Basic Selling Skills
What you'll learn
- You will learn the basic knowledge and skills required to become a successful salesperson.
- You will learn how to qualify customer needs.
- You will learn how to close a sale successfully.
- You will learn how to handle different objections and overcome them.
- You will learn how to handle difficult customers.
- You will learn how to use neuro-linguistic programming (NLP) to improve your selling techniques.
Requirements
- Be able to read and write.
- Want to learn the basic selling techniques and skills.
- Want to become a great salesperson.
Description
This Basic Selling Skills course will provide you with the necessary knowledge and skills in order to become a successful salesperson. The following aspects are covered in this practical course i.e.
- Introduction & The Selling Cycle.
- Preparation - Planning The Sale.
- How To Do Prospecting.
- The First Contact With Prospective Customers.
- Qualifying Customer Needs.
- How To Do An Effective Sales Presentation.
- How To Handle Objections.
- How To Negotiate The Sale With Customers.
- How To Close The Sale.
- The Final Greeting.
- How To Do Follow-up & After-care.
- Getting Repeat Business & Referrals & Building A Loyal Customer Base.
- Understanding Buyer Behavior & Buying Signals.
- Understanding The Application Of Neuro-Linguistic Programming & Body Language.
- How To Handle Difficult Prospective Customers.
- The Things Great Salespeople Do Right All The Time.
- The Most Common Mistakes Made By Average & Poor Salespeople.
- Facilitating The Meeting Of Minds Between Salespeople & Customers.
- Dispelling Some Common Myths About Selling.
- Conclusion.
Who this course is for:
- Prospective salespeople and new salespeople who have just started their new careers and professions.
Instructor
- 4.0 Instructor Rating
- 18 Reviews
- 80 Students
- 4 Courses
I am an author of a number of business publications and a professional lecturer in Entrepreneurship, Marketing Management and Basic and Advanced Selling Skills.
Over a 15 year period, I have managed to write and publish the following books in either printed or virtual book format i.e.
- Simply Successful Small Business.
- Simply Successful Selling.
- Simply Successful Advanced Selling.
- Simply Successful Marketing For Small Businesses.
Furthermore, I have over 20 years teaching experience in these business subjects at various universities, colleges and in corporate companies. My corporate business experience in small business lending, marketing and training at executive level spans a period of over 30 years. Moreover, I have also been operating my own business training consultancy company for a period of approximately 20 years.
I have a M.Phil Degree in Entrepreneurial Training and Development, a B.A. Honours Degree in Training Management, a B.A. Degree in Social Sciences and English, a TEFL Certificate in English, Diplomas in Marketing Management, Production Management, Personnel Management and Financial Management, as well as Certificates in Wine and Wine Appreciation.
In addition, I have had extensive experience in the wine trade as a company wine buyer of local and international wines and trainer of wine consultants on both local and imported wines, as well as setting up and running a number of Wine Clubs and training members how to assess wines properly. Moreover, I have also designed Wine Lists for a few prestigious restaurants, trained their staff and owned and run my own restaurant in the past. Therefore, my writing and training knowledge and experience and abilities is based on years of practical experience in the business, which has stood me in good stead over the years.
I look forward to teaching you and to imparting some of the knowledge and skills acquired over the years, so that you can achieve your goals and objectives and improve your skills and become successful.
I trust that your training and learning experience with me will be fun, practical, useful and meaningful to you !
Regards,
Kenneth Fisher.