Barriers & Breakthroughs Of Real Estate Wholesaling

In this business of Real Estate wholesaling, you've got to realize that much of the money that you are playing with is something I like to call "Monopoly Money". I call it that because while we make the claim of being able to buy houses fast and close fast - we aren't actually writing checks for the properties in the vast majority of cases.

I want you to realize this because, on more than 1 occasion, I've encountered people who simply could not get their heads around the idea of buying and selling houses without having to actually, you know, buy houses.

In this lesson, I'll explain more about this Monopoly Money concept so that we can all be very clear on how these transactions occur so that you can loosen up and move forward with confidence.

My very favorite way of closing on wholesale houses is by a method called "The Double Closing". This type of closing is also known as a "Back-To-Back Closing".

In this lesson, I'm going to talk about how to close on a property via a Double Close transaction. There are several different ways to go about this - and one of the best options available depends on the quality of your Investor-Friendly Closing Attorney.

To make a strong offer to a seller, you should put up a substantial amount of earnest money. A strong EM deposit shows the sellers that you are serious and will help you get your low offers accepted.

Now, one thing that people often struggle with, especially in the beginning, is wondering where they can get the money for their EM deposits.

First, let me say that you can put up any amount of money you want, including ZERO dollars if you so choose. Typically though, the more money you can put up, the better your chances are of having the seller accept your offer.

Alright, remember how I was talking about "Monopoly Money"?, Well, EM deposits are really not much different. YES - you need to be able to have enough liquid capital to be able to send your deposit into your closing attorney's escrow account, but the thing you have to realize is that if you are using the appropriate contract language (more on that in later lessons) - your deposit is perfectly safe regardless of if you end up closing on the house or not.

Let's talk about Earnest Money deposits.

Alright, so here are your basic options concerning how to get leads coming in.

1) Buy leads

2) Get leads for free

3) Partner with someone else

Now, if you don't have any money to pay for a fancy marketing campaign, then you have to go with either option 2 or 3. Now, there's NOTHING wrong with going the cheap or free route concerning your leads. This mistake most people make is to think that they MUST buy leads in order for them to be of good enough quality to get some deals done. That's not at all the truth, though.

MOST of the deals I do nowadays, I pay ZERO dollars for the leads. That's because I work a lot with bird-dogs, get leads from Craigslist, or partner with other heavy-hitters in one way or another.

Let's talk about this stuff in detail.

Many people, including myself, want to wholesale houses in remote markets.

There's no problem with this at all, but you have to get "boots on the ground" so to speak, in order to effectively get things done. You see, you can certainly wholesale houses in other markets, but you have to team up with a few key people that are actually local to your investment area in order to be effective.

I'll tell you about the people you need on your team, how to find them, and how to pay them.

An Investor-Friendly Closing Attorney is you're #1 secret weapon, resource, an asset to anyone who wants to make a ton of money wholesaling houses.

You might want to read that last sentence one more time... it's the unequivocal truth.

If that's the case though, how the heck do you go about finding such an incredible asset??

Well, GOOD NEWS! It's actually very simple, and I'm going to tell you exactly how to do so.

But wait, there's BAD NEWS too... you're going to have to work for it a bit.

With the internet and a cell phone, you can track down a top-notch, ROCKSTAR, Investor-Friendly Closing Attorney in a matter of a few hours. It's going to require some phone calls, you're going to have to ask a few strategic questions, but if you can commit to a simple process of a bit of research coupled with some phone calls - you're going to be just fine.

I'll explain.

In my opinion, aside from having a KILLER Closing Attorney, having an awesome set of Real Estate contracts that have been purpose-built for wholesaling houses is your 2nd most important resource.

The thing is, you can't just go online and find something like this without paying thousands of dollars.

Oh wait, you can actually, and I'll tell you exactly where you can get them.

Now, this is another thing that really eluded me in the beginning. I knew that I had to make a TON of offers in order to dig up the great deals AND I also know that I had to follow-up on all the offers I made. This is the magic 1-2 punch, you see.

Trouble is that I didn't have a system that would let me know when to followup, what offer I previously made, and all the rest of the pertinent details about each house.

Eventually, you have to obtain a way to track all of your offers, leads, and follow-ups. I'll tell you about what I am using to do just that, and also give some other options that are completely free.

Here's another one that I was TERRIFIED of when I was just getting my start. Want to know how I got over my fear? Well, I paid a super-overpriced "Guru" over $20,000 to work with me and basically tell me that I had nothing to worry about.

Sort of an underwhelming answer, right? Well, that's the truth. The fact of the matter is that if you have a good set of contracts, and conduct yourself in a half-way professional manner, you're golden.

In this lesson, I'm going to talk more about how to conduct yourself so that you can be sure that you never have to worry about getting attacked by a lawsuit from an insane home seller.

Here's the short answer -

I hope they ARE insulted by your offer.

What the heck, Ben? Why would you say something so ridiculous!?

Well, the truth of the matter is that if you want to make money in this business, you have to put aside your fear of insulting sellers. MOST of them are not going to accept the offers that will put you in the green - so to speak. But, if you want to find the ones that are truly motivated to sell, you simply can't be scared to fire off the real zingers.

Let me explain in greater detail.

I'm not going to pull any punches here - this can happen. You can put your dollars out there in hopes of finding a great deal, and nothing turns up. The thing is though, if you are doing everything else right - making offers, following up, etc - the chances are greatly in your favor that you will find deals somewhere in all those leads that you generate.

The other thing though, is when do you actually say that a campaign didn't produce a deal? When you generate leads, it takes a LONG time to rule them out. I mean, I still have leads in my database from 10 years ago that are still in a process of follow-up.

Really, the only way you can spend money on leads and have them NOT produce a deal is if you stop following up with them. Eventually, everyone sells - you just have to be the one that they call when you're ready.

This is a simple matter of preference in most cases. Still, the method you choose could greatly affect the outcome of your closing, so you do have to be strategic in your choice.

Let me talk to you about some of the factors you want to consider when you choose the closing method to employ.

Diversify. Think outside the box. Network. Market.

Those are the answers that come to mind immediately as I type this.

I hear people talk about how they need more income leads all the time.

While there is often some truth in this, I find that usually people just aren't doing a good job at working the leads that they already have right in front of them.

Let talk about that issue, and also discuss some simple ways to get thousands of leads coming into your business on a monthly basis - for FREE.

Frankly - if this is your excuse, you should just give up now.

Wow, Ben, that's pretty harsh words. What's up with that?

Well, let me tell you. I've worked with people who were in horrible financial situations. People who were already working 3 jobs and were driven to make a better life for themselves and their families. I've worked with people who were bed-ridden, people who were blind, people who even had learning disorders.

There are no excuses.

Here's the truth of the matter: If you REALLY want this - then you'll find the time. If you still think that you "don't have time to work on your business", do yourself a favor and get a refund on this course today because the rest of this material is just wasted on anyone whose priorities are that far out of whack.

I know those are tough words, but people who make that excuse need to hear the truth.

If you really want to change your life, step #1 is to stop making dumb excuses.

If you REALLY want to change your life, you can't NOT afford to make the time - whatever time it takes.

You can probably tell that I'm pretty fired up about this barrier that people face, and it's because I've heard this one so many times, and it just saddens me that people can see the potential that this business unlocks, but they just can't find the motivation to break out of their "cage of monotony".

Let's talk about it.

Here's the bottom line on this -

You don't have to be good at talking to sellers - you just have to be good at making an offer and following up.

That's it.

People tend to stress about this one. I know, trust me, I did too. Eventually, though I reached a point where I just had to get offers out there or all of my marketing money was going right down the drain. What did I do? I made the dang offers!

I'm not a super slick negotiator. I just talk to people like I'm talking to a friend. I learn about their needs, I learn about their house, then I fire off a number.

It's not rocket science. Let's talk.

This is usually a sign that you're on the RIGHT track, believe it or not.

If they are not being accepted, it means your offers are LOW - right where you want them to be.

The next step from here is to be sure you are following up on your offers regularly.

Keep the leads coming in, the offers going out, and the followup going... deals with start popping.

Download your free copy of my Repair Estimate worksheet! This is a very handy for that you can use to help accurately size up repair estimates, which will ultimately result in getting more offers accepted.

Also, I'd like to extend an invitation for you to download a complete set of my own personal Real Estate contracts. This set of contracts has been painstakingly developed over the last 15 years of active use. They've been scrutinized at a cost of over $10,000 by multiple Real Estate attorneys. All together this contracts package puts you in. a position to profit from a WIDE range of investment opportunities such as rentals, flips, and wholesale deals.

Download the complete set for just $7 by visiting my website ContractsFor7.com.