
Explore how AI powers marketing through deep insights, personalization at scale, automation of repetitive tasks, content creation, and predictive analytics, with case studies, risks, and best practices.
Apply AI-driven personalization across websites, apps, and in-store channels to tailor content and offers, using behavioral and contextual data to boost conversions and ROI in ecommerce.
Explore how AI accelerates go-to-market by leveraging data pipelines, algorithms, and experimentation to scale personalized insights, optimize pricing, segmentation, and decision making, while emphasizing right questions and feedback loops.
Discover how to build buyer personas and ideal customer profiles in minutes with ELSA by M1 Project, mapping segments, pains, triggers, channels, and buying criteria.
Navigate AI challenges such as small data sets, data bias, and delayed feedback, and mitigate risks from biased training data, unreliable attribution, and hallucinations through human–AI collaboration.
Empower sales enablement with AI assistants and chatbots that answer questions instantly, consolidate knowledge across tools, and support RFPs, battlecards, and buyer-intent insights.
Explore AI-driven targeting to identify ideal customers, enabling 1-to-1 personalization and efficient market research. Discover how AI for marketing communications, sales enablement, and productivity reshapes go-to-market strategy.
Explore the paid versus free AI apps landscape with examples like ChatGPT, Midjourney, Runway, Fireflies, Pico Labs, Podium AI, Aurus AI, Trent AI, AudioPen, Opus Clip, Canva, and Microsoft Designer.
Boost productivity with AI-driven integrations and chatbots that optimize event marketing, contracts with influencers, and centralized product information. Emphasize human-in-the-loop and timely data updates.
Leverage AI-driven targeting to optimize who sees your ads, focusing on the value proposition while using open targeting and synthetic data to identify in-market and out-of-market buyers.
Leverage AI to target existing customers and predict who is most likely to buy or churn, using models beyond RFM for personalized, proactive upselling, cross-selling, and retention.
Ground segmentation and personas in statistics rather than stereotypes using cluster analysis and data standardization. AI enables 1-to-1 personalization and next best action from customer data.
Leverage a mobile anti-detect browser like Multilogin and real android devices to manage thousands of reddit accounts, upvote and engage to build mind share while guiding purchase decisions without spamming.
Learn to build an AI influencer business from scratch with Fan View, monetizing through subscriptions, premium content, and paid messages while focusing on bottom-funnel sales.
Explore building a profitable AI influencer business with RM11, monetizing via subscriptions, live streams, pay-per-view, and premium content while shaping a distinctive personal brand and traffic strategy.
Automate social media conversations with Manychat to drive clicks, build owned email lists, and convert followers into customers across Instagram, TikTok, and Messenger.
Discover how AI transforms marketing communications by generating creative, personalized copy and visuals, localizing content, and streamlining headlines, scripts, and product descriptions for faster, cost-efficient campaigns.
Master ecommerce email marketing with OmniSend, covering welcome and cart abandonment emails, transactional messages, forms, segmentation, automation, and push notifications to boost revenue.
Create polished, personalized product demos and training documents from screen recordings with trooper, using AI voiceover and avatars to accelerate onboarding, sales, and support.
Type an idea to generate complete AI generated videos in minutes with InVideo, including footage, script, and voiceover, enabling blockbuster strategy and six preset workflows.
Learn how multi login, an antidetect browser, manages multiple accounts across regions, enabling targeted marketing, ecommerce, and automation while reducing bans.
Explore how ChatGPT enhances marketing productivity by generating Google search ads and multiple variants, enabling human editors to improve ad quality and performance with AI-assisted copy.
Discover how generative AI fuels imagery—from text prompts to personalized thumbnails and brand assets—using tools like Midjourney, DALL-E, and Canva to accelerate marketing visuals.
Explore how AI for audio enables voice cloning, noise removal, transcription, and multilingual narration with tools like Nvidia Broadcast, Camtasia, Talkatoo, and Jenny Synthesis.
Apply machine learning to identify the most effective sales channel for each customer, from direct mail and email to sms, outbound calls, and digital tools, shaping the customer journey.
Discover how AI video tools like Sora, Opus Clip, and Broadcast speed up production, create cinematic videos, maintain eye contact, perform background replacement, and animate 3D content for social platforms.
Personalize website experiences to optimize sales and leads by predicting next action. Deliver timely messages and product recommendations, and test concepts for mobile apps, websites and landing pages.
Explore AI-generated ads with DALL-E 2, Midjourney, and ChatGPT, tailor campaigns for Facebook and Instagram, vet assets, and predict impact on CTR and ad recall.
Leverage AI-powered email to reclaim four hours per week by instantly scheduling events, checking availability, and auto-summarize conversations for high-performing teams.
Harness AI for market research by generating synthetic data, consolidating data from multiple sources, and producing actionable insights, visualizations, and persona-specific copywriting.
Master qualitative research and emotion cues from tone and facial expressions in interviews and focus groups to uncover hidden buyer truths and trends shaping AI insights.
Increase productivity with AI-powered integrations like Zapier and Agility, and use chatbots to optimize event marketing, review contracts for IP ownership and buyback terms, and centralize product information.
Learn how smart companies deploy AI across products, operations, and engagement. Harness data-driven insights, rapid execution, and workforce redesign to scale AI responsibly.
Explore Harvard Business Review's insights on how data-rich firms deploy AI for targeted tasks, facing bias, transparency, and management challenges, with examples of voice, transcription, image recognition, and personalized recommendations.
Explore how generative AI enables hyper-personalization by producing text, images, and video, and how it complements traditional AI for tailored product marketing and experiences.
Harness AI to save time and sell more by automating CRM updates, prospecting, and follow-ups. Learn to use AI for pre-call planning, discovery, forecasting, and closing while prioritizing live conversations.
Explore how AI for small business leverages supervised and reinforcement learning, natural language processing, computer vision, and automation to optimize inventory, pricing, marketing, and customer service.
AI branding accelerates brand development by using the M1 project to define ICPs, target buyers, personas, and a complete marketing plan with ads, channels, and partnerships.
How You Can Use AI to Maximize Your Product Marketing Impact
It's no secret that AI is taking over the world... So instead of watching it take over your job, leverage it to become 10x better and irreplaceable...
Introducing AI Product Marketing with Dekker Fraser, MBA (Ex-Sony, Google Startups, Intuit Partner)
Leverage AI to become a product marketing go to market expert today!
The 5 key applications for AI to maximize your product marketing impact
AI for Profitable Targeting
AI for Marketing Communications
AI for Sales Enablement
AI for Market Research
AI Problems, Productivity & Personalization
Here’s What’s Standing Between You and Becoming a Product Marketing Maestro
Everyone who’s mastered product marketing has discovered this 1 secret. And now it's yours...
Believe it or not, most product marketing geniuses share 1 secret that saves them 100s of hours of boring work every week…
This strategy is so powerful that top PMMs like Brian Balfour (Reforge CEO), Chris Penn (Co-Founder of Trust Insights), Meghan Keaney (VP of Marketing at HubSpot), and many more are using it right now
And no, it’s not delegating their responsibilities to others because that will not only lose you money
But you don’t know if you can trust that person to not mess everything up
Their secret?
They utilize AI to handle deadly dull tasks and streamline communication with near-flawless precision.
The best part?
When you give AI the right instructions, it won’t just follow orders—it will analyze, refine, and even implement improvements.
AI helps you anticipate trends, draft personalized messages, and spot high-potential leads you might have overlooked.
It’s like having a 24/7 strategist who adapts to your style and tirelessly helps you deliver results at scale without burnout.
Learn which AI to use, what to say to it to get game-changing results, and how to make it think like a 7-figure product marketer to review your work and amplify your skills without needing a mentor…
Improve your PMM skills 10x with AI...starting today!
Managing Customer Journeys is an EVERYDAY struggle for all product marketers, right? WRONG
As a product marketer who's worked with Sony PlayStation, 2 Google-affiliated startups, and has an MBA in Marketing from Philip Kotler's Kellogg School of Management I get it...
Guiding customers seamlessly from awareness to conversion feels like escaping a maze in the dark while blindfolded.
Just when you think you’ve got the journey mapped out, they detour, leaving you scrambling to realign your strategy.
Without the right tools, managing this becomes super exhausting and time-consuming.
Now imagine having AI as your co-pilot.
In this course, you’ll learn how to set up AI-powered tools that don’t just track behavior… they predict it ...and extract profit for you
So instead of reacting to unpredictable turns, you’ll anticipate each step, making the customer experience smooth and intentional.
AI designs paths that adapt instantly to each user’s unique journey, guiding them effortlessly from awareness to purchase.
With this skill, you’ll eliminate the constant guessing game, convert more leads, and easily build stronger relationships.
You’ll also set up customer journeys that flow naturally across platforms, with AI ensuring each experience is as seamless as if you’d crafted it personally.
Gain new customers by predicting leads’ movements and ensuring a smooth customer journey with AI...generate revenue with AI!
Personalization at scale
Real-time adaptation
Automated data insights
Effortless event management
Seamless customer journeys
Up-to-date AI systems
Bias-free marketing
Your Satisfaction is Absolutely, Positively Guaranteed!
Look, you don’t even have to say “yes” today.
All you have to say is “maybe.”
Because when you order now, you’ll receive my 30-day ironclad money-back guarantee
If the AI Product Marketing Course doesn’t improve your skills or if you’re unsatisfied for any reason, just email me within 30 days for a full refund, no questions asked.
Sound fair enough?
Now there’s just one question that remains unanswered…
What is Becoming a Product Marketing Wizard Worth to You?
If you’re like most product marketers, you’ve likely spent hundreds or even thousands to learn the ropes.
But none have delivered the results you wanted and for one simple reason…
They’re all teaching you the outdated methods of product marketing.
What sets this course apart is we use the AI approach to product marketing
Now, I know you might think that this will cost you at least $10,000
Relax, you won’t even get close to the thousands.
I want to make sure this solution is accessible to absolutely everyone,
That’s why, if you act now, you can secure your copy of the AI Product Marketing Course for just the price of a book! In fact, you not only get the course, but you also get a free book with it!
That’s right, your struggles with creating hyper-targeted campaigns, adapting marketing in real-time, and analyzing data without wasting hours, are solved, for a one-time low investment.
And just to ease your mind, if you’re unsatisfied with how the course turned out to be…
Secure your copy of the AI Product Marketing Course and become a 10x better PMM With AI
Start Using AI Today!