AI for Business: ChatGPT for Brand Storytelling
What you'll learn
- Learn how to craft compelling brand stories that connect with audiences and drive engagement.
- Use ChatGPT effectively to generate brand messaging, storytelling frameworks, and content for multiple platforms.
- Develop a brand identity and voice that stands out, whether for a personal brand, freelance client, or business.
- Adapt brand storytelling for different formats—websites, social media, emails, blogs, and video scripts.
Requirements
- No prior experience in branding or AI required—perfect for beginners and professionals alike.
- A free or paid ChatGPT account (we will guide you step-by-step in setting it up).
- Basic familiarity with business branding, marketing, or storytelling is helpful but not necessary.
- A willingness to experiment with AI-powered tools and refine storytelling techniques.
Description
Unlock the power of storytelling and AI to build a brand that truly connects.
Whether you're a freelancer, small business owner, content creator, or marketing professional, this course will teach you how to use ChatGPT and storytelling strategies to craft a memorable, authentic brand identity.
We’ll start with the foundations of brand storytelling—what it is, why it matters, and how it influences customer decisions. From there, we’ll explore how to work with ChatGPT as a creative partner, not just a tool. By the end of this course, you'll know how to build your brand story, adapt it across platforms, and even use it to connect with your audience on a deeper level.
This course is designed to help you move beyond generic branding advice and create something that reflects who you really are—and who you're trying to reach.
What you’ll learn:
Understand the core elements of a powerful brand story
Use ChatGPT effectively to brainstorm, refine, and write your content
Define your brand’s voice, tone, values, and personality
Write compelling customer testimonials and origin stories
Adapt your story across platforms like Instagram, blogs, YouTube, and email
Keep your brand message consistent, even when using AI
Learn how to measure success and adjust your content strategy
No prior experience with AI is required—just bring your ideas, your story, and your willingness to explore.
By the end of the course, you’ll walk away with a fully developed brand story and the confidence to share it with the world. You'll also gain tools, worksheets, and prompts to help you continue refining your message long after the final lecture.
Who this course is for:
- Freelance marketers, copywriters, and social media managers looking to expand their brand storytelling skills.
- Entrepreneurs, small business owners, and solopreneurs who want to craft a powerful brand identity.
- Graphic designers and branding consultants who want to use AI for storytelling and marketing content.
- Aspiring content creators, influencers, and AI enthusiasts who want to use ChatGPT for brand messaging.
Instructor
- 4.4 Instructor Rating
- 17,781 Reviews
- 125,489 Students
- 24 Courses
Aside from being an artist as long as I can remember I started offering a few tutorials on Youtube. Little did I know that by teaching people the fundamentals of art and anatomy i'd begin a new dimension to my career. Being a working freelance illustrator with a youtube channel is hard work, and I wouldn't change a thing. I steadily expanded my work from clients who needed branding to doing work on indie games and apps. i enjoy helping artists and non artist achieve that next level. The road to artistic expression and freedom is paved with hard work and dedication. There are setbacks and monsters to slay , but the rewards are great.