Adversity to Authority: A Speaking Business From Your Story
What you'll learn
- Identify your unique speaking niche to differentiate your brand.
- 2. Develop a brand identity that aligns with personal values.
- 3. Create a compelling speaker bio that engages your audience.
- 4. Design a brand persona to connect with your target market.
- 5. Overcome fear of public speaking through applied techniques.
- 6. Engage audiences with captivating storytelling methods.
- 7. Master delivery and presence for impactful public speaking.
- 8. Utilize feedback to refine and improve speaking skills.
- 9. Incorporate effective storytelling into your public speeches.
- 10. Develop high-impact marketing materials for your speaking brand.
- 11. Build your brand using strategic social media practices.
- 12. Create engaging content for web and social media platforms.
- 13. Design a professional website to showcase your speaking services.
- 14. Choose the right platform for launching your coaching business.
- 15. Create and market compelling online courses and workshops.
- 16. Network effectively to grow your speaking business.
- 17. Develop pricing strategies for speaking engagements and coaching.
- 18. Craft speeches that inspire action and change.
- 19. Align your personal story with your brand image authentically.
- 20. Plan and execute a successful launch for your speaking business.
Requirements
- There are no requirements or pre-requisites for this course, but the items listed below are a guide to useful background knowledge which will increase the value and benefits of this course.
- 2. Basic understanding of public speaking and presentation skills.
- 3. Comfort with personal reflection and sharing stories.
- 4. Access to a computer and internet for online research and content creation.
Description
Have you ever been moved by a powerful story? Experienced a moment when a speaker's journey resonated so deeply it felt as though it was your own? Stories have that profound power – to connect, to inspire, and to enact change. In the dynamic realm of public speaking and coaching, harnessing the art of storytelling and personal branding is no longer just an asset; it's essential. Enter a course designed by a team of award-winning speakers and seasoned coaches, aimed at elevating your speaking career to unprecedented heights. Our collective experience spans decades, marked by countless stages, varied audiences, and transformative narratives that have left lasting impacts. We're here to share our journey, not as a boast, but as a bridge to your potential success.
Why is storytelling and personal branding vital in the digital age? Today's audience seeks authenticity and connection. The digital landscape is crowded, making it challenging to stand out. Yet, amid the noise, storytelling and a strong personal brand can cut through, draw listeners closer, and create a loyal following. Our course is meticulously crafted, guiding you from uncovering the essence of your personal story to effectively leveraging digital platforms for a thriving speaking and coaching business.
Embark on a comprehensive journey with us, one that starts at the foundation of storytelling in business. Discover the power lurking within your personal story and how to structure it for maximum impact. We delve deep into creating connections through vulnerability, finding universal themes in personal narratives, and crafting signature stories that leave lasting impressions.
Transitioning from the core of storytelling, we guide you through building a speaking brand from the ground up. From identifying your unique niche and developing a resonant brand identity to designing a compelling speaker bio and persona, we cover it all. Your speaking brand is a beacon; we'll ensure it shines brightly.
Public speaking is as much about inner confidence as it is about outer presentation. Overcome the fear of public speaking with our expert strategies, engage and captivate your audience, master delivery and presence, and incorporate storytelling seamlessly into your public speaking engagements.
In our digital age, marketing skills are indispensable. We equip you with essential marketing tools tailored for speakers, from creating high-impact materials to leveraging social media and writing engaging content for web and social platforms. With the rise of video marketing, our insights into producing video content will set you apart in the digital marketplace.
The course also shines a spotlight on the digital world, providing you with keys to designing professional speaking websites, selecting platforms for coaching, creating online courses and workshops, and optimizing your online presence for maximum engagement and conversion.
Networking and monetization form the bedrock of a sustainable speaking and coaching business. We explore the strategic facets of networking, collaboration, pricing strategies, revenue streams, and strategic partnerships. Every interaction is an opportunity – we'll show you how to capitalize on them.
As your skills and business evolve, so too should your techniques and strategies. Our advanced modules cover storytelling techniques for persuasive speaking, crafting speeches that inspire action, incorporating visual aids, and tailoring messages for diverse audiences. You'll also discover personal branding through storytelling, innovative content creation strategies for speakers and coaches, and launch strategies to kickstart your business with a bang.
Managing a speaking business encompasses a plethora of skills beyond the stage. From tools and technologies, financial planning, contract negotiations, to building a support team and managing your time effectively, we ensure you're equipped to run your business smoothly and efficiently.
Beyond the individual modules, our course invites you to embark on an expansive journey of growth. You'll explore strategies for audience growth, community building, market expansion, diversifying speaking topics, and seizing global speaking opportunities. We also navigate the ever-evolving landscape of speaking and coaching, preparing you for future trends, continuous learning, and visionary thinking for long-term success.
What sets our course apart is not just the breadth of topics covered but the depth of practical insights and real-world applicability. This isn't about passive learning; it's about engaging actively with content that propels you forward, project by project. Whether you're at the outset, looking to build a foundation in storytelling and public speaking, or ready to scale your existing business, this course is designed to walk you step-by-step through each process. Our commitment is to not just uplift your speaking and coaching skills but to empower you to leave a legacy through your words and actions.
By joining us, you're not just enrolling in a course; you're stepping into a community of like-minded individuals driven by the desire to make a difference. Are you ready to transform your speaking career, touch lives, and achieve your dreams? Embark on this journey with us, and let's elevate your speaking and coaching business to heights beyond imagination.
Who this course is for:
- Emerging and established business professionals seeking to enhance their public speaking and storytelling abilities.
- 2. Entrepreneurs looking to build a personal brand and market their businesses effectively through speaking engagements.
- 3. Coaches and mentors aiming to expand their influence and reach through workshops, webinars, and online courses.
- 4. Marketing specialists interested in leveraging speaking opportunities to strengthen brand identity and engage with a broader audience.
- 5. Corporate trainers and HR professionals seeking advanced public speaking strategies to inspire action and facilitate change within organizations.
- 6. Educators and academic professionals wanting to incorporate storytelling and persuasive speaking techniques into their teaching methodologies.
Instructors
- 4.4 Instructor Rating
- 62,560 Reviews
- 420,745 Students
- 294 Courses
"What an amazing course! After finishing this course, I have confidence. Thank so much Dr Peter Alkema" ... "This is exactly the jump-start I needed. Very clear and concise"
I lead Digital Transformation & Architecture at ABB and I've been featured on CNBC Africa and won the Gartner CIO Of The Year in 2016. I founded and led the largest banking hackathon in South Africa which was published in 2019 as a case study by Harvard Business School.
I've taught over 100,000 students about technology, business, academics and self-development. In 2020 I completed my PhD at Wits University In Johannesburg. The study introduced a ground-breaking theory of Agile software development teams. My woodworking book was published in 2014 and has sold over 10,000 copies.
Olugbenga Gbadegesin: "Excellent delivery" / Lebogang Tswelapele: "This is what I have been longing for" / Paskalia Ndapandula: "Peter speaks with so much clarity" / Amantle Mangwedi: "It was straight to the point and the sections are cut into nice short segments which made it easier to go through" Kathy Bermudez: "Excellent material. Well organized..."
Werner van Wyk: "Thank you Peter, once again your lesson and course have given me so much knowledge and understanding" / Yvonne Rudolph "I really look forward to take everything i learned in action" / Josephine Mahlangu: "exactly what I needed to know, absolutely valuable and helpful for my personal growth"
- 4.5 Instructor Rating
- 567 Reviews
- 3,101 Students
- 20 Courses
Upbringing and Life Challenges:
Born in a little village, Mbiim, Louistas grew up living on less than a dollar a week in a family of five boys and four girls. He trekked for ten kilometres to school and returned in the afternoon supported by one meal if he was lucky on that day. Then would go to the farm, dig potatoes with his fingers, carry about 100kg to sell and get money for uniforms and school fees. He first got into a car when he was 11 years old, as no one had a car in his village.
He was forced by his parents to attend a secondary boarding school against his wishes, for which he is eternally grateful. All he wanted was to be a farmer, with no bookwork involved. But he was inspired by the school principal to stay on. He later wanted to be like the principal who unfortunately was murdered in service. So he went to the seminary to become a priest but left the seminary after eight years for an entrepreneur's lifestyle.
Overcoming Challenges - Achievements:
He left British Southern Cameroons (present-day Ambazonia) and arrived in the UK with £150 in his pocket. He studied at night to pay for his fees and went to the University during the day. Through this tedious process, he acquired a PGCE – Postgraduate Certificate in Education, a Master’s Degree in Education, and a First Class Bachelor of Science in Adult Nursing Care with honours. These added to his previous Bachelor of Philosophy and Diplomatic Theology acquired from The Pontifical University of Rome.
He has over twenty years of teaching experience both in secondary, college and higher education. Currently a full-time Lecturer at a UK University, an international public speaker, coach and entrepreneur.
He bought a car for his parents and built them a home to fulfil his childhood filial dream. He has single-handedly built a million-dollar property portfolio using other people’s money. With this success he started teaching, especially frontline workers, immigrants and first-time Property Investors, to buy their own properties.
As he developed more strategies for assisting others through coaching, mentoring and public speaking, he developed the skills to help entrepreneurs, speakers and professionals be envisaged and known for their speciality, so they can provide solutions to people's problems. He helps them prepare to speak on stage, create their video marketing material, and launch their business on his speaking platform.
Specialism: How He Can Help You.
Having conquered enormous life and business challenges, rejection and a poor mindset, he currently trains entrepreneurs, speakers and professionals to be envisaged and known for their speciality, so they can provide solutions to people's problems. He helps them prepare to speak on stage, create their video marketing material, and launch their business on his speaking platform.
He is a proud father of three children and a grandfather of three.
A mindset and property investment coach.
A mentor to those who want to improve their mindsets and unlock their full potential.
A speaker to those who want to become more successful - 1000X their lives, and follow careers, that are inborn, enjoyable and successful
A thought leader on personal development and self-improvement topics
An early adopter of AI Tech and promoting it in healthcare and the corporate world.
Louistas Nyuyse is the Author of:
1). The Success Mindset 1.0: Eliminating Self-Doubt (Published)
2). Think Like A Virus: The Corona Effect – How to Rise from Adversity to Grace (Upcoming)
3). The Success Mindset 2.0: Screw the Banks – How to Work Less, Earn More and Retire Early – Property Wealth (Upcoming)
4). Fast-Track A&E: Beat The Queue, Beat The Clock (How to Skip Cues in A&E) (Published)
5). Due Diligence: 101 Questions and Ideas You Need To Consider Before Buying An Investment Property. (Published)
6). The Great Life: Pathways to Joiys and Success (Published)
7). Unplugged: Reclaiming Our Minds in the Digital Age (Coming soon)
8). Vigilant Leadership: Navigating Uncertainty with Foresight and Precision (Coming soon)
His Philosophy of Life:
One of his dreams is to build the largest and most joyful communities of Frontline Workers - nurses, teachers, and immigrants in the world.
He believes that no one deserves to be born where; that each life affects the other; hence his “Each One, Teach One” philosophy. He lives by encouraging you to “brighten your corner with joy” as you begin to work on improving yourself and giving back to the communities that gave you life.
- 4.5 Instructor Rating
- 840 Reviews
- 3,380 Students
- 15 Courses
Leadership expert, author, and coach specializing in management, leadership, and growth mindset development with years of experience in management. I am dedicated to empowering professionals and individuals to excel by cultivating self-awareness, empathy, and resilience. My courses provide practical strategies and insights, guiding leaders and individuals to harness emotional intelligence to navigate challenges, foster team collaboration, and inspire others. By focusing on personal and professional growth, I help individuals drive impactful change, overcome obstacles, and achieve lasting success in their careers and lives. Join me to unlock your potential and lead with confidence and purpose.