What you'll learn
- Master the fundamentals of product management, from defining strategy and roadmaps to prioritizing tasks and driving business outcomes.
- Understand the product development process from idea to launch and how to manage each phase effectively.
- Write clear, actionable PRDs that align teams, clarify priorities, and ensure successful product execution.
- Design user-focused products by talking to customers, crafting user stories, and validating ideas to solve real problems.
- Build a data-driven mindset to make informed decisions, track success, and iterate for continuous improvement.
Requirements
- No prior product management experience required—this course is designed for beginners and those curious about the field of product management.
- Basic familiarity with tech and business concepts is helpful but not necessary.
Description
Master Product Management and Launch Products People Love
Kickstart your product management journey with this fun, approachable course that fits into your busy schedule. Whether you’re an aspiring PM, a new product manager, or a founder launching your first product, this course equips you with the skills and confidence to succeed.
I’ve spent over a decade as a product manager at Google, Looker, and Upwork, learning (sometimes the hard way) what it takes to build awesome products. Now, I’m sharing everything I’ve learned in an easy-to-follow course designed to fast-track your success.
What You’ll Gain:
A complete understanding of product management fundamentals, from strategy to execution.
The ability to guide a cross-functional team, create impactful roadmaps, and communicate like a pro.
Practical tools to validate ideas, measure success, and build products users love.
Resources to save time and avoid common mistakes, like PRD templates and cheat sheets.
How We’ll Build Your Product Foundation:
We cover nine sections of product management fundamentals. Each section seamlessly builds on the last.
Each section includes 30-45 minutes of engaging video lessons (and yes, you can watch at 2x speed if you're in a hurry).
Every section ends with curated extras, including recommended videos, blogs, and books to deepen your knowledge, plus actionable steps to apply lessons in real life.
You'll gain access to lots of downloadable resources: checklists, worksheets, and templates to use immediately.
Why This Course?
This course makes product management approachable, fun, and packed with real-world tips—whether you're just getting started or launching your first product as a founder. Start today and build the products—and career—you’ve always dreamed of! You got this!
Who this course is for:
- Aspiring Product Managers: If you're looking to break into product management, this course will teach you the core skills and mindset you need to succeed.
- Early-Career Product Managers: Build a strong foundation to grow in your role, refine your processes, and confidently tackle real-world challenges.
- Tech Professionals Exploring Product Management: Engineers, designers, and others curious about transitioning into product management will gain valuable insights into the role.
- Founders and Entrepreneurs: Learn product management principles to create user-focused products, manage teams, and drive business success.
- Anyone Curious About Product Management: If you want to understand how great products are designed, validated, and built, this course is for you!
Instructor
- 4.8 Instructor Rating
- 22 Reviews
- 179 Students
- 1 Course
Sondra is the Founder and Instructor at the Academy of Product Management®, where learning product management is engaging and fun. With over 12 years of product management experience and 15+ years in tech, she’s held roles as Senior Director of Product at Upwork and Product Lead at Google/Looker. An MIT alum, Sondra blends deep expertise with a passion for teaching.