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Abstract Logo Design - Create Simple Logos That Tell A Story
1,617 students
Created byScott Adam Lancaster | 31,000+ Students | Entrepreneur | Leading Brand Development Consultant
Last updated 12/2024
English
What you'll learn
- How to design logos that are neurologically more memorable for customers
- How to design abstract logos that tell the brands story & purpose
- How to boil down everything about a brand to one core message
- How to provide more value as a designer to clients & get paid more as a result
Explore related topics
Course content
5 sections • 15 lectures • 3h 30m total length
Requirements
- Someone who wants to become a world-class logo designer
- No experience needed. Very basic understanding of Adobe Illustrator will help.
Description
What do all incredible abstract logos have in common?
The answer is simple:
They tell a story.
The best logo designers in the world understand this.
And the reason they are paid thousands for logo design is because they can design logos that say too much, whilst still being minimalist and aesthetically pleasing.
This is why we developed the Abstract Logo Mastery Course.
To teach ambitious designers and art of Abstract Logo Design.
In this course you'll learn everything you need to know to be able to create memorable brand logos that communicate the core message of the brand.
You'll learn:
What makes a great abstract logo design
Why some logos are more memorable
How to create super memorable logo design
How to find a brands core message & story
How to sketch ideas & choose the best ones
How to refine & perfect your ideas
How to take a logo from sketchpad to Adobe Illustrator and make it digital
How to present your logo ideas with world-class mock ups
And so much more!
Scott Lancaster, founder of leading strategic branding agency Clementine House, has developed his unique system & process for creating world class abstract logo design for clients all around the world for the past decade.
And in this course, he shares his creative process with you.
Who this course is for:
- Logo Designers: who want to level up their understanding of abstract logo design
- Designers: who want to understand the core foundations of abstract logo design