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Amazon Product Listing Optimization (Amazon SEO: Part 1)
Rating: 4.7 out of 5(4 ratings)
36 students

Amazon Product Listing Optimization (Amazon SEO: Part 1)

Learn How To Optimize Amazon Product Listings Perfectly Every Time
Created byTom Buckland
Last updated 10/2024
English

What you'll learn

  • Understanding Perfect Amazon Listing Optimization - Our exact process we've used to optimise 500+ products in the past 5 years
  • Keyword Research - Discover keywords you'd never think of using free tools and softwares that collate competitor info and discover keyword opportunities
  • Title & Bullet Point Copywriting - How to create perfect titles and bullet points based on Amazon on page best practices.
  • USP & Niche Targeting - How to generate 10 sales a day without targeting competitive keywords, how to create USPs & Optimise for these

Course content

10 sections • 11 lectures • 2h 47m total length

  • Keyword Research Training26:15

    Helium 10 free trial link as per video.

    Prompts used:

    Prompt 1:
    Can you generate a list of keywords, including LSI, long tail variations, for a product we're launching on amazon. The product is: Plant Climber Please use the alphabet soup method of finding keywords for the Amazon USA algorithm. Please ensure you find at least 100 keywords, including all long tail keyword variations, using this method, running through each letter as per the above.
    Prompt 2:
    Repeat this process using each keyword as the seed keyword again, if possible for larger, more popular search terms

Requirements

  • No prior requirements are required.

Description

Amazon listing optimization is so over-complicated by the industry. It’s one of the easiest things to learn and even leverage with free and paid softwares and tools to help you optimise quickly and super effectively.


Take it from someone who’s worked on over 1,000+ listings both in personal Amazon FBA businesses and over a hundred client brands through our Amazon consulting agency.


Everything in this Amazon SEO (On-page optimization) course is going to be exactly what we charge $297+ per listing to clients to do.


Within the course I’m going to breakdown everything we do for clients and personal products we launch on amazon.


  • Keyword Research

  • Competition Analysis

  • On-page Best Practices

  • Title Optimisation

  • Bullet Point Optimisation

  • Description & Back-end search terms

  • Creating of Benefit Driven Imagery

  • The Essential USP-Hyper-Niche Golden Rule


I’m also going to split this by optimising listings manually for free (without the use of any softwares or paid tools) and then include a quicker, more effective optimisation methodology (the exact one we use) which includes the use of Helium 10, Ai etc.


Both methods work for listing optimization but the latter is a lot more efficient to implement and can lead to helping more in the next stage of the Amazon rankings and Amazon SEO process (that so many people get so wrong).

Who this course is for:

  • Amazon business owners, individuals looking to build Amazon FBA brands or launch new products

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