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Marketing Your Small Business Through the Coronavirus
Rating: 4.0 out of 5(9 ratings)
1,447 students

Marketing Your Small Business Through the Coronavirus

A No B.S. Guide to Help Navigate Your Small Business Through the Coronavirus and Beyond
Created byGina Ludwig
Last updated 3/2020
English
English [Auto],

What you'll learn

  • How to adapt and market your business during the Coronavirus.
  • What it's really going to take to get your business through this crisis.
  • What you can do in your business right now.
  • What you should do in your business in the coming months.
  • Resources for financial assistance, emotional support, additional sources of income and more!

Course content

1 section • 7 lectures • 40m total length

  • Introduction1:36

    Navigate your small business through the corona virus with practical, no-nonsense guidance. Adapt now, endure uncertainty, and commit to hard work and perseverance to emerge stronger.

  • What It's REALLY Going to Take5:15

    Commit to hard work and build a brick foundation with an outstanding product or service. Survive the coronavirus crisis by creating a functioning, service-focused business with all bricks in place.

  • What is Your Business Made Of?1:14

    Identify whether your business is built on bricks, sticks, or straw, fortify weaknesses with a solid foundation, and adopt a 'let's get to work' mindset to weather the crisis.

  • Time to Start Working Smarter and...5:36

    Develop a smarter, braver marketing approach by honestly assessing your business, prioritizing time, money, and creativity, and leading authentically through the coronavirus era.

  • What You Can Do Right Now9:56

    Leverage available resources and seek help during the coronavirus. Move services online, offer discounted or free sessions, and boost your online presence to attract income.

  • What You Can Do in the Coming Months11:29

    focus downtime on building a marketing foundation by clarifying vision, mission, unique selling proposition, ideal customer, and marketing message; ensure brand consistency, develop systems, and map a strategic plan.

  • Step by Step5:40

    Develop a recession-proof small business by building a solid foundation, clarifying five fundamentals, ensuring brand consistency, and crafting a focused marketing plan and sales journey.

Requirements

  • There are no course requirements or prerequisites.

Description

I know you are scared and anxious during this time and it's OK...you're not alone!

While there is no "quick" fix, there are things you can do right now and in the coming months to adapt and build a strong foundation to get you through this.

Like the classic story of "The Three Little Pigs", you need to make sure that your business is built on a solid foundation of bricks in order to protect yourself from the big bad wolf that is the Coronavirus.

I am going to walk you through and give you my professional advice on what it is really going to take right now and in the future to come out of this crisis stronger and with a business that is built on a foundation built of bricks!

Who this course is for:

  • Small Business Owners
  • DIY Entrepreneurs
  • Business Owners
  • Entrepreneurs
  • Anyone who needs a little help and guidance navigating their business through the Coronavirus crisis.

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