
Master top generative AI tools and prompt engineering techniques for business professionals, while exploring core AI concepts, automation, and use cases across Python, SQL, HTML, and SEO strategies.
Outline of the course structure with product demos and six prompt engineering strategies outlined by OpenAI, plus AI for marketing, day-to-day work, job hunting, and generative AI basics for leadership.
Learn ChatGPT basics, from accessing chat.openai.com to using the chat UI and prompts. Discover custom GPTs, plugins, real-time product FAQs, and custom instructions.
Learn to generate AI images for free with Bing Image Creator using prompts, then explore DALL-E 3 in GPT-4 and upcoming tools like Midjourney and Leonardo.
Discover Bard as a ChatGPT alternative, powered by Google's Gemini, with real-time web browsing, image uploads, and summarization of YouTube videos and articles, and explore future multimodal capabilities.
Explore Claude 2 as a text-to-text alternative to ChatGPT, featuring an API and the ability to upload and chat with large PDFs for data-driven insights.
Explore Runway ML for AI video generation with prompts and motion brush, and learn how seeds, interpolation, upscaling, watermark removal, and camera motion create smoother, engaging videos.
Explore the Pica video generator, a runway-like tool for video inpainting and real-time editing via Discord. Learn to use its animate and image-from-prompt features and manage queues.
Learn how to generate audio with Eleven Labs, including text-to-speech, dubbing, and voice cloning. Create and download speech, remove silences, and use audio for social media or presentations.
Learn to use d-id studio to turn images into talking avatars for presentations, customize avatars, upload audio, and generate talking faces for customer outreach while not replacing human presenters.
Olly social is an AI chrome extension that automatically generates comments in your voice across platforms, with virality scoring, similar post generation, tone customization, and one-time lifetime access.
Gen three is the leading video generation model, delivering realistic motion and fine-grained videos; learn prompt structure, credit costs, and how to compare it with Sora and Runway.
Showcases Runway ML Gen 3 Alpha's image-to-video capabilities, uploading images, adjusting prompts and seeds, and generating animated videos while comparing real-life authenticity versus non-existent scenes and per-second costs.
Explore Claude 3.5 visual PDFs that view images, charts, and graphs. Supports PDFs under 100 pages with LaTeX rendering and a code-driven analysis tool for real-estate, education, and financial reports.
Explore GPT-5’s deep reasoning and multimodal capabilities, test real prompts in the paid ChatGPT UI, and compare with Claude’s upcoming five model, noting code, audio, and image generation.
Explore the six prompt-engineering strategies from the OpenAI team, with practical examples showing how each strategy shapes prompts for effective generative AI outputs.
Discover how language models use vectors and probability, and learn to curb fabrication with reference text. Learn tactics for instructing models to use references and for content repurposing and blogging.
Split complex tasks into modular steps by outlining components and using ChatGPT to break problems, applying intent classification and piecewise summarization.
Utilize external tools via retrieval augmented generation, using embeddings-based search and vectors to fetch relevant passages from long documents, and apply code execution and small functions for calculations.
Learn to test prompt changes systematically by building a gold-standard test suite and evaluating model outputs against reference answers to ensure a net positive impact on performance.
Explore AI-driven content creation across blog writing, repurposing, generating YouTube and podcast descriptions, and social media content. This hands-on section invites you to practice actively with your laptop.
Write blogs with ChatGPT using a structured, SEO-friendly prompt that yields long, use-case rich posts with headers, keywords, and CMS-ready formatting for Google ranking.
Repurpose blog text for new audiences, including five-year-olds, by simplifying content, using a clear heading and format, and tailoring explanations for tech, marketing, and sales teams.
Embrace the massive GPT-4o image generation update that converts photos into anime in seconds, preserves facial details, and enables ad generation, maps, wedding invitations, and room design.
Discover transformer-based text summarization that uses self-attention to extract key ideas, generate concise summaries or bullet points, and enable follow-up questions across texts such as articles, APIs, and company materials.
Generate an eight-scene ad from scratch for drink it using ChatGPT scripts and AI-generated images, then finalize with Snappy AI shots for a ready-to-publish short.
Use AI as a copilot to create ads for a real-time content-redacting chrome extension, defining audiences, channels, and optimized headlines.
Identify the blog’s target keywords and regenerate content for AI Copilot Chrome extension, using secondary terms like Chrome extension, ChatGPT, and Save GPT to improve Google ranking.
Learn how to translate and globalize content for multilingual SEO by leveraging ChatGPT to translate blogs into Hindi and automate localization with code and keyword optimization.
Learn to write e-books with ai by outlining a children's book, generating initial content, and iterating sections and pages with prompts, including images via GPT-4.
Learn how to repurpose blog content for different audiences using ChatGPT, turning non-technical material into technical, audience-specific writing with front-end and back-end considerations and use cases.
Create podcast scripts and scenes using generative AI, generating a one-hour agenda with topics and 150-character notes, including host dialogue, case studies, and Q&A on benefits, risks, and future trends.
Use ChatGPT to generate website copy and product page features, including the hero header, redaction, and on-the-fly content creation, with recommendations to improve sites.
Compose original songs with ai by guiding chatgpt to generate structured lyrics—verses, chorus, and bridge—and discover ideas for poems, scripts, and other creative content.
Learn how to use ChatGPT to generate optimized YouTube video descriptions, titles, and tags, leveraging upload defaults, keyword-rich descriptions, and custom rules for SEO content.
Discover Art flow ai for avatar creation by uploading 20 clear headshots, using the character builder in a cloud-based no-code workflow to generate images and videos with credits.
Explore how business professionals can automate tasks across research, presentations, speech, communication, and news to streamline daily work. Empower leaders, managers, and employees to apply practical automation across their workflows.
Leverage ChatGPT to automatically review employee submissions and interview assignments, delivering first-cut evaluations, scores, and concise feedback to streamline review and boost consistency.
Learn to use ChatGPT for an initial review of your work, fixing spelling and grammar while assessing missing scenarios and refining plans before presenting to leadership.
Learn to craft last-minute award speeches with AI by generating an initial, generic script via prompts, then tailor it for leadership, educate juniors, and thank your team.
Master surface-level AI concepts fast for leadership interviews using ChatGPT, covering artificial intelligence, machine learning, deep learning, neural networks, data processing, and supervised learning with layman explanations.
Leverage GenAI to prepare data-driven insurance presentations by extracting historic numbers, correlating AI adoption trends, and citing trusted reports for regional market insights.
Learn how to fetch real-time AI news using web browsing with GPT-4, including summarizing yesterday's AI headlines and focusing on regulatory, ethical, and job impacts.
Learn to repurpose content into multiple languages using ChatGPT, preserving context across paragraphs and formats, enabling multilingual social posts and emails without Google's translation limits.
Use ChatGPT to automatically generate mcqs and quiz questions from essays or content, with four options and correct answers, plus open-ended prompts and automated scoring for exams.
Explore how genai enables customized sales emails by feeding company details into ChatGPT to auto-generate tailored outreach, with prompts and examples for a chrome extension collaboration.
Use ChatGPT as a business partner to explore starting or expanding a cake shop, answering questions on target audience, demand, competitors, differentiation, business plans, budget, legalities, and product development.
Use chatgpt to generate a tailored cover letter for email or resume attachments, including your details and the employer's, customized for the CEO or HR to boost your application.
Leverage ChatGPT as a sidekick to practice discussions about co-founder fit and personal relationships. Explore vision alignment, culture topics like trust, communication, adaptability, and conflict resolution.
Leverage ChatGPT to create a resume, accelerate your job search, and identify suitable product management roles. Learn to ask the right questions for interviews, including defining problems, audience, and metrics.
Learn from others by studying Sam Altman’s journey from Loopt co-founder to OpenAI CEO, highlighting entrepreneurial spirit, leadership, risk-taking, and mentorship lessons for founders.
Review OpenAI's journey from 2015 to milestones like the OpenAI gym and GPT two and GPT three. Learn how ethics, safety, and transparency shape building an AI venture.
Lead learners to kickstart language study with ChatGPT, covering basics, greetings, vocabulary, pronunciation, and daily practice, with references to popular resources like Duolingo and Babbel.
Explore how generative ai handles basic math and why reasoning limits affect complex calculations, using a bakery profit example to show revenue, costs, and profit.
Leverage ChatGPT to master social dynamics across audiences—from non-technical learners to older teams—by starting with basics, using everyday examples, and adding visuals and activities.
Turn ChatGPT into a software guide with step-by-step learning for common tools. Explore how to learn Excel, Google Cloud Console, AWS, and workflows through GPT, including translation and chart creation.
Create a complete Bali travel itinerary with hotel guidance and tickets, covering South Bali beaches, Ubud culture, North Bali, visa basics, local cuisine, and transport tips with GoJek and Grab.
Showcases using ChatGPT as a dietitian to draft an Indian diet and workout plan with balanced macronutrients, portion control, fiber, hydration, and cardio plus strength training guidance.
Explore practical GenAI basics and tools by examining how to use ChatGPT for code writing across SQL, Python, and HTML, enhancing your technical workflows.
Generate complex SQL queries with ChatGPT by providing your table schema and questions, then join students, departments, universities to filter outside the United States and current birth month.
Discover how Python powers automation and back-end processes for large language models, then learn a practical script to rename 100 files by creation date using os, glob, and datetime.
Use ChatGPT to reorganize an AI evolution timeline by dates, text, length, and impact, classifying events by significance from 1950s to the 2020s.
Build a local retrieval augmented generation chatbot using llama 2 and the rack framework, integrating Lang Chain, a vector database, and pdf-based data to generate up-to-date responses offline.
Explore how to leverage ChatGPT to boost seo, rank on Google, and apply top content writing strategies.
Use GPT-4 to generate niche keywords and long-tail phrases from scratch, then refine with targeted keyword analysis to assess competition, volume, and content ideas.
Use free tools like Google Keyword Planner and Ubersuggest to find long-tail keywords with low competition and solid volume, then generate question-based content to improve Google rankings.
Generate topic ideas and blog outlines for sustainable 3d printing solutions using GPT, target keywords from Google search results, and draft a high-level blog outline spanning introduction to future.
Extract keywords from a successful blog, identify terms like sustainable 3D printing and greener manufacturing methods, then generate related and long-tail ideas to boost content and rankings.
Explore how alt text describes images to search engines, learn to create descriptive camelCase filenames, and generate alt text with AI to boost image discoverability and traffic.
Learn to generate and optimize FAQs with ChatGPT to boost SEO and Google rankings; place them on main posts or homepages and avoid over-optimizing, with examples like sustainable 3D printing.
Use topic clusters to generate semantically related questions and content ideas for sustainable 3D printing with GPT, then create blog posts to rank on Google.
Learn how to build your backlink profile through guest posting by submitting AI-generated content to partner sites, following style guides, and earning legitimate backlinks.
Submit new blog URLs to Google Search Console to request indexing, triggering crawling and speeding up ranking for that keyword.
Welcome to the future.
The 'Generative AI Masterclass 2024', a comprehensive and in-depth course designed to empower a wide range of professionals - from digital marketers, business leaders, and freelancers, to tech enthusiasts, creatives in multimedia, strategists, planners, and project managers. This masterclass is your gateway to mastering the art and science of generative AI, equipping you with the skills to navigate and excel in an AI-driven landscape.
The course unfolds over ten meticulously structured sections, each tailored to provide a deep dive into various facets of AI. Starting with a solid foundation, the first section introduces you to the world of AI, setting the stage for more advanced explorations.
In Section 2, we delve into the world of top AI tools. You'll gain hands-on experience with ChatGPT 3.5 and 4, exploring their capabilities in creating engaging text and blogs. Discover the creative potential of BING's Image Generator (DALLE-3), and learn about Bard, an innovative ChatGPT alternative. Midjourney will guide you through image and design creation, while Claude 2 offers another perspective on text generation. For video enthusiasts, Runway ML and PIKA offer insights into AI-driven video generation, and Eleven Labs brings AI-powered audio and narration to your fingertips. D-ID Studio introduces you to the fascinating world of digital avatars, and Olly Social, an exceptional Chrome extension, enhances your social media endeavors.
Section 3 focuses on Prompt Engineering, where you'll learn strategies to communicate effectively with AI models. This includes clear instructions, using reference texts, and splitting complex tasks for better AI responsiveness.
Section 4 is a treasure trove for content creators and marketers. It covers writing blogs with ChatGPT, repurposing content for new audiences, and summarizing texts. You'll learn to generate full ads, write compelling ad copies for platforms like Google, Facebook, and Instagram, and re-write content with fresh keywords. We also cover translating and globalizing content, writing AI-powered e-books, and repurposing content for different audiences. Social media gurus will benefit from lessons on creating posts and copies with AI, and the section extends to creating podcast scripts, product pages, website copies, and even composing original songs with AI.
Business professionals, leaders, and managers are the focus of Section 5. This includes auto-reviewing employee work, using ChatGPT for reviewing and enhancing your work, engaging in small talks with AI, preparing last-minute speeches, learning new jobs and concepts, preparing presentations, keeping up with news in real-time, repurposing content into other languages, creating MCQs and quiz questions, and crafting customized sales copies.
For job hunters and freelancers, Section 6 offers a wealth of knowledge. Learn to generate and ask the right questions with ChatGPT, research businesses, craft impressive cover letters, improve personal relations, create resumes, enhance job search strategies, reach out to employers, learn from past experiences, pick up new languages, solve math problems, improve social dynamics, turn ChatGPT into a software guide, build travel guides, and even design diet plans.
Technical and code writing skills are covered in Section 7, where you'll write SQL queries, Python code, and HTML code with ChatGPT, along with learning about data analysis and classification.
SEO enthusiasts will find Section 8 invaluable. Here, you'll dive into keyword analysis and research, crafting blog titles and outlines, finding related keywords, writing meta descriptions, creating alt texts, developing FAQs, understanding topic clusters, guest posting, and submitting content on Google.
Section 9 covers AI basics for those new to the field or looking to solidify their understanding. Why learn about AI, what is AI, exploring machine learning, unsupervised and reinforcement learning, supervised learning, deep learning, NLP, computer vision, expert systems, neural networks, and robotics are all discussed in depth.
Finally, Section 10 is dedicated to Generative AI for business leaders, founders, and entrepreneurs. Understand what Generative AI is, explore GANs, VAEs, RNNs, and Transformers, compare GANs vs. Transformers, discover the business applications of AI, delve into chatbots and their evolution, identify top AI tools, decide if AI is right for you, understand the challenges, follow the 5 rules to success, and envisage the future of work.
We will also look at Perplexity AI for Research and Writing.
This masterclass isn't just a course; it's a journey into the future of technology, business, and creative expression. Whether you're looking to enhance your career, explore new technologies, or innovate in your field, 'Generative AI Masterclass 2024' is your key to unlocking the potential of AI.