Basic concepts of email marketing
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5 students enrolled

Basic concepts of email marketing

This course contains basics to intermediate concepts of email marketing
0.0 (0 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
5 students enrolled
Last updated 2/2019
English
Current price: $34.99 Original price: $49.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 1.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Students will learn the basics concepts of email marketing
Requirements
  • None
Description

In this course we will be covering a lot of basic concepts of email marketing like email segmentation, how to build an email list,the legislations of spam in different countries, how to design the email layout,optimizations of emails for mobiles and a lot more. I will be uploading about 5-6 videos more in the month of March which covers the interface of Mailchimp and also about how to design the perfect templates for mobiles, desktops, laptops and list of spam words.

Who this course is for:
  • Students who would like to know more about digital marketing and email marketing
Course content
Expand all 19 lectures 01:19:39
+ Landing in the inbox all the time
8 lectures 38:04
This lecture is about landing in the inbox all the time
03:30
This lecture is about a good subject line
04:04
Body of the email
05:13
This is about the preheader of the email
05:13
This is a case study on designing the email layout
06:34
This is case study on designing the email layout
04:48
Footer of the email
05:24
+ Other factors of email marketing
8 lectures 31:10
How to grow an email list
04:42
Legislations of emails in other countries
05:12
Optimizations of emails for mobiles
04:11
Warm IPs and Cold IPs
04:07
Segmentation of emails
03:10
Email Segmentation Case study 1
04:16
Email segmentation case study 2
01:24
Cost of various ESPs
04:08