Martin Gontovnikas, a.k.a Gonto, is a software engineer at heart that moved to the “dark side” and is now a marketing consultant at Hypergrowth Partners. With this career transition, he found a way to combine his 2 passions by applying his “engineering thinking” model to Marketing.
As a software engineer, Gonto built a framework for AngularJS called Restangular that eventually became popular and is used today by companies like Weather, Reuters, CNN, and others. During this process, he realized that he really enjoyed making Restangular popular, by creating content for his blog, answering questions in StackOverflow, and speaking at events, more than he had enjoyed actually building the framework. The “dark side was calling...
Thanks to his engineering roots, Gonto is a very analytical person that loves creating new experiments to continuously accelerate Auth0’s revenue growth, which has historically been 90% inbound and marketing driven.
When not geeking out on marketing, Gonto can be found enjoying gourmet food at new restaurants, having beers with friends at every local brewery he can find, and traveling the globe in search of new experiences.