12 Steps Business Case Development
What you'll learn
- Understand what is a good business case
- Identify the best arguments to convince decision makers.
- Research and align your project with given business processes and corporate strategy
- Build and design your business case documentation for impact and persuasion
Requirements
- No special requirements. Although having a business idea to work on would be useful.
Description
After completing this course, you will be able to build an effective business case. You will understand what makes a business case, how to prepare one and how to design business cases to persuade decision makers.
Understanding what is a good business case will be followed by a description of the functions and elements of a business case. You will learn how to research and what to research in order to prepare yourself and how to align business case with organizational strategy.
Finding the best angle and making an effort to polish your business case will increase your chances. So, you will learn about the principles of business case design to respond to your identified decision makers.
A 12 Steps approach will guide your learning and practice:
Choose your business idea,
Define your business objective,
Determine the functions of your business case,
Prepare a generic structure of a business case (marketing components included),
Research your business idea by needed topics and using appropriate research methods,
Analyze and compile results of research,
Align business idea, strategy and processes,
Determine the best angle to sell your business case,
Write your business case content,
Adapt your business case to various decision makers,
Emphasize high impact elements, and
Prepare to 'sell' your business case.
So, if you want to learn how to develop a business case, for work or in your personal projects this course is for you. (HARVEL-2I7BY)It's simple, compact and guides you step by step.Thank you for considering my course! If you are interested, go ahead, and hit that apply button!
Who this course is for:
- This course is for entrepreneurs, managers, marketers, professionals and everybody that aims to build a successful business case.
Instructor
Sorin Dumitrascu here! I'm a certified trainer, project manager, and public manager with over 15 years of experience in managing, consulting and designing and delivering online training courses.
I have a Masters degree in International Relations and Policy Making, a Bachelor degree in Public Administration and a professional degree of Public Manager.
I'm specialised in business management, HR management, career development, project management, operations management and business analysis certification and career development courses.
I teach what I practice. I currently work, as a consultant and instructor, in various projects of United Nations, European Union, national and international NGOs and private companies - providing expertise in general management, industrial relations, prisons and corrections and adult education.
Whether you're looking to upskill or simply need guidance, I'm here to help you reach your goals!
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