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Amazon, Walmart, & More: Marketplaces Overview
Rating: 4.4 out of 5(9 ratings)
637 students

Amazon, Walmart, & More: Marketplaces Overview

Learn how Amazon and other marketplaces can be used to generate leads for your business, and how to do it profitably
Created byBradley Bacon
Last updated 6/2023
English

What you'll learn

  • Learn how marketplaces like Amazon and Walmart can be used for your business to generate new leads or new revenue
  • Learn whether or not these marketplaces are right for you, the business owner
  • Understand where these marketplaces make their money, and how to protect your margins while working with them
  • Understand Amazon Sponsored Products, the way to advertise your products within Amazon's own ecosystem

Course content

1 section • 6 lectures • 31m total length

  • Who Are Marketplaces For?12:06
  • What's In A Good Listing?7:15
  • Interlude1:30
  • Amazon Sponsored Products6:59
  • Things To Consider3:35

    Assess selling on Amazon by weighing high returns and shipping costs against Amazon's massive scale. Maintain healthy margins (60–70%), consider fulfillment and finder’s fees, and track conversions with site analytics.

  • Bonus Lecture0:30

Requirements

  • You only need a general understanding of online shopping, and a general idea of how you want to get started
  • No prior technical skills are necessary
  • A desire to build an Ecommerce business for yourself

Description

Marketplaces are a central place where stores and customers can find one-another. Udemy itself is an online marketplace for education.

Learn how an Ecommerce business can utilize Marketplaces to generate revenue for their business, and how it can affect your bottom line if you do it right. I personally love Amazon

The Class

The internet opened a lot of doors, but mostly it opened the door for people to work for themselves. No bosses, no schedules.

This class is an individual section of my much larger masterclass: Beginner's Shopify: Fundamentals of eCommerce Masterclass. After completion of this class, I recommend taking some other sections a-la-carte, or taking the entire masterclass (see my instructor profile for more details).

This is a crash course on Marketplaces. This class will teach you the following:

  • What is Amazon? How does it work?

  • Why do I care about Walmart?

  • How do I get on a marketplace?

  • Is this right for my business?

Learn how solo entrepreneurs, dropshippers, and product owners turn ideas into lucrative careers (and how you can too). After you take this class, you will have a general understanding of how ecommerce works and what direction to go next. This course was designed with the aspiring ecommerce entrepreneur in mind. If you're new to the digital world and you're looking to understand the industry at a high level, this is the course for you.

Who this course is for:

  • If you own a Shopify store and want to learn what SEO is and how it works, this is the course for you.
  • New To Ecommerce: If you have not started an ecommerce website before, this course is for you
  • Dropshippers: If you are looking to dropship your products and don't know where to start, this course is for you too

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