A Basic Introduction to Social Media: LinkedIn for Beginners

Name: A Basic Introduction to Social Media: LinkedIn for Beginners
Rating: 3.9 (34 reviews)

Introducing you to LinkedIn, creating a personal profile & how to use it!

Created byStephanie Orgill | The Social Media Executive

Last updated 12/2022

English

What you'll learn

You will have an awareness of LinkedIn
You will learn how to create a personal page
You will learn how to create & upload videos to post on your page
You will learn how to create & upload images to post on your page
By the end of this course you will have the confidence to go it alone!

Course content

5 sections • 19 lectures • 34m total length

Welcome & Meet the Instructor1:42
Meet Stephanie Ogle, founder of Jolly Stag and international social media executive, guiding this course on social media marketing and website design while sharing diverse client experience to ease anxiety.
Introduction & What to Expect1:22
Learn to create and customize a personal LinkedIn profile, craft and customize your summary, post images and videos, and add skills and work experience, while understanding LinkedIn’s importance for business.

What We Will Learn Today0:19
The Basics - Set Up2:15
Join LinkedIn and create your profile by entering your email, password, name, location, and your latest job title with an employment type, then verify your email with a code.
The Basics - Set Up Part 21:31
Verify your email by pasting the code into LinkedIn and finish setup to reach your home page. Import contacts or connect with people, then add a profile picture later.
Creating Your Profile Picture1:48
Navigate to your LinkedIn profile, click the me icon and view profile, then add or update your profile picture by taking a photo or uploading one, with optional edits.
Creating Your Banner Image2:58
Upload a new banner image on your LinkedIn profile, crop, filter, and adjust it to fit the rectangle above your profile photo; preview, apply settings, and save changes.
Adding Your Summary & Skills6:32
Log into LinkedIn, view your profile, and add the about section, summary, education, positions, career breaks, and skills, then save as a PDF resume within the 2600 character limit.
Adding Extras2:44
Add extras to your LinkedIn profile by showcasing featured posts, articles, media, and links. Add licenses, certificates, and courses, and request recommendations while updating languages and charities.
Completing & Editing2:44
Learn to complete and edit your LinkedIn profile by adding featured posts, certificates, courses, and recommendations, and showcase licenses, contact details, and more.
Ask for Help!0:14

Be Creative0:26
How to Create a Post with an Image2:07
Create a LinkedIn post with an image by entering text or a URL and uploading a photo from your device. Then select who can view it and post.
How to Create a Post with a Video1:49
Learn to create a LinkedIn video post by tapping the starter post, using the video camera icon to upload, adding text, URL, hashtags, captions, and choosing privacy before posting.
How to Edit a Post1:16
Learn how to edit or delete a LinkedIn post after posting by locating it via your profile, opening the more menu, and saving edits or deleting it.
Other Social Medias to Try0:09

Requirements

Internet access
No experience necessary
A willingness to learn

Description

Hello, you lovely lot!

Welcome to 'A Basic Introduction to Social Media: LinkedIn for Beginners'.

We'll be going through the history of LinkedIn, why businesses need to be on this platform or channel, the basics of LinkedIn, how to create a personal profile, a quick tour & how to create your first post with images & videos.

By the end of this short course will have learned the basics of LinkedIn and gained a couple of helpful tools that you can pass on to other LinkedIn newcomers - or send them my way if you're short on teaching skills or you simply don't have time to show them the ropes!

This course will contain slides, videos, audio from myself & tutorial-style learning so that you can work alongside me in creating your personal profile page & get started posting!

I'm also going to introduce you to some other platforms that you may want to try after you've mastered the basics of LinkedIn & if you get stuck you know where to come to find answers - If you want to know more about LinkedIn for business, including things like, how to make meaningful connections, send messages & create business pages then you’re in the right place.

Stay social,
Steph

Who this course is for:

Is primarily aimed at business newcomers who are ready to dive into the world of social media

A Basic Introduction to Social Media: LinkedIn for Beginners

What you'll learn

Explore related topics

Course content

Introduction2 lectures • 3min

History2 lectures • 4min

How to Create a Page or Profile9 lectures • 21min

Posting5 lectures • 6min

Summary1 lecture • 1min

Requirements

Description

Who this course is for: