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5 MAJOR MYTHS TO RUNNING A SMALL BUSINESS
Created bySylvia Hepler
Last updated 4/2012
English

Course content

1 section6 lectures41m total length
  • 5 MAJOR MYTHS OF RUNNING A SMALL BUSINESS41:18

    A total of about 50 minutes presented by Sylvia D. Hepler, Executive Coach, on common misconceptions that get in the way of small business success.  You will want to use the five worksheets, downloadable Lectures 2-6 of this course, to evaluate your own situation as part of your learning experience.

  • Small Business Myth 1

    Vision and mission myth explored.

  • Small Business Myth 2

    Marketing on the back burner

  • Small Business Myth 3

    Network. . .or not.

  • Small Business Myth 4

    On development and growth of human resources as luxuries.

  • Small Business Myth 5

    Reinvest in your business?

Description

The complete course includes a 50 minute video and five separate worksheets.  Sylvia explains how some common misconceptions cause small business problems in the video.  The worksheets feature exercises that ask provocative questions which probe your particular business circumstances.