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Lifestyle Arts & Crafts Art Marketing

7 Steps To A Best Selling Art Series

Learn how to create a successful art series that connects to your perfect audience.
Rating: 5.0 out of 55.0 (5 ratings)
28 students
Created by Melanie Greenwood
Last updated 5/2020
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • Learn how to create a best selling art series
  • Learn how to define your customer audience
  • Learn how to create an art product that actually sells
  • Learn how to discover trending art products
  • Learn how to create art that makes for great gifts
  • Learn how to create incentives for your customers to buy more art

Requirements

  • Have the ability to create art

Description

In this class I discuss 7 key steps to a best selling art series. Each step is divided into videos with instruction and inspiration. I have been selling my own artwork online and in stores for several years now and have had the opportunity to have licensing opportunities with Land of Nod, Wayfair, Walmart, Ross and more. I am showing you all the keys to creating a series of art that will be filled with great "Best Sellers".

I hope this course and worksheet encourages you on your own journey of selling your artwork online and in person.

Who this course is for:

  • Artists
  • Graphic Designers
  • Illustrators

Featured review

Meg Mader
Meg Mader
15 courses
7 reviews
Rating: 5.0 out of 58 months ago
Thank you Melanie. This was a wonderfully informative and very enjoyable course. I'm feeling really inspired to get stuck into a new art series and I'm feeling confident that I have more tools now to help it sell.

Course content

2 sections • 9 lectures • 1h 14m total length

  • Preview04:43

  • Step 1: Solve A Problem
    10:44
  • Preview11:35
  • Preview10:17
  • Preview09:31
  • Step 5: Is Your Art Memorably Unique?
    06:05
  • Preview09:03
  • Step 7: Incentives To Buy More Art
    10:28
  • Encouragement
    02:25

Instructor

Melanie Greenwood
Graphic Designer / Founder of Vision City Art Studio
Melanie Greenwood
  • 4.4 Instructor Rating
  • 3,708 Reviews
  • 17,149 Students
  • 16 Courses

Vision City is an graphic design and illustration studio that began as doodles in Melanie Greenwood's sketchbook, while touring Europe with rock musicians in moving vehicles. As a former Model with Elmer Olsen Model Management and graphic design graduate from George Brown collage (Toronto, ON), Melanie always had a special passion for music branding and inspirational messaging. When she founded Vision City in the spring of 2009, her work consisted of promotional campaigns for bands and record labels around the world, including photography, album artwork, t-shirt design, concert posters and logo design.

After moving to California in 2011 with her musician husband Chris, (AKA "Manafest") Melanie felt compelled and inspired to find a deeper purpose for her artwork. Thus, the very first Vision City screen print collection was born on November 15, 2011, consisting of 12 black and white inspirational concepts known as the "Born For This" Collection. The collection sold successfully on a private Etsy store and was quickly picked up by FAB, which created a world wide platform for the collection. She continued to develop art print series and showcase in a variety of LA art shows including Unique LA and Renegade Craft Fair. The Vision City brand quickly became known for black and white uplifting illustrations. In the spring of 2013, Melanie had the honour of having a selection of VC art pieces screened onto canvas and added to the fall 2013 collection of the National Children's Decor Retailer, Land of Nod. Vision City was awarded "Artwork of the year" at the 2012 CMGA Music Awards for her work with "The Color" album art.

Vision City is now a tri-purpose company offering design service, art products and now online education.  Melanie continues to work within the music industry while developing the VC art collections. Her newest passion is teaching other artists to develop business practices for their design services, so they too can pursue their dreams. "Vision is not only the ability to see, but also the ability to dream". 

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