The AI Playbook for CEOs, Business Owners and Leaders

Transform how your business uses AI with a practical, no-hype playbook designed specifically for CEOs, business owners, and business leaders.

Part of the exclusive Udemy Business Collection.

Last Updated in September 2025:

• Added FAQs.

• Added Udemy AI Role Play Scenarios.

• Added Assignments to help with implementation.

Imagine being able to:

• Make confident business decisions about AI adoption in your business.

• Know exactly which AI apps and tools are worth investing in (and which to avoid).

• Implement AI smoothly and successfully in your business with the buy-in of your entire team.

• Use AI to compete effectively against larger, better-equipped competitors.

• Turn AI from a buzzword into real business value.

Welcome to The AI Playbook for CEOs, Business Owners and Leaders - your practical, no-nonsense guide to understanding, implementing, and succeeding with AI in your business.

5-Star Reviews from Students

"Concise and straight to the point. My first major AI course and I am loving it so far!" — Alexander Oni, Best Selling Udemy Instructor

"Great concise course on the business uses of AI without the hype or FOMO!" — Patrick K.

"My first step into getting and understanding of how to use AI for our business. Aaron was great at explaining basic concept to someone like me with no prior knowledge and I highly recommend the course." — Michel

"A lot of great information in this course. I can't wait to start implementing what I'm learning from this course." — Kimberly S.

"Very well presented, with precise vocabulary making content easy to understand in context. Thoughtfully put together presentations. A pleasure to learn with." — Matthew G.

"Great course, Aaron. It was well thought out and presented in a simple and logical format for business leaders to understand." — Andrew B.

"Thank you for an amazing course, Aaron! I especially appreciated the role-playing exercises and assignments which really helped me apply the AI concepts in a practical, hands-on way. I got a lot out of it and thoroughly enjoyed the experience." — Beatriz M.

"The course was very interesting, well-structured and informative!" — Amra M.

Why This Course is Different

This isn't yet-another technical course about AI development or programming. It is not a course explaining the latest theoretical AI concepts that have no real business value. You won’t find detailed coding tutorials or how-tos on structuring RAG databases. Nor will you find any “cool AI tech demos” that 99% of businesses will never be able to use.

This is a business-focused course that gets to the point, teaches you what you need to know about AI, then lets you get on with running your business and making money. Seriously, who has time to watch 5, 8, 10 hours (!) of video?

Instead of just showing you AI tools, The AI Playbook will teach you:

• How AI applies to the important parts of your business — team, operations and revenue ($).

• What AI actually changes in your business right now.

• How to assess AI apps and tools and calculate their real ROI.

• Where to even start with AI adoption in your company.

• Why good business process reengineering is the KEY to implementing AI successfully — and exactly how to do it.

• How to manage your team’s expectations and concerns as you adopt AI (i.e., change management).

• Different frameworks and mental models for thinking about AI as a business person.

What You'll Learn

1. Understanding AI for Business

• Cut through the hype to understand what AI can and cannot actually do.

• How to recognise which AI developments really matter for your business.

• Identify where AI can provide real competitive advantage… and where it cannot.

• Learn from other companies' AI implementation successes and failures.

2. How to Implement AI

• How to develop an AI adoption strategy that aligns with your business goals.

• How to transform key business processes with AI, with examples.

• Collaborative AI: How to successfully integrate AI and human teams.

• How to make better data-driven decisions with a bit of help from AI.

• How to lead effective change management around AI adoption.

3. How to Future-Proof Your Business and Team as AI “Takes Over”

• How to build AI mindsets, skills and capabilities in your organisation.

• How to evaluate emerging AI apps, tools and opportunities.

• How to think strategically about AI's impact on your industry.

• How to stay ahead of competitors in the AI age.

What's Included

1. 3.5 hours of zero-fluff, practical lessons tailored for busy business people.

2. Real-world examples, prompts, processes and case studies.

3. Downloadable, individual written summaries for EVERY lesson: Go through The AI Playbook even faster.

4. All slides, prompts, diagrams and checklists as downloadable PDF resources.

5. Quick Implementation Checklist for how to action your Playbook learnings over the next 45 days.

Why Learn About AI for Business Now?

When cloud computing was introduced, some companies jumped aboard and dramatically increased their real-time collaboration capabilities. This meant faster operations, happier clients, more clients and more revenue. Other companies are still emailing around 32 different versions of Word documents.

The same thing is happening with AI right now.

Those companies that delay understanding and implementing AI will face:

• Competition from companies who can do what they do, only 5 times faster and at 25% of the cost.

• Hundreds, if not thousands, of dollars in wasted AI app subscriptions for tools that won’t be around in 6 months’ time.

• Growing competition from AI-powered teams and overseas talent using AI tools.

• Loss of employees and team members who now view AI as a way of improving their own business skills and career prospects.

• A (massive) missed opportunity for increased efficiency, growth and profits.

But it doesn't have to be like that.

By watching The AI Playbook, you can:

• Stop the AI hype FOMO by understanding all the terminology, concepts and their actual business value… or lack thereof.

• Make confident decisions about which AI tools to adopt — and which not to.

• Become that company that moves 5x faster at 25% of the cost.

• Future-proof your business for however AI develops.

Start Your AI Playbook Journey Today

You can literally watch The AI Playbook today, and start applying the lessons in your business tomorrow. Don't let another day go by where you're uncertain about AI's role in your business.

Enrol now and master what REALLY matters when in comes to your business and AI.

Click Buy Now or Add to Cart to get started with The AI Playbook today!

Note: Multiple AI apps and tools are mentioned throughout the course, including Claude Pro, ChatGPT and Gemini. The principles, processes and systems taught however, work with any of these tools.

Disclosure: This course contains a promotion. My free Udemy course, AI for Business and Personal Productivity, is mentioned a couple of times in The AI Playbook. It is a useful supplement but not a prerequisite for The AI Playbook. My other Udemy courses, The AI Agents, Automation and Agentic Workflows Guide Part 1 and Next Level Productivity are also mentioned.