
Introduction into Capsim Global, what the simulation is and what we have to focus on.
Choose to push the original product into the low tech segment, aligning Baker’s speed, accuracy (5.3), and service life (20,000 hours) with customer buying criteria.
Introduce a new product and position it in the high tech segment by calculating drift rate and the next round's ideal position, then set its service life.
Align your low-tech product with customer buying criteria using a broad differentiation strategy, setting a max price of 35, and manage promotion and sales budgets to reach 100% awareness efficiently.
Forecast the German market in the first round, allocate budget for low tech and high tech, and set promo strategies to capture a quarter of the four-company market.
Forecast China sales by low tech and high tech segments with 45% and 32% growth, allocating about 199 and 256 units across four companies while budgeting carefully.
Calculate production by applying a 10% over-forecast target, using the forecast as the worst case and the production schedule as the best case, accounting for inventory and planned overage.
Begin by locating plants in the USA to capitalize on its large market and minimize shipping costs; avoid Germany unless you have no US sales.
Maintain a positive cash position at year-end and leverage 1.8-2.8 with 30-90 days of working capital by balancing current debt, long-term debt, and common stock.
Plan rounds six to eight by positioning products and pricing to reach the ideal market placement, and use forecasts to build best and worst-case scenarios for the balanced scorecard.
Welcome to the best course for Capsim Global Simulation you will find in the web.
This course will cover all your first simulation round in order to get you started and put your company in the right path.
This course is only for Capstone Global, its the red version of the simulation, make sure you have the correct one before moving forward, to be 100% sure; check the segments of your report, you should have Budget and performance segments and start with 1 product, there are 3 regions; USA, Germany and China. Your simulation should have 6 to 8 rounds
This course will help you make the first round of decisions and teach you some tricks to navigate the simulation as easy as possible for your rounds to come.
Please note that this course covers ONLY the first round of the simulation, if you are already underway and you already completed your first round then the numbers in this course might not fit 100% your simulation but the concepts will still be very helpful.
This course is also applicable for the 2026 Version
During this course you will be able to accomplish the following:
Complete your first round without cheating
Understand the simulation in a way professors do not teach
Be able to write an Executive Summary if necessary