Amazon PPC Advertising - Master Amazon Sponsored Product Ads
What you'll learn
- Understand the basics of Amazon PPC Advertising (Sponsored Products)
- Use simple strategies to make Amazon PPC your greatest advantage
- Define clear advertising objectives and achieve them
- Do keyword research for Amazon Ads the right way
- Create a PPC campaign structure that makes sense for your specific product
- Optimize your campaigns and improve your product's profitability
Requirements
- You don't need any prior knowledge or experience.
Description
You are here because you are struggling with Amazon advertising or would like to learn the basics before starting to advertise on Amazon?
This is the perfect course for you to learn and understand the fundamentals and master simple strategies that can make a huge difference.
Amazon PPC advertising can be difficult and frustrating, but the solution is NOT to look for hacks or magic tricks or secret campaign types that will turn your advertising performance around. The solution is to really understand the basics and internalize how Amazon's algorithm works when it comes to advertising.
This way you can master Amazon advertising and finally use it to your advantage!
My name is Ben Koeck and I have been selling on Amazon and consulting other Amazon sellers since 2018.
I have launched over 5 dozen different products on Amazon using mainly the strategies that I will lay out in this course.
My main goal with this course is to reach as many advertisers (and future advertisers) as possible and help them avoid all the mistakes that I made over the last years that have cost me a lot of time and money.
Sponsored Ads are becoming increasingly important on Amazon as the platform is transforming into a pay-to-play "arena" where it is often not possible anymore to stand out without spending a substantial amount of money on advertising.
So in other words: Mastering PPC is now more important than ever before!
This course has a 30-day 100% money back guarantee, so there is literally no reason for you to not go ahead and enroll now.
I'll see you in the first lesson!
-Ben
Who this course is for:
- New Amazon sellers that are trying to make sense of PPC
- Amazon sellers that are struggling with PPC eating into their profit margin
- Employees of Wholesalers, Factories, Retail Brands that are handling the marketing side of one or more accounts
- Service Providers or Freelancers that are managing PPC for clients (or looking to do so)
Featured review
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Course content
- Preview06:54
- 04:36What is Amazon PPC and How Does it Work?
- 05:43PPC Process Overview and Important PPC Definitions
- 04:45Key Profitability Metrics
- 05:35Why Should I Use PPC Advertising?
- 12:35Different Types of Campaigns and Ads
Instructor
- 3.9 Instructor Rating
- 61 Reviews
- 1,773 Students
- 1 Course
Hi there,
my name is Ben.
I'm a former renewable energy engineer that turned full-time e-commerce seller and consultant.
Coming from an engineering background I quickly fell in love with the data driven nature of selling on Amazon and especially Amazon advertising.
Aside from also selling on Amazon myself I help other sellers be successful with advertising on Amazon without over-complicating things. Mastering simple basics and strategies can make a huge difference here.
I'm here to help you avoid all the mistakes that I have made with PPC over the years.
Looking forward to your success!
-Ben