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7 Days to more Impact and Influence on Social Media
8,914 students
7 Days to more Impact and Influence on Social Media
An introduction to Esther's perspective and expertise in social media and becoming an influencer
Created byEsther Jacobs
Last updated 1/2025
English
What you'll learn
- You'll be able to assess your own, and others', social media and to improve it. You'll be able to turn 'look at me' posts into added value ones. And you'll have been inspired by the possibilities social media offers.
Explore related topics
Course content
8 sections • 8 lectures • 44m total length
Requirements
- There are no prerequisites for this course. It is aimed at people who are already on social media but want to do better with their engagement and impact on Facebook, Twitter, LinkedIn, Instagram, and/or YouTube.
- The idea is to do one challenge a day, but you can also do them all at once or pick the topics you are interested in.
Description
Are you OK with your social media posts being average? Or do you want them to be exceptional?
Good news: producing really good posts does not require more time, resources or knowledge. It's mainly a mind-shift. Plus you need somebody to show you what to do differently. And that is exactly what I am offering you.
Take the 7 day challenge and start to increase your impact and influence on social media.
The course includes these 7 videos and assignments:
Day 1: Measure your current score.
Day 2: Mind-shift: It’s not about you!
Day 3: How to turn ‘look at me’ posts into added value ones.
Day 4: Which platforms should I use?
Day 5: Social media is not a chore! How to make it easy and fun.
Day 6: Visual storytelling: 4 quick wins to improve your videos, pictures, vlogs and even your Skype calls.
Day 7: Inspiration: the possibilities are endless.
Who's that girl?
My name is Esther Jacobs and I am one of the top 10% of social media influencers in the world, just below Madonna and above Angela Merkel. This is surprising, because I am from The Netherlands, which is only a tiny country, and I have a relatively small following. I am certainly not as famous as these ladies.
My secrets to being a top influencer are:
- 1) Be authentic
- 2) It's not about you
- 3) Always provide added value
I learned how to be successful offline first, long before social media started. I collected €16 million for charities by figuring out how free publicity works. I have been featured in the media over 500 times and I have been on most of the TV shows in my country various times. I still apply the same principles to everything I do, and it works.
This challenge contains some of the best parts of the 8 hour e-course 'Impact & Influence: Pro Secrets to Exceptional Social Media'. I am eager to share exactly what to do (and what NOT to do) to make your social media exceptional.
Who this course is for:
- Anyone who wants to get a different perspective on social media. You already have a social media account, but want it to be more 'you' and less generic. You want to connect more with your audience.
- This challenge features some of the best tips of the 8 hour /$200 course 'Impact & Influence: Pro Secrets to Exceptional Social Media'.