Double Your Downloads Using App Store Optimization (ASO)

Name: Double Your Downloads Using App Store Optimization (ASO)
Rating: 4.5 (46 reviews)

Learn the ASO process that I used to increase downloads for my paid app by 277%. Plus 2 tools to find golden keywords.

Created bySteve Young

Last updated 12/2015

English

English [Auto],

What you'll learn

Learn App Store Optimization (App Store SEO)
How to decide which keywords to target
Tools to help you generate keyword ideas
No fluff! Actionable content that you can use right after the course!

Course content

5 sections • 15 lectures • 4h 29m total length

Keyword Research Spreadsheet3:57
Explore a keyword research spreadsheet that drives aso decisions, showing keyword ideas, traffic scores, and difficulty, with color coding for app name versus keywords field.

Google Adwords7:34
Learn to generate keyword ideas with the Google AdWords planner, evaluate monthly searches and competition, and organize the results in a spreadsheet to guide ASO targeting.
Amazon5:16
Explore Amazon as a keyword research tool for ASO, examining word game categories, popular products, and Sensor Tower traffic to identify keywords like Bananagrams, Taboo, Scrabble, and Boggle.
Apple App Store2:34
Learn to generate app store keywords with Apple's search auto-complete, explore keyword phrases and app names, study competitors, and heed trademark cautions when naming your app.
OneLook3:59
Learn to use OneLook’s reverse dictionary to generate app keywords for a camera app, evaluate traffic and difficulty in Sensor Tower, and organize keywords with color coding in a spreadsheet.
Sensor Tower Keyword Spy5:23
Discover how to generate a keyword list and assess targeting using Sensor Tower's keyword spy, evaluating keywords by traffic and difficulty to refine app store optimization.

Keyword Research Using Sensor Tower8:37
Learn to research keywords with Sensor Tower, assess traffic and difficulty, rank and export terms, and build a prioritized keyword list to optimize your app name and listing.
Cleverly Naming Your App7:50
Discover how to name your app to maximize exposure by embedding targeted keywords like selfies, Polaroid, and candid photos, using a color-coded keyword spreadsheet to balance name keywords with others.

Requirements

Computer
Excel
Should have app in the Apple App Store

Description

Coming up are you looking to increase downloads for your app? Well in this course you are going to discover the step-by-step process I used to increase downloads for my paid app by 277%. Also, I will reveal a couple of little known tools that you can use to find those hidden, but golden keywords.

My name is Steve P. Young I'm an app developer and host of the Mobile App Chat podcast where I've interviewed over 150 app developers from Shazam, Yahoo! Weather, Tweetbot and more.

After taking this course you will see an immediate impact on your downloads. Why? Because you will discover the step-by-step the process I used to increase app revenues by 277%. There's no fluff just actionable content that you can perform to see an immediate impact on your app downloads.

Plus a bonus! You will get access to my interviews with the founders of the top ASO tools along with a few ASO consultants.

Who this course is for:

App developers
App marketers
Mobile app development beginners

Double Your Downloads Using App Store Optimization (ASO)

What you'll learn

Explore related topics

Course content

Keyword Research Spreadsheet1 lecture • 4min

5 Clever Tools to Generate Keywords5 lectures • 25min

Keyword Research & Naming Your App2 lectures • 16min

Interviews with ASO Tools & Consultants6 lectures • 3hr 40min

Bonus Course Material1 lecture • 5min

Requirements

Description

Who this course is for: