AI for Business Leaders
What you'll learn
- Why artificial intelligence is important for your business now
- What the benefits of using AI could be
- Understand the risks of AI in your business, now and in the future
- Understand how AI could impact your business model
- What some of the opportunities in AI for Business are
Requirements
- Working knowledge of business
Description
This AI for business leaders course prepares leaders, executives and managers for the opportunities and risks that AI brings, particularly in the context of emerging generative AI (GenAI) capabilities.
The continuing disruption of industries and markets that AI is bringing is changing the way we do business, and this course:
Is written for business leaders, by business leaders. The opportunities, risks and AI strategies we discuss are in a business context, not technical.
Helps to prepare leaders and their teams for the coming changes to ensure your business is well positioned to leverage the opportunities and avoid business model disruption having an adverse impact on their business.
Explores potential opportunities in Business Strategy, Finance, People, Marketing, Operations and IT & Digital functions
Gives leaders information to help them evaluate their business strategies in light of AI’s likely impact.
Explores the risks and considerations that should be evaluated for any business implementing AI across all key business areas.
Please note - this course does not deep dive into detail on specific tools or specific AI technologies. It is created for business leaders and professionals who want to learn more about AI in their business context. This course covers a lot of ground in a concise manner and if you have already done a lot of research into AI you may also want a course more specific to your learning needs.
This course guides leaders through:
The evolving state of AI
What the opportunities and risks could be across many different business areas, with business and vendor examples, as well as demos
What you need to consider when facing into AI at a strategic level and suggests a path forward
AI's potential impacts on brand and culture
How you can leverage AI in your business
There is a lot of hype, uncertainty and scepticism regarding AI. This course is grounded in real business experience, written and delivered by experienced, digitally focused business leaders, consultants and executives with a combined 40+ years’ experience working for large blue chip organisations, start-ups and small-to-medium businesses in the US, UK, Europe and Oceania.
The course gives leaders an overview of why Artificial Intelligence is important now, what the possible impacts could be on their business and how to plan for AI adoption and prepare for GenAI.
It is structured in a way that allows you to dip into specific areas of interest and concern, based on your role in business.
Recent Updates
This course was last updated in March 2025. Our recent updates include:
Updated commentary on why AI is important to further help students lead confident AI conversations in their businesses.
Updated our business model and strategy lesson, introducing our business model analysis process to help businesses assess their vulnerabilities and opportunities.
Updated our business culture lesson
Introduced a dedicated lesson on brand management in the age of AI, with case studies and principles to follow to help avoid brand damage when implementing AI
Updated our risks and challenges lesson to highlight high-priority risks and challenges
Updated our final lesson messaging
Added new downloadable resources to help guide you through analysis of your business model for opportunities and risks.
Who this course is for:
- Executives seeking to understand what AI is and how it could impact their business
- Leaders who want to implement AI into their business to improve productivity
- Boards and company secretaries that want to manage AI risk
- Leadership teams that need to learn about AI in a business opportunity context
- Business leaders who want to understand how autonomous AI might impact their brand and culture
- Aspiring business leaders wanting to learn more about AI in a business context
Instructors
- 4.5 Instructor Rating
- 61,932 Reviews
- 115,584 Students
- 3 Courses
I’m Richard Maxwell, founder of AI Leaders Academy and a strategic adviser who helps businesses grasp the disruptive implications of artificial intelligence—and decide exactly what to do about it. Over the past 25 years, I’ve guided C‑suites and teams in global enterprises, FTSE100 businesses, and SMEs, to turn disruptive technologies into sustainable growth—training 100,000+ professionals along the way.
My background blends technology expertise with hands‑on strategy roles at Accenture Strategy, EY, and boutique consultancies. Clients value my ability to translate uncertainty into straightforward, action‑ready roadmaps that deliver results.
On Udemy, my courses distil this real‑world insight into step‑by‑step frameworks, case studies, and processes, enabling learners to move from theory to implementation fast. Whether you’re a business leader, professional, or budding entrepreneur, you’ll leave our courses with the confidence—and toolkit—to lead in an AI‑enabled world.
- 4.5 Instructor Rating
- 61,932 Reviews
- 113,187 Students
- 3 Courses
With over 24 years experience, Leighanne has a track record of delivering business growth, driving adoption of new technologies, launching new brands and businesses, delivering successful strategies and driving digital, marketing and ecommerce change across a variety of industries.
Leighanne has worked with leading global brands in leadership and c-suite roles as well as working as a director in a leading strategic consultancy and advisory group.
Through her own businesses, she now supports, coaches and trains both large and small business to realise their potential.