
Master the essentials of Ahrefs for content marketing, including keyword research, competitive analysis, content gap planning, and growing and monitoring tactics like link building and internal linking to boost rankings.
Explore Ahrefs keyword research and planning to target bodyweight fitness topics, using competitive analysis, content gap analysis, and keyword exploration to craft a scalable content plan.
Learn to perform competitive and content gap analyses with Ahrefs, identify opportunities from competitors’ rankings, and convert them into a year-long content calendar.
Use the Ahrefs content gap tool to compare competitors, identify keyword gaps, and uncover new content opportunities by organizing keywords by topic and assessing volume and difficulty.
Explore how to grow content with Ahrefs by analyzing backlinks and referring domains, performing targeted outreach, and building relationships to earn dofollow links.
Identify broken backlinks with Ahrefs, fix 404 issues, and build credible backlinks through respectful outreach and value-added content.
Boost content credibility and rankings by identifying internal linking opportunities with an Ahrefs site audit, and link from high-authority pages to your most valuable content for Googlebot and users.
Track site rankings with Ahrefs Rank Tracker by selecting essential keywords, monitoring share of voice, average position, and estimated traffic, then organize by tags and competitors.
Run a site audit crawl to gauge your website health and identify critical errors. Fix broken links and orphan pages, and optimize internal linking to strengthen SEO monitoring.
Optimize content through a site audit by focusing on word count, long-form content, meta descriptions, title and H1 optimization, alt text, and competitor insights.
Plan, grow, and monitor with Ahrefs SEO training for all levels; commit to the steps, use the tool, and grow your business organically over time.
If you're a marketer or a business leader looking to grow your organization through SEO and content marketing, then you know how frustrating and overwhelming it can be.
It's frustrating to try to develop an SEO and content marketing strategy that you're confident will work.
It's overwhelming to think of all the things you could be doing that are probably a waste of time.
It's maddening how many tools there are and how many features there are that you don't know how to use.
You probably find yourself not sure where to start or what to do to make sure you see results.
You might wonder:
Am I spending my time on the most impactful activities when it comes to SEO and content marketing?
What work should I be doing to see an ROI from my efforts?
I know the feeling. I've worked in SEO and content marketing for 10 years, and I've used almost every tool there is and tried almost every "hack" out there.
I can tell you that of all the things I've tried to make winning at SEO easier, Ahrefs is hands-down one of my top tools. But if you don't know what you're doing in Ahrefs, you won't get the most out of it (and you'll probably end up wasting a lot of time).
That's why I made this course – to:
Give you practical training on how to find and execute on profitable SEO opportunities using Ahrefs
Save you time and money by giving you step-by-step walk-throughs of the most effective activities you can do
Help you feel confident when you're reporting on where you're going with your SEO strategy and how you're doing along the way
Specifically, you'll learn:
How to do keyword research to put together a content marketing plan that works using Ahrefs
How to use Ahrefs to build backlinks and find promotional opportunities for your content so it ranks higher and gets more traffic
How to monitor your website and optimize it for maximum SEO potential
So if you want to save time and frustration by getting the most out of your SEO strategy and the time you spend in Ahrefs, take this course.
You'll walk away with a fresh understanding of what works, how to do it, and how to use Ahrefs to make your job of growing your business easier and more effective.