As a Kinesiology major I originally found myself in the ski/snowboard industry. I had the job of analyzing every riders technique with the goal of getting the most effective and efficient movements out of their bodies. I later placed myself in Southern California (Santa Barbara) and opened my own facility to help everyone (not just athletes) do the same. I have spent over 2 decades and well over 40,000 hours of learning, tweaking and mastering my methodology and educational system. I've taught 1000's of clients as well as other personal trainers my method. My new mission is to teach everyone around the world and not just those who have the ability to come to our facility in person.
I am the Founder of:
- Physical Focus Training Center (1999) in Santa Barbara, CA.
- PFx Group Fitness 2016.
- AMP training system 2019