Balanced Scorecard: Master Your Data Driven Performance
4.1 (167 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
13,770 students enrolled

Balanced Scorecard: Master Your Data Driven Performance

Simplify Your Business Strategy and Increase Your Performance Using This Data Driven Tool
4.1 (167 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
13,770 students enrolled
Last updated 3/2017
English [Auto]
Current price: $37.99 Original price: $54.99 Discount: 31% off
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This course includes
  • 1.5 hours on-demand video
  • 2 articles
  • 4 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Define a Balanced Scorecard
  • Build a good strategy map
  • Craft winning Key Performance Indicators (KPI's)
  • Implement your Balanced Scorecard
  • A hunger for data driven performance
  • Willingness to learn about a powerful data and management tool

** ACCORDING TO KAPLAN: "The Balanced Scorecard is one of the most powerful tools any organization can use to achieve it's goals."

** SPECIAL FREE BONUS** EXCEL BALANCED SCORECARD AND COURSE WORKBOOK INCLUDED. In order to further improve the student experience, there is a free download of an Excel Balanced Scorecard and workbook packed with ready to use activities. This helps ensure everything is even easier to understand & even more fun and engaging! **

Are you a for profit or non-profit organization professional ready to track all the important components of your organization in one place? In this course, you will learn a step-by-step system used by organizations such as Wells Fargo, Thomson Reuters, UPS and University of Virginia.

The Balanced Scorecard is perfect for:

  • Analyzing your organizational strategy
  • Growing your bottom line
  • Aligning your tasks
  • Changing what you do so it aligns with your mission.

This course covers important topics such as Key Performance Indicators (KPI's), Dashboard integration, Strategy and Vision Maps and Action Plans.

The contents of this course are all based on my work experience as a Policy Analyst in The Office of the Presidency of South Africa, founder of Grow2Lead, a leadership and non-profit organization in South Africa and a Data Associate for a leading Education nonprofit in New York City. I received a PhD from Texas A&M University and a Master's degree in Public Administration from the Bush School of Government. This course ties together both my theoretical knowledge and practical experience in a dynamic, practical and applicable way.


Students of this course will enjoy learning in a very practical way how to use this system to stay at the pulse of their daily operations and plan their short, medium and long term goals.  Use this course to take your organization to the next level!


Who this course is for:
  • For profit and non-profit professionals seeking to expand their organizational success
  • Managers seeking to capture all vital business information through one system
  • Anyone who wants to move their vision to a series of purposeful actions.
Course content
Expand all 27 lectures 01:33:53
+ Welcome to the course!
4 lectures 14:30

Welcome to the Balanced Scorecard. In this lecture we build understanding from the ground up. We start with defining the BSC, then discuss the perspectives and finally look at a working dashboard.

Preview 07:13
What to look forward to in this class: Vision to Action Map

This demo lecture is perfect to see a Balanced Scorecard in action. It describes the Dashboard, outlines each perspective and then unpacks the relationship between input sheets and tracked performance.

Preview 03:26
+ The Perspectives
7 lectures 36:37

All roads lead from the mission. This lecture describes the mission perspective and explains how to map  a mission statement to a dashboard.

Preview 07:20

Customer is king/queen. Here we look at appropriate measures for defining customer satisfaction and perception of your business.

Customer Focus Perspective: Engaging Your Customers

This demo lecture is packed with helpful tools you can use to identify your target audience.

Demo: Identify your customers

Internal processes are the lifeblood of efficiency. In this lecture we discuss how to evaluate effective internal processes and use an example of how to map this to a perspective.

Internal Processes Perspective: Putting in place powerful systems

In this demo lecture we analyze our internal processes by going through the simple SWOT analysis.

Demo: Conduct a SWOT Analysis

Learning and Knowledge is critical to innovation and ultimately organization survival. This lecture briefly describes a case study of Henry Ford to explain how valuable razor sharp focus on innovation and learning can contribute to your organization's success. 

Learning and Knowledge Perspective

To supply what clients demand we need adequate skills. In this demo lecture we learn how to conduct a simple skills audit.

Demo: How to conduct a skills audit
+ Finances Perspective
5 lectures 18:45

Show me the money. In this lecture we discuss the Efficiency ratio and the financial stages of businesses.  

Finances Perspective

The challenge of where to price a product can be answered through basic understanding of the supply and demand curves.

Pricing your Product: Supply and Demand Curves Overview

What happens to demand when we increase our price? Watch this lecture to find out.

Demo: What happens when we increase the price?

When we discount our product how does that affect our production?

Demo: What happens when we offer a discount?

This model is perfect for thinking about how to position your product or business in relation to market share and market growth.

Demo: BCG Box
+ Vision To Action Map
9 lectures 23:12

A Vision to Action map describes the steps needed to move from idea to Key Performance Indicators (KPI's) to action plans. 

Preview 02:40

In this lecture we walk through a simple process that results in a mission statement.

Demo: Craft a Mission

We look at the best practices to crafting a powerful vision statement and scrutinize some examples.

Craft a Vision Statement

We move closer to specific measurables in this class. Specifically, we describe what well drafted goals should look like.

Outline your Business Goals

This lecture describes the 20/80 principle.

Demo: Pareto Effect

Placing a product in the market requires a lot of planning and strategy. The Long Tail approach helps us think about this further.

Demo: Long Tail Effect

The Strategy Map demonstrates the connection between objectives across all five perspectives. Students will use the workbook sheet provided to craft their own Strategy Map.

Draft Your Strategy Map

KPI's are the heart of measurement. Here we describe the steps to crafting good KIP's, outline their properties and discuss how they can shift over time.

Define Your Key Performance Indicators (KPI's)

We take action in this lecture. We look at things to consider when evaluating your action steps, as well as how to delegate ownership at the organizational, divisional and individual level.

Implement Your Action Plan
+ Bonus Section
2 lectures 00:49

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