
The most up-to-date guide to product selection criteria for 2025. No hard rules, just best practices.
Learn to allocate capital by keeping first orders to half your budget to avoid cash flow and inventory issues, and design product criteria with your budget, including 25 percent tariffs.
Learn how I turned four thousand dollars into a hundred thousand in three years using compound interest, reinvesting profits, and launching multiple product variations.
Discover how to get instant live shipping quotes for Amazon FBA by using freighter's dot com, entering shipment details, choosing origin and destination, and securing insurance amid pandemic price shifts.
Select a high-price, low-to-medium demand item priced 75-150 dollars for FBA standard size, verify keywords and sales history to project 100-200 monthly units.
Explore low volume, high price product selection by analyzing portable bassinette demand, Alibaba costs, tariffs, shipping, and market research to project solid gross profit and differentiation.
Explore high volume, high priced product strategies by targeting 500–1000 monthly sales, assessing bundles from most frequently bought together items, and leveraging reviews and seasonality to boost net revenue.
Evaluate high volume, high priced products with opportunity finder, differentiate via desktop finish and materials, and estimate roi, landed costs, and fulfillment options.
Identify profitable seasonal opportunities year-round by selecting autumn products and validating demand with sales data. Calculate landed costs, net revenue, and profits to price for differentiation through design ideas.
Conduct market research for low volume, high price Amazon FBA products using Alibaba and Amazon listings. Differentiate with perforated doors, improved air ventilation, and color customization, plus bottom stickers.
Analyze Amazon customer feedback to identify durability and moisture issues in the dog poo product idea and assess bundles, costs, and ROIC for market decision making.
Conduct market research on high volume, high price desks for Amazon FBA; optimize packaging to prevent missing parts; design a black frame, glossy white MFC desk with shelves and printer.
Learn a seasonal product strategy to sell year-round by expanding pillow cover lines into Halloween and Christmas, using market research, custom design, and image-quality upgrades.
With the ever evolving dynamics of the Amazon marketplace, it's getting more and more competitive and challenging to sell profitably, therefore, going for more obscure and "unpopular" product research methods will increase your odds for success as a new seller. In 2025, doing product research the old way, low reviews/ low competition is a recepie for failure. Why you may ask? Because thousands of new sellers, like yourself, have their eyes on the exact same niches because they all use Helium 10 or Jungle Scout and they all input the same criteria, so the all pretty much see the same results. This is probably the most important course on FBA you will ever take as I will introduce to you a process called "Product Selection Funnel" which you can use to run all your product ideas through and tip the scale to your favor. You will also learn 4 advanced product selection approaches that I have used for either my own 7-figure a year FBA business or clients' FBA businesses:
1) High Volume/Low Price Products
2) Low-Mid Volume/High Price Product
3) High Volume/High Price Product
4) Seasonal Products (all-year-round)
As always, my courses are based on tons of real world examples and this course is no exception. In addition, I'd like to emphasize that there are no hard rules or guarantees that the product you pick will succeed. Many factors come into play, a successful product is like a cocktail of competitive advantages, rather than criteria. A good foundation for your success cocktail is high demand, high profit margins, unique selling point (design, price, product count etc.)
Love,
Jordan Minh