Advanced Google Analytics course + 77 practical questions

Name: Advanced Google Analytics course + 77 practical questions
Brand: Udemy
SKU: course:2281272
Rating: 4.3 (246 reviews)

Google Analytics course covering slightly advanced topics such as assisted conversions, attribution or custom reports.

Lo más vendido

2.521 estudiantes inscritos

Creado por Pavel Brecik

Fecha de la última actualización: 5/2020

Inglés

Inglés [automático]

Vista previa de este curso

Advanced Google Analytics course + 77 practical questions

139,99 € 199,99 € 30 % de descuento

¡Esta oferta termina en 5 horas!

Comprar ahora

Garantía de reembolso de 30 días

4 horas de vídeo bajo demanda
Acceso de por vida completo
Acceso en dispositivos móviles y TV

Certificado de finalización

Training 5 or more people?

Dale a tu equipo acceso a más de 4.000 de los mejores cursos de Udemy en cualquier momento y lugar.

Prueba Udemy for Business

Lo que aprenderás

A bit advanced Google Analytics concepts such as assisted conversions and calculated metrics
How attribution works in general and that it's not only about traffic sources
What are scopes and why their knowledge is fundamental
How events work and which ones makes sense to use
Many custom things like reports, dimensions, metrics, channel grouping and alerts
How regular expressions can save time and how to easily automate reports outside GA
Sessions and clicks are completely different metrics

Requisitos

The will to learn :)
Knowledge who "User" is in Google Analytics terminology, how session is defined and ideally experience with basic analysis inside Google Analytics
In ideal way completed my course "Ultimate Google Analytics course + 50 practical examples"

Descripción

The course follows the previous one "Ultimate Google Analytics course + 50 practical examples" and is designed for all of you who already spent some time in Google Analytics and want to enrich your current knowledge. I assume you know how the session is defined and who/what user is :).

The course will cover topics such as Attribution, Assisted conversions, Top conversion paths, Scopes or a couple of custom things like dimensions and metrics, alerts or reports. We'll explain how and why the volume of sessions and clicks differs and if you evaluate paid campaigns from tools like Google Ads or Facebook Ads you will be surprised how misleading data you're driven by.

¿Para quién es este curso?

Google Analytics users who already know a bit more than how interface looks like :).

Reseña destacada

Gifford Yap ( 31 cursos, 9 reseñas )

hace 8 meses

Pavel has done a great job covering a ton of content in terms of breadth and depth given the duration of the course. It's also chock-full of excellent resources for further exploration. For more seasoned users, it's a great refresher and you may find yourself learning a thing or two (or more) with some insight. For a new user, this definitely equips you with more than you need to start doing an awesome job with GA.