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Photoshop for Digital Marketing & Startup Entrepreneurs
Rating: 4.5 out of 5(96 ratings)
556 students

Photoshop for Digital Marketing & Startup Entrepreneurs

Learn how to use Photoshop to create online banners, flyers, posters and be proficient with marketing.
Created byRadu Velcea
Last updated 9/2019
English
English [Auto],

What you'll learn

  • To cut off a subject from it's background.
  • Cut the images to the desired size
  • Create posters, flyers, and online banners
  • Combine images to create a collage
  • Add text over images

Course content

14 sections • 102 lectures • 5h 54m total length

  • Brief history4:13

    Photoshop, a raster graphics editor by Adobe Systems for Mac OS and Windows, was created by Thomas and John Knoll and became the industry standard for editing with layers.

  • Exercise folder0:36
  • The digital resolution4:44

    Explore digital resolution types—pixel resolution, megapixels, and dots per inch—and how web images use 72 dpi while print uses 300 dpi (e.g., 640 by 480, 1280 by 1024).

  • Types of print2:55

    Compare digital printing and offset printing for graphic design, showing when to print small or large quantities, color fidelity with four color process, and differences in setup time and budget.

  • Color modes3:25
  • Section 1 Test

Requirements

  • You should be able to use a PC at a beginner level

Description

Marketing professionals, entrepreneurs, and young business people can quickly and easily get up to speed with Photoshop basics. Gain the knowledge and confidence you need to create your own marketing materials and work in concert with design professionals!

Get Design Savvy & Market Your Business with Adobe Photoshop

   

After completing this class, you’ll know how to:

  • Develop display ad campaigns   

  • Promote your company by managing brand colors   

  • Create online banners in various sizes and formats   

  • Design print materials like business cards, flyers, etc.   

  • Learn industry insider graphic design terms   

  • Communicate better with ad agencies and design teams       

Make the most of your advertising budget by creating in-house images. Get exactly the marketing materials you want by providing detailed instructions to design professionals.       

Create Attractive Images that Drive Traffic and Increase Sales

When you sign up for this course, you’ll gain access to a wealth of Photoshop wisdom for marketers. Even as a beginner, you can create professional-quality marketing images!   

You’ll learn to navigate the Photoshop workspace, create and manage layers, and change image dimensions. This course includes fun and straightforward exercises for trying out basics like the Move, Zoom, and Hand Tools – and so much more. You’ll discover Geometric Selection Tools, Layers, the Color Picker, Standard/Polygonal/Magnetic Lassos, and the Magic Wand.

From resizing/cropping images to text and vectors, this course has everything you need to get started on Photoshop – and polish your images to the pro level!     

Praise for the instructor’s parallel offline course:

  “An exciting course with extremely useful examples and exercises for putting theoretical knowledge into practice.”

– Monica

“Well-structured and useful information…like meeting with a friend who taught us to do hard things.  :)”

– Adriana

“With this very competent teacher, I’ve learned to cultivate and develop my creative side.”  

 – Iulia

Who this course is for:

  • Marketing Professionals
  • Entrepreneurs
  • Career changers
  • Junior Graphic Designers

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