Course Marketing Strategies: Build a Business Teaching
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Course Marketing Strategies: Build a Business Teaching

Learn the essential marketing and sales strategies to increase your course leads, sales, and profits.
4.1 (12 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
5,922 students enrolled
Created by Matt Bernstein
Last updated 12/2016
English
Curiosity Sale
Current price: $10 Original price: $200 Discount: 95% off
30-Day Money-Back Guarantee
Includes:
  • 8 hours on-demand video
  • 2 Articles
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Drive traffic to their courses.
  • Build a sales funnel to increase sales.
  • Use YouTube marketing effectively.
  • Build a blog to market courses.
  • Develop a podcast.
  • Design an email marketing campaign.
  • Conduct interviews to generate content.
  • Become an authority in your niche.
  • Utilize student engagement to build a tribe.
  • Utilize the power of branding.
  • Build a social media following with Reddit, Facebook Live, Google+, and Facebook Groups.
View Curriculum
Requirements
  • No previous knowledge or experience required.
  • A desire to implement an effective marketing plan.
  • A desire to increase leads, conversions, and sales results.
Description

Do you need help marketing your courses?

Do you need more money to become financially stable?

But, you don't have a lot of time and money to invest?

Students get access to cutting-edge training courses and passionate support communities that help them start a side businesses more quickly and easily.

This course provides everything you could need to start and grow a home business.

We've discovered principles, strategies, and technologies that produce real, measurable business results — without the expensive costs.

How do you measure success or failure?

  1. How much they profit per month.
  2. How much it cost to start, grow, and maintain the business.
  3. How much time and effort it took to start, grow, and maintain.

So you've just launched your course.

Perhaps you're like many, who expected instant sales and instant success, but it didn't turn out to be like that.

What now? 

In this course, I go through practical strategies you should consider marketing your course. I've seen these work for myself and others. So these make good strategies for you to start searching for your audience and bring them to you.

I'm not expecting all of the strategies will be a perfect fit for everyone. And certainly not expecting you to add 8 more hours of work per day to your already full plate! But start with one new marketing approach, try it, and then add a second if you find the first one working!

Everything in this course is practical. The videos show you what I and others do on those platforms. Anyone can do this, and nothing is complicated, or requires special skills, or deep pockets. 

So sign up today, and get started building your authority on your course topic!

Who is the target audience?
  • Anyone who works online, company or individual.
  • Entrepreneurs, startups, and small business owners.
  • Sales representatives, independent advisors, and consultants.
  • Infopreneurs, authors, and instructors.
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Curriculum For This Course
91 Lectures
08:06:30
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Building a Sales Funnel
7 Lectures 01:02:57
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YouTube Marketing
8 Lectures 41:27
Introduction
02:38

Marketing Plan
06:36

Creating Engaging Videos
05:07

YouTube Channel Best Practices
03:22

Maximizing YouTube Income
03:16

Do's and Dont's
02:48

Optimizing YouTube Videos
05:51

Case Study
11:49
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Blogging
7 Lectures 31:10
Introduction
03:45

Niche
04:59

Content is King
09:54

Adding Images & Videos
03:20

Monetizing
04:16

Social Media
02:50

Important Pages
02:06
+
Podcasting
8 Lectures 31:46
Introduction
02:00

Hardware
05:04

Software
03:49

Preparing a Podcast
03:25

Podcast Outline
03:00

Recording
05:20

Publishing a Podcast
04:55

Podcast Marketing
04:13
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Email Marketing
9 Lectures 49:00
Introduction
04:14

Challenges of Email Marketing
08:18

Content
03:42

Valuable Content
07:03

Email Standards
04:41

Spam Filters
06:45

Lead Generation
05:18

AIDA
06:51

Conclusion
02:08
+
Conversation Content
6 Lectures 28:38
Introduction
03:21

Value
03:43

Guest
08:12

Repurpose
05:47

Conducting Interviews
05:01

After the Interview
02:34
+
Authority Marketing
4 Lectures 38:19
Introduction
09:24

Becoming an Authority
06:44

Step by Step
15:40

You're an Authority
06:31
+
Student Engagement
8 Lectures 38:50
Introduction
04:52

Goals
05:01

Engaging Content
04:30

Channels
02:11

Customer Needs
02:17

Brand Marketing
04:36

Customer Success
06:28

Customer Value
08:55
+
Branding
6 Lectures 26:21
Introduction
02:42

Mission Statement
04:55

Logo
05:43

Promotion
02:24

Delivering
06:42

Success
03:55
6 More Sections
About the Instructor
Matt Bernstein
4.0 Average rating
1,823 Reviews
99,018 Students
22 Courses
Best Selling Instructor, 95,000+ Students

Why I Teach:

To help hardworking people start successful side businesses.

While studying to become a Communication Major at the University of Massachusetts at Amherst, I built a successful eBay business on the side. 

After college, I moved to an apartment in Boston, MA (that I could barely afford) to create Udemy courses, teaching students how to sell on eBay. 

The goal is to help hardworking people start a successful online business at an affordable cost.

Currently, I'm teaching people how to emulate my successes by offering cutting-edge training courses and passionate support communities that help them start a side businesses more quickly and easily. 

The courses provide everything one could need to start and grow a home business. I've discovered principles, strategies, and technologies that produce real, measurable business results — without the expensive costs.

Things I Like:

Bowling, reading, beer, hiking, good deli meat, memorable experiences, my fiance', family, and close friends.