YouTube is the perfect place to get in front of people that are looking for solutions.
You know that you go to YouTube to figure out everything: from how to choose the right bicycle to learning which dog grooming products are the best.
Instead of being a consumer this time, you can be the one that is giving the advice and bringing in the bucks.
It doesn’t have to be hard when you’re getting started with Affiliate Marketing on YouTube...
But The problem is that...
Half of all YouTube videos have fewer than 500 views, but a tiny fraction of the 100 hours of video uploaded to YouTube every minute garner millions of hits, turning amateur filmmakers into stars or launching viral marketing campaigns.
Researchers have begun to spin out some underlying commonalities.
For example, Emotion is a big driver of what goes viral.
Whether something pulls on our heartstrings, makes us angry, or provokes controversy, the more we care, the more we share.
The decision to share a video can also be driven by desire for self-authentication, in particular the desire to express one's identity or express membership of a collective.
To maximize audience engagement, you need to implement psychology-backed hacks throughout the entire video.
1) Spark Curiosity
By stimulating curiosity and leaving questions unanswered, you could successfully create a gap between what the audience knows and what they want to learn.
2) Hook Your Audience
Unfortunately, sparking audience’s curiosity isn’t enough to engage them.
You need to instantly hook viewers in the first three seconds.
The human attention span isn’t long enough to be entertained by sluggish content.
Hooks are potent because they can simultaneously grab your viewers’ attention and generate interest in the rest of the video.
4) Tell a Story To Attract Right People
When someone tells you a story, they can plant their personal experiences and ideas directly into your mind. You start to feel what they feel.
On Youtube, video isn’t king.
Engaging video is king.
And to create gripping videos, you need to be able to understand and predict human preference and behavior.
Nowadays, psychology isn't just a college prerequisite.
It's the core of marketing.