20/20 Business Education for Healthcare Entrepreneurs
What you'll learn
- Take Control of Your Brain - The Foundation of Success
- Save Hundreds of Dollars on Your Next Car Purchase.
- Program Your Brain to Find Your Clients
- Learn the Secrets to Having Others Help You
- Recognize Negotiation Tactics That Are Used Every Day
- Obtain the Background Knowledge You Need to Talk with Accountants, Bankers, Lawyers, and Marketing Specialists.d
- Set Your Income Goal to Have the Lifestyle You Really Want.
- Develop a plan to achieve the income goal you have set.
- Create a marketing plan to grow your business with proven strategies.
- Save Thousands of Dollars on Your Home Purchase or Sale
- No experience is required. You will learn everything you need to know. Just login and watch the videos. Do the exercises and homework.
Although my MBA helped me land a job at IBM, most of it was a waste of time as a professional healthcare entrepreneur. Even worse, what I needed to know wasn't taught. I've been a chiropractor since 1985. This course is all the information I wish I knew when I started. However, I find few students are ready for the material. Most need to fail first, then they see the importance of business knowledge and taking action.
WHAT MAKES THIS COURSE DIFFERENT THAN ANY OTHER BUSINESS COURSE?
We start with the BIGGEST DRIVER OF SUCCESS - Mental Mastery. Those with a success mindset seem to achieve success without knowing anything. Coaches talk about it all the time. You'll start with videos and exercises to help you get control of your mind. You'll also get videos on the philosophy and science behind Mental Mastery. It has been shown that we accept change easier if we understand why. You'll learn that your brain is a biocomputer. You can set the programming. You'll get exercises to prove the truth of that statement. You'll learn how to turn your visions into reality and why so many people visualize success and fail to achieve it.
Business Basics gives you accounting, finance, credit scores, business structures, and taxes.
Most entrepreneurs think of advertising when I mention Marketing. Before you advertise, if you do, you must get your internal marketing systems in place. You'll learn how. You'll also learn how to market externally without paying a fortune in advertising.
We are involved in negotiations every day. The Negotiation videos will give you 12 tactics that are used routinely. Whether you choose to use them or not is up to you. It will be to your advantage if you realize when they are being used on you. You'll get an actual example of selling real estate and a car purchase.
Start with the end in mind. Do you have an exit strategy? What will your practice be worth? The fastest way to being an owner of a profitable business is to buy one. How do you analyze a business and how much it is worth? We'll cover those questions in Business Valuation.
Many told me: "It is too much. It is overwhelming. I don't even know where to start." So, I made this course like going to college. You just show up and do what you are told for 20 days. I mix the videos up so that they fit in 20 minutes (some days are a couple minutes longer) and give you some variety.
DESIGN YOUR LIFE - SET YOUR INCOME GOAL - DEVELOP YOUR PLAN TO ACHIEVE IT
JUST COMMIT to following through for 20 days. On day 19 you will design the life of your dreams. You will set a goal for the income that you really desire. On day 20, you will develop your plan to make your vision your reality.
Who this course is for:
- This course is intended for chiropractors and similar healthcare professional entrepreneurs.
- Successful learners are self-starters who take action on what they learn.
- This is NOT for those who are content living paycheck to paycheck.
Helping Entrepreneurs Succeed
I struggled with my chiropractic business, when I started in 1985. I had an MBA and had worked at IBM for three years before going back to chiropractic college. I thought I knew everything I needed to know to be successful in business. Was I wrong.
Although some of what I learned in the MBA program was helpful, and certainly helped me land a job at IBM, much of it was irrelevant to being an entrepreneur. Worse was that so much that I needed to know wasn't covered. Eventually, I hired coaches and learned what I needed to know. After a few years, I had grown to the point where I hired an associate doctor.
I began teaching while in chiropractic college. I taught clinical laboratory methods to chiropractic technicians. After graduating, I was a lecturer at Western Washington University for three quarters. I love teaching.
In 2002, I took the coursework to become a real estate agent. I couldn't believe how ignorant I had been about real estate. Although we had bought a home in 1994, I thought it would be a poor investment. My wife wanted a house. Once I recognized the truth about real estate, I wrote From Paint Rags to Riches - Becoming a Real Estate Millionaire. We netted about $100,000 on that first home. Now we have added hundreds of thousands of dollars to our net worth and have only owned three homes. Our children have added hundreds of thousands of dollars to their net worth. Our second oldest son is a general contractor.
I began teaching continuing education online to chiropractors in 2004. I formed Affolter Academy, LLC in 2016, intending to create my own platform. However, after following changing technologies for years, I'm now using Udemy to provide the courses.
My course. 20-20 Business Education for Healthcare Entrepreneurs is designed to teach what I wish I had known when I started practice in 1984 and do it quickly. Now you can spend 20 minutes/day for 20 days and know the basics of all the major fields of business. I've updated the courses to include modern technology and what I've learned from my marketing research. I also include my course in Mental Mastery. Napoleon Hill, author of Think and Grow Rich, said that we are closest to our Creator when we are controlling our minds. It was decades before I had two epiphanies that gave me the philosophy and science behind that statement. I've included it all in this course.
Although I'm maintaining both my chiropractic and real estate licenses, I retired from chiropractic practice in 2022. I'm now focused on teaching, coaching and consulting. I look forward to helping you create a vision of your ideal life and then making that vision your reality.