Airbnb - get more bookings of 30+ days [full guide]
4.4 (21 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
116 students enrolled

Airbnb - get more bookings of 30+ days [full guide]

The full guide to getting more long-term bookings on Airbnb so your business is a great deal for you and your guests.
4.4 (21 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
116 students enrolled
Created by Luca De Giglio
Last updated 1/2019
English
English [Auto-generated]
Current price: $132.99 Original price: $189.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 2.5 hours on-demand video
  • 1 article
  • 18 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
Training 5 or more people?

Get your team access to 4,000+ top Udemy courses anytime, anywhere.

Try Udemy for Business
What you'll learn
  • How to attract bookings of a month or longer, even in the off season
  • How to make long-term guests feel truly at home in your property
  • What you need to do to have long-term guests leaving 5* reviews
  • How to get prospective guests to go from looking at your listing to booking a long-term stay
  • How to shift your business more towards earning great passive income
Requirements
  • A basic knowledge of Airbnb as a platform is recommended
  • Able to use spreadsheet software (Google sheets/Excel etc)
Description

Get more bookings, have fewer guests - the Airbnb monthly rentals model


Airbnb is a hospitality business. But vacation rentals and short term guests are not the only way for a host to run an airbnb business. Did you know Airbnb has a platform for month long rentals? Google “airbnb sublets” and you’ll see.


The signs are here. Airbnb in changing. Most hosts have seen more and more listings going up in their area, and a different kind of guest coming in (or simply fewer guest altogether).


This has created a new set of challenges for all hosts, new and experienced.


  • Some hosts are finding that the number of reservations has really dropped off.

  • New hosts who are thinking about Airbnb for the future or just finding their feet are looking for guidance in a difficult marketplace

  • Experienced hosts are looking for a more passive model (that has been buried under the increasing professionalisation of the business) so they can choose how involved they are in the day-to-day


At the same time, Airbnb as a platform is adapting to a different kind of guest. These guests are freelancers, remote workers, people in between permanent homes. They are people looking to book for a month or more.


This type of guest can be really attractive for airbnb hosts.


  • Fewer guests means less work and more passive income for hosts

  • Long-term guests are more careful with your property, and in their relationship with you

  • They book for the off-season

  • It’s win-win; you can offer them a steep discount and still make a great profit


But long-term airbnb guests are risk averse. Put yourself in their position. They are booking for a month or more. They won’t just look and book. Where they stay will determine a lot of their life experience for the months that they are there.


They have different needs to short term rentals or vacation rentals. They want to see that their needs are met. And that the price is fair.


If you’re going to attract them, the fundamental challenge for you as a host is this:


Developing an inside-out knowledge of how long-term rentals work, in your particular case, with the property you have and the guests you can attract.  


It takes work to do this. There are some important changes to implement in your airbnb business. With this course you can break the challenge down into 5 parts. Each part relates to an already familiar part of your work as a host.

You’ll learn more about:


  • Guests - Who long-term guests are and what they want

  • Hospitality - How to make them feel at home in your property (true hospitality!)

  • Pricing - How to set a win-win price

  • Listing - how to optimise your listing for increased conversions

  • Marketing - how to get the word out about the great offer you’re making



I was ready to be among the first to make these changes in my native Italy. I think this was for 2 reasons:


  1. I’ve travelled the world working remotely - I’ve experienced long-term rentals as a guest

  2. I’ve worked in apartment rentals for the last 17 years and I’ve had an airbnb business for the past 3


Over the years, I’ve collected this mix of experience as both guest and host. This is something that lead Wired to write about me and my work, and the TTG International Hotel Exhibition to invite me to speak on the topic of “hacking Airbnb”.


I’ve been teaching hosts in Italy how to adapt for month-long bookings and now, with this English language version of the course, hosts everywhere can learn what I’ve found to work.


Here’s what you’ll do in this course so you see more 30+ day bookings come in:


  1. You’ll perform a quick check to see if the opportunity is right for you. It’s free in the videos below. It’ll take max. 10 minutes and will give you an idea if it’s worth spending more time doing a proper assessment of your pricing (which is also free to you).

  2. You’ll understand why long-term rentals are a good deal for you, for your guests and for the future of your business

  3. You’ll follow a step-by-step process for setting a win-win price that’ll provide you a decent passive income and offer a great deal to your guest. (Also free, for a limited period of time.)

  4. You’ll discover everything you need to know about how to make long-term guests feel truly at home in your property (which is so important for those 5* reviews)

  5. You’ll find out the most cost-effective ways to get your property ready for long-term guests

  6. You’ll optimise your listing so potential guests can see everything they need to know and actually click “Book”

  7. You’ll decide if you want to try one of our suggested optional strategies for actively marketing your property.



You can see what the hosts I’ve worked with in Italy have to say:


Luisa - I followed Luca’s courses despite having worked in the sector for 10 years and I find them useful - some parts are illuminating even! Luca explains so clearly…


Annalisa - I took several of Luca’s courses and honestly, right now, I’m doing pretty well [...] There’s so much information that I would have had trouble finding myself, and here it’s all together which is a huge advantage! [...] For me his courses have been extremely useful!


So if you’re curious about what this course can do for you then try the quick check. It’s worth 10 minutes of your time to see if this idea can really change your business.


If that works out, then skip the module on why long-term rentals are a good deal for you. It’s important to understand, but you can do it later. First check that you have a good chance of making more money with long-term rentals. Do the module on Setting a Win-Win price.


If that works out, then I know I’ll be seeing you in the course soon enough.


Good luck with the work!

Luca

 

Who this course is for:
  • Existing Airbnb hosts who want to increase the passivity of their business
  • People thinking about airbnb for the future or finding their feet
  • Hosts who have seen their number of bookings drop off and are looking for a new direction
Course content
Expand all 52 lectures 02:18:04
+ 3 details not to miss if you want great passive income
6 lectures 24:19
The devil's in the details - don't miss these 3 key settings
00:40
The Maximum Nights setting
02:58
Flexibility - show that you understand guests' need for flexbility
05:28
Three strategies for utilities
08:53
Managing utilities consumption
05:28
What you've achieved in this section
00:52
+ Make long term guests feel truly at home
9 lectures 22:55
What you will learn in this section
01:29
Don't be scared of the setup costs...
01:58

You can find the 2 lists and the shopping list document in the resources section of this lecture.

Two well researched lists for you
03:28
Videos from a digital nomad
00:32
Added extra - Digital Nomad - The importance of internet
04:04
Added extra - Digital Nomad - Why the workspace is so important
06:11
Keeping costs down
01:32
Actually getting this done
02:17
What you have learnt in this section...
01:24
+ Optimising your listing
9 lectures 18:23
What you'll learn in this section
01:45
The 4 key elements of your listing
02:34
The basic principles of a good listing for attracting long term guests
01:17
The title and main photo
01:25
The advantages of a clear listing
02:00
How to use the photos and descriptions to create a clear listing
02:30
How to let long term guests judge how easy life will be in your property
05:27
Custom resources to help you with your listing and photos
00:36
Section Conclusion
00:49
+ Optional strategies for active marketing
7 lectures 14:04
What you'll learn in this section
00:31
Strategy 1 - Do nothing!
02:15
Strategy 2 - Real life marketing
03:01
Strategy 3 - Website and Google maps
04:26
Strategy 4 - Social Media Marketing
02:48
Choosing the best strategy for you
00:35
What you've learnt in this final section
00:28
+ Conclusions
3 lectures 06:28
Closing comments
01:05
BONUS - A special invitation
05:21
A link to TRIPS
00:02