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Marketing Social Media Marketing

Social Media Success: How to Become an Influencer

Bloggers, YouTubers, Direct Sellers, and Entrepreneurs! Become a Social Media Influencer to market your business
Rating: 4.4 out of 54.4 (182 ratings)
4,947 students
Created by Margaux Rathbun
Last updated 10/2017
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • Become a successful social media influencer to boost your business while making a difference in the lives of others
  • Successfully market yourself as an expert in your selected industry
  • Have the ability to creating capivating branding and engaging content
  • Work to obtain sponsorship, allowing you to work as a full-time influencer!

Requirements

  • This course is for beginners or experienced bloggers/business owners looking to take their business to the next level

Description

Do you have a blog? Are you an entrepreneur? Why not take your business to the next level by becoming a social media influencer!

A social media influencer is a person who has the passion, power, and platform to make a difference in the lives of others while promoting their products and services. By developing a large and loyal following on social media, influencers have the ability to:

  • Generate hits on their website and/or social media channels
  • Sell various products and services on their website
  • Work with companies as a sponsored social media influencer
  • The ability to work from home and have flexible hours
  • Unlimited earning potential
  • Traveling and meeting people from around the world
  • Sharing your passion with people while making a difference in their lives
  • Lifetime access to Margaux’s private influencer networking Facebook group, the Fabulous Flourishers

Taught by retired social media influencer and Influencer Coach, Margaux J Rathbun (creator of Authentic Self Wellness and Flourish and Flow Influencer Coaching) this course combines her 10+ years of experience of working in marketing with her knowledge of what it takes to become a social media influencer.

There are many benefits in becoming a social media influencer including:

Enroll in this life-changing course today!

COURSE BONUS

As a client and/or student, you will gain lifetime access to my private Facebook group, the Fabulous Flourishers. This is a safe and loving community filled with kindred spirits who are there to support your influencer efforts.

What can you expect by joining this group?

There are many perks to being a member of my Fabulous Flourishers community! You will have to opportunity to:

- Network with other influencers

- Gain new ideas and inspiration

- Watch my bi-weekly Facebook live broadcasts

- Promote your business in a supportive environment

- Ask questions and gain prompt answers

- Be the first to know when my new courses are available

- And so much more!

Who this course is for:

  • Entrepreneurs, Bloggers, YouTube Vloggers, Small Business Owners, Direct Sellers
  • Anybody who wants to become a leader in their selected industry

Course content

1 section • 25 lectures • 2h 49m total length

  • Preview08:47
  • My Professional Background and Experience
    04:32
  • Getting Started - Picking your Passion and Finding a Niche
    08:54
  • Getting Started - Setting up your Website and Social Media Profiles
    08:54
  • Getting Started Final Thoughts
    02:26
  • Branding - Branding Basics
    07:07
  • Branding - Examples of Taglines
    04:20
  • Branding - Overview of Colors
    Preview08:43
  • Branding - Fonts and Overall Branding Case Studies
    11:15
  • Branding Final Thoughts
    01:03
  • Content Creation - Overview
    05:40
  • Content Creation - Types of Visual Content
    09:18
  • Content Creation - My Favorite Design Tool
    04:30
  • Content Creation - Other Types of Engaging Content
    12:01
  • Content Creation Final Thoughts
    02:00
  • Attracting Followers - Getting Started with Building your Base
    08:44
  • Attracting Followers - More Ways to Effectively Build your Base
    12:09
  • Attracting Followers Final Thoughts
    01:41
  • Sponsorship - The Basics of Becoming a Sponsored Influencer
    09:19
  • Sponsorship - The Ethics of Being a Sponsored Influencer
    12:08
  • Sponsorship - Rules and Regulations
    05:09
  • Getting Sponsorship Final Thoughts
    01:07
  • Troubleshooting - Don't be Afraid of Making Mistakes
    10:05
  • Troubleshooting - Handling Negative Comments (and the trolls of the world)
    09:22
  • Troubleshooting Final Thoughts
    00:45

Instructor

Margaux Rathbun
Social Media Influencer Coach
Margaux Rathbun
  • 4.4 Instructor Rating
  • 182 Reviews
  • 4,946 Students
  • 1 Course

BEING AN INFLUENCER CHANGED MY LIFE...and it can do the same for you!

In 2010, I had a vision. Newly certified as a nutritional therapy practitioner, I wanted to build an online community full of people who were just as passionate about health and wellness as I was. What started as a simple idea morphed into the development of a large Facebook following. This resulted in my becoming an influencer in my industry. 

For nearly eight years I worked as an influencer full-time. Every day, I would wake up and post articles, recipes, videos, and graphics that were designed to help people live authentically healthy lives. My content was so well received that I began receiving notoriety throughout my industry and in the media. My work was published in various magazines, newspapers, and websites all around the world. I hosted numerous wellness workshops in the United States and even traveled to the Philippines for a two-week speaking tour! I worked with many large companies, helping to promote their products while developing content for their brands as well.   

So, why did I stop?

About two years ago, I felt a calling to do more with my life. I loved that I was making a difference as a social media influencer, but I wanted to do more. Can you relate to that feeling? It’s a common experience that all influencers get from time to time! We have a calling that pulls us in a direction to help others! I had learned so much about being an influencer that I wanted to share this knowledge and experience with others. As a result, I started working one-on-one with clients who were either existing influencers or who were just getting started. I find this work incredibly rewarding as I know that I am still making a difference, not only in the lives of my clients, but in their followers’ lives as well. 

Let me help you flourish as an influencer!

Nothing brings me more happiness than helping others share their passion on social media. It doesn't matter what industry you are in, my unique coaching program can help you excel as an influencer. I focus on helping my clients influence from a place of creativity, compassion, and of course content. Anybody can become an influencer, but the key to success is to do it with integrity and passion. Learn more about how I can help you become the flourisher you were meant to be!

Margaux J Rathbun is the creator of AuthenticSelfWellness.com and a retired social media influencer. Her work has been featured in various publications including Australia's Nature and Health Magazine, Shape.com, PerezHilton.com, Redbook Magazine, The Huffington Post, and more. For nearly eight years, Margaux worked tirelessly to inspire her social media followers to live authentically healthy and happy lives. In addition to her work as a social media influencer, Margaux has over 10+ years of experience in marketing and business development. She obtained her bacholors degree in fashion merchandising from Kent State University and is currently working toward a masters degree in marketing from Walden University. In her spare time, Margaux enjoys walking her three dogs and painting colorful compositions. While she resides in Oregon, USA she works with clients from around the world.

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