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AI Product Owner - Build Better Products with IA (2026)
Rating: 4.2 out of 5(8 ratings)
26 students

AI Product Owner - Build Better Products with IA (2026)

From idea to launch: AI for product, Scrum & MVPs — EuropeanScrum Certificate
Created byDavid Marti
Last updated 3/2026
English

What you'll learn

  • Define and lead better products or services with AI.
  • Enhance the Product Owner’s leadership role with AI.
  • Apply AI in the Product Owner’s daily work to define, prioritize, and validate hypotheses with data.
  • Improve the Product Backlog, Story Mapping, and Increment with AI.
  • Optimize the product backlog with AI: themes, epics, and user stories; story mapping and increment/DoD definition.
  • Build more optimized epics and user stories with AI.
  • Design and launch MVPs/MMPs with AI (including GenAI), from problem to value proposition.
  • Integrate AI into Scrum: refinement, planning, review, and metrics, collaborating with stakeholders and data teams.
  • Improve Scrum events with AI (Sprint Planning, Daily Scrum, Sprint Review, Sprint Retrospective).
  • Apply governance, ethics, AI legality, and sustainability in AI-developed products.

Course content

24 sections25 lectures4h 16m total length
  • Introduction2:02

    In this first lesson, we will explore how Artificial Intelligence (AI) can transform and optimize the traditional role of a Product Owner. You will learn about the most innovative tools and techniques that will help you make more informed decisions, prioritize your product backlog efficiently, and manage stakeholder expectations with greater agility and precision.

    Throughout this course, you will discover how AI can become a powerful ally in:

    • Automating data-driven prioritization processes.

    • Optimizing the management of User Stories (US) and their evolution within the product lifecycle.

    • Forecasting market trends and customer needs using predictive models.

    In this introduction, we will lay the foundation for how AI can be integrated into your workflow, allowing you to focus on what really matters: delivering value to both the customer and the business. We will start with the basics and provide practical examples to show you how AI can complement your role as a Product Owner at every stage of the product lifecycle.

    Get ready to transform your approach and discover the future of product management with Artificial Intelligence!


  • Introduction - AI Product Owner

Requirements

  • No previous experience in Artificial Intelligence is required.
  • No technical or programming knowledge is required.
  • It is recommended to have basic knowledge of Product Management, Product Owner roles, or agile methodologies (Scrum).
  • You only need curiosity about AI and a desire to apply new tools to product development.

Description

Course Descriptio

This course contains the use of artificial intelligence.

Artificial intelligence is already changing the way products are created. But this is not just about “using ChatGPT.” A Product Owner needs to know when to apply AI, what problem to solve, how to measure value, and how to turn ideas into real outcomes—without losing focus on the customer, the business, and quality.

In this course, you will learn how to integrate AI (including Generative AI) into the daily work of a Product Owner to improve discovery, define a strong value proposition, build and prioritize the backlog, create an adaptive roadmap, and make data-informed decisions. Everything is presented with a clear, practical, results-oriented approach, without unnecessary technical complexity.

Certification Preparation

This course is designed to help you prepare for the EuropeanScrum AI Product Owner certification. Certification is optional and can be pursued separately after completing the course.

AI-Enhanced Learning Experience

This training has been designed using AI to enhance the learning experience, including improvements in audio quality, audiovisual content, and instructional design. This course actively uses AI as part of its creation and delivery.

Additional supporting materials provided

  • AI Product Owner Guide

  • AI Product Owner Visual Summary

  • 5 Generative AI Prompts

  • A list of more than 30 AI tools that can be used in practice.

Prompts includes

  • Prompt - Product Backlog Prioritization with AI

  • Prompt - Adaptive Product Roadmap & Stakeholder Communication

  • Prompt - Continuous Discovery & MVP Definition

  • Prompt - Metrics, Analytics & Product Decisions

  • Prompt - Critical, Ethical & Systems Thinking with AI

What you will achieve

By the end of this course, you will be able to:

  • Understand the AI fundamentals a Product Owner needs (without programming).

  • Translate real business problems into use cases, objectives, and success criteria.

  • Apply AI to research, synthesize insights, and validate hypotheses faster.

  • Design a clear, actionable product backlog (themes, epics, and stories).

  • Prioritize effectively using value, impact, risk, and learning.

  • Define MVPs/MMPs, experiments, and validation strategies to reduce uncertainty.

  • Build a strong product narrative using metrics, storytelling, and expectation management.

  • Strengthen your judgment through critical, ethical, and systems thinking.

Who this course is for

  • Product Owners, Product Managers, and product professionals who want to apply AI in a practical way.

  • Business, innovation, and digital transformation professionals involved in product definition and prioritization.

  • Anyone who wants to modernize their way of working and gain productivity and clarity in product decisions.

Requirements

No technical background or programming skills are required. You only need:

  • Basic product knowledge (or the willingness to learn it)

  • A practical mindset and curiosity about AI

How this course is designed

  • Short, focused lessons designed to help you apply what you learn from day one

  • Real examples and mental models you can adapt to your own context

Who this course is for:

  • People interested in digital product development and agile management.
  • Product Owners and Product Managers who want to incorporate Artificial Intelligence into their daily work.
  • Product professionals who want to improve decision-making, prioritization, and delivery through AI.
  • Scrum Masters and members of agile teams interested in applying AI within frameworks such as Scrum.
  • Professionals who want to evolve their role toward an AI Product Owner profile with a practical, hands-on approach.