What you'll learn
- How to identify your ideal business idea based on your strengths, passions, goals and needs.
- How to find which types of entrepreneurship best match your success criteria and needs.
- How to create your business plan, brand positioning, financial projections, goals and strategy.
- How to implement your business plan: from registration, financing, savings, healthcare, and a sustainable mindset.
Requirements
- A basic understanding of excel is helpful, but not required.
Description
Build your dream business with this essential toolkit of proven frameworks! This 3-hour course is broken into three comprehensive sections that cover:
Your Vision:
How to identify your core values, priorities and needs through several exercises.
How to use these values, priorities and needs as a guide to strategically identify your ideal business idea.
How to test your ideal business idea affordably and effectively within your target market.
How to identify your success criteria and match them with one of 7 key types of entrepreneurship that exist across industries.
Planning:
How to create a strategic business plan by using several core frameworks often applied by multi-million dollar brands.
How to develop your unique brand positioning, and create go-to-market branded materials.
How to create your own financial projections by understanding various forecasting methods.
How to interpret your 3 critical financial statements, why each is important and how you can use these as tools to finance your business.
How to create your business goals, a strategy for achieving them, objectives, and tactics so your business plan has airtight execution.
Execution:
How to register your business in the United States, including a step-by-step process based on entity structures.
How to finance your business based on your long-term goals, values, and needs.
How to prepare for raising outside capital with a list of key materials and high-level understanding of what each type of investment or investor requires.
How to pay yourself a fair salary and navigate negotiations with investors.
How to save for retirement as an entrepreneur.
How to find affordable, high quality healthcare options available to entrepreneurs.
How to maintain a sustainable mindset so you are well equipped to succeed in your entrepreneurship journey.
By following this step-by-step process you will save time, money and stress that can come from pursuing suboptimal entrepreneurial paths that are not in line with your authentic aspirations and needs.
Krystal will be your enthusiastic guide in helping pave the road to your entrepreneurial dreams!
Who this course is for:
- Anyone curious about how to start their own business, and set it up for long-term success.
Instructor
- 4.9 Instructor Rating
- 8 Reviews
- 31 Students
- 1 Course
Krystal Grossmith is a passionate entrepreneur and seasoned brand management professional with 20+ years experience across small business, startup, and corporate environments. She currently runs her own consultancy and has worked with leading CPG companies in building multi-million dollar brands, as well as small business owners growing from the ground up. Her mission is to help others reach a higher level of contribution to the world by growing value-added, “good” businesses. She holds a B.A. from UC Berkeley and an M.B.A. from The University of Chicago Booth School of Business.