesses2:50

    Create a software as a service business by productizing a service, outsourcing development, and marketing to scale through client networks and internet advertising.

  • Finding a need in the Market2:47

    Identify market needs and fill gaps by analyzing existing products and spotting pain points. Communicate the value you offer and survey the market to understand unmet needs across cross sections.

  • Marketing2:30

    Market your disruptive idea with an elevator pitch that explains what it is, who needs it, why it matters, and the value proposition, while identifying the demographic and sparking word-of-mouth.

  • Testing your idea2:34

    Validate your idea before launch by testing demand with pre-orders or a beta test, then use a minimally viable product and fail-fast approach to reach paying customers.

  • Mistakes to avoid2:36

    Avoid the top mistakes new entrepreneurs make, like not validating demand. Test demand with beta runs or pre-orders, outsource complex work, and share ideas early to attract funding.

  • Marketing through social media2:46

    Discover the top five advantages of marketing through social media, including Facebook's vast reach, real-world networks, targeted audiences, communication, viral potential, and rich analytics.

Requirements

  • basic computer skills, basic business acumen

Description

Welcome to "Becoming a Disruptive Entrepreneur," an insightful and practical course designed to help you bring groundbreaking ideas to life and make a significant impact in your industry. This course is perfect for aspiring entrepreneurs, innovators, and anyone looking to create disruptive products and businesses that challenge the status quo.

Throughout this course, you'll gain valuable insights and actionable strategies from a series of concise, focused video lessons. Here's what you can expect to learn:

  1. 3 Ways to Come Up With an Idea for a Disruptive Product: Discover creative techniques for generating innovative product ideas that stand out in the market.

  2. 4 Innovative Businesses You Can Learn From: Analyze real-world examples of businesses that have successfully disrupted their industries, and draw inspiration for your ventures.

  3. 4 Ways to Make Your Kickstarter Campaign More Successful: Learn how to craft compelling Kickstarter campaigns that attract backers and funding for your disruptive ideas.

  4. 5 Examples of Businesses That Take Full Advantage of the Sharing Economy: Explore how leading companies leverage the sharing economy to create new business models and opportunities.

  5. 6 Ways to Get Funding for Your New Product Idea: Uncover various funding options and strategies to secure the financial support you need to bring your product to market.

  6. How to Create Your Own Software-As-Service Business: Step-by-step guidance on building a successful SaaS business, from concept to launch.

  7. How to Find a Need in a Market and Fill It: Learn how to identify unmet needs in the market and develop products that fulfill these gaps.

  8. How to Market Your New Disruptive Idea: Effective marketing techniques to promote your disruptive product and capture the attention of your target audience.

  9. How to Test an Idea Before Bringing it to Market: Methods for validating your product ideas through testing and feedback to ensure market readiness.

  10. Top Mistakes That New Entrepreneurs Make: Avoid common pitfalls and learn from the experiences of other entrepreneurs to increase your chances of success.

By the end of this course, you'll have the knowledge and confidence to develop, fund, and market disruptive products that can transform industries. Join us on this exciting journey to becoming a disruptive entrepreneur and start making your mark on the world today!

Who this course is for:

  • Creative individuals with business ideas

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